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ActiveCampaign Logo ActiveCampaign · -

Senior Manager, SEO/AEO

United States, Chicago 158040.00 - 184380.00 USD / Year · Job Posted February 13, 2026
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Job Description

As our next Senior Manager, SEO/AEO, you’ll be a critical driver in defining ActiveCampaign’s future of organic growth, pioneering our strategy across traditional search and AI-based search. This means getting hands-on to execute strategic projects, integrating AI and new technologies, and reporting on performance across traditional search and AEO. Your mission is to increase ActiveCampaign’s overall traffic, free trials, conversions, and new business from LLMs and organic search. You’ll provide technical and international guidance for ActiveCampaign’s website, identify opportunities to scale organic business (particularly non-brand organic), execute on those recommendations, and manage reporting. You’ll be joining a team that creates all types of content from blog posts and webinars to email communications, landing pages, and other content for the ActiveCampaign website. This role offers the rare opportunity to blend deep technical execution with high-level strategy, granting you the autonomy to define and deliver a global, cross-channel organic search program.

Job Responsibility

  • Identify opportunities for technical improvements across the website and collaborate to implement them
  • Pioneer LLM optimization and Answer Engine Optimization (AEO) by developing content strategies
  • Implement best practices and build/execute a high-velocity global organic search roadmap
  • Provide international SEO guidance
  • Serve as the subject matter expert on keywords, AI algorithm shifts, site architecture, and navigation
  • Monitor, analyze, and report on the performance of SEO and AEO projects
  • Educate others as the resident expert on results and trends

Requirements

  • 8+ years of a proven track record driving growth through organic channels
  • 5+ years building, scaling, and operationalizing SEO as a critical revenue channel
  • Experience with technical and international SEO
  • Experience with CMS migration, page consolidation/redirects, and on-page performance
  • Proficiency with tools like Google Search Console, Adobe Analytics, SEMrush, Ahrefs, and Looker
  • Demonstrated experience integrating AI tools like Profound, Peec, and AirOps
  • Strong reporting and data storytelling skills
  • Analytical mindset

Nice to have

  • Experience with Craft CMS
  • Proven ability to drive optimization for AI-first search

What we offer

  • Comprehensive Health & Wellness: Top-tier benefits package including a fully-covered High Deductible Health Plan (HDHP), complimentary access to telehealth services, and a free subscription to Calm
  • Growth & Development: Access to LinkedIn Learning, professional development programs, and career growth opportunities
  • Generous Paid Time Off: Open PTO
  • Total Rewards: Generous 401(k) matching with immediate vesting, quarterly perks with commuter and lunch benefits for hub based employees or a stipend for remote workers, and a four-week paid sabbatical with bonus after five years
  • Collaborative Culture
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