This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
As our next Senior Manager, SEO/AEO, you’ll be a critical driver in defining ActiveCampaign’s future of organic growth, pioneering our strategy across traditional search and AI-based search. This means getting hands-on to execute strategic projects, integrating AI and new technologies, and reporting on performance across traditional search and AEO. Your mission is to increase ActiveCampaign’s overall traffic, free trials, conversions, and new business from LLMs and organic search. You’ll provide technical and international guidance for ActiveCampaign’s website, identify opportunities to scale organic business (particularly non-brand organic), execute on those recommendations, and manage reporting. You’ll be joining a team that creates all types of content from blog posts and webinars to email communications, landing pages, and other content for the ActiveCampaign website. This role offers the rare opportunity to blend deep technical execution with high-level strategy, granting you the autonomy to define and deliver a global, cross-channel organic search program.
Job Responsibility:
Identify opportunities for technical improvements across the website and collaborate to implement them
Pioneer LLM optimization and Answer Engine Optimization (AEO) by developing content strategies
Implement best practices and build/execute a high-velocity global organic search roadmap
Provide international SEO guidance
Serve as the subject matter expert on keywords, AI algorithm shifts, site architecture, and navigation
Monitor, analyze, and report on the performance of SEO and AEO projects
Educate others as the resident expert on results and trends
Requirements:
8+ years of a proven track record driving growth through organic channels
5+ years building, scaling, and operationalizing SEO as a critical revenue channel
Experience with technical and international SEO
Experience with CMS migration, page consolidation/redirects, and on-page performance
Proficiency with tools like Google Search Console, Adobe Analytics, SEMrush, Ahrefs, and Looker
Demonstrated experience integrating AI tools like Profound, Peec, and AirOps
Strong reporting and data storytelling skills
Analytical mindset
Nice to have:
Experience with Craft CMS
Proven ability to drive optimization for AI-first search
What we offer:
Comprehensive Health & Wellness: Top-tier benefits package including a fully-covered High Deductible Health Plan (HDHP), complimentary access to telehealth services, and a free subscription to Calm
Growth & Development: Access to LinkedIn Learning, professional development programs, and career growth opportunities
Generous Paid Time Off: Open PTO
Total Rewards: Generous 401(k) matching with immediate vesting, quarterly perks with commuter and lunch benefits for hub based employees or a stipend for remote workers, and a four-week paid sabbatical with bonus after five years