Senior Manager of Lifecycle and Retention

We’re looking for a Senior Manager of Lifecycle and Retention to own and define the future of our customer lifecycle marketing, loyalty, and retention programs. This role will focus on maximizing customer LTV, working with the product and customer service teams to relieve any friction points for the customer, augment our customer experience from the point of purchase to subscription to retest, and collaborate with the data engineering team to identify, expose and utilize any relevant data points to further our personalization. This is a high-touch, high-impact role that will inform and guide teams across the organization, keeping the customer at the forefront of all operations. Currently, the role requires a tactical operator who is extremely comfortable owning the customer lifecycle entirely, with the eventual goal of expanding the team over time.