Senior Manager, GTS Marketing, HSBC

HSBC

Location:
Hong Kong, Central

Category:
-

Contract Type:
Employment contract

Salary:

Not provided

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Job Description:

The Senior Manager, GTS Marketing role involves leading marketing strategies and campaigns for HSBC’s Global Trade Services (GTS) products and solutions within a collaborative, global, and matrixed organization. This position focuses on product adoption, enhancing client relationships, and leveraging agro-digital capabilities to align with commercial growth objectives and sustainability goals. Responsibilities include executing go-to-market strategies, developing targeted content, and supporting transaction banking initiatives.

Job Responsibility:

Lead the global marketing strategy for Global Trade Solutions, aligning with commercial growth objectives
Execute integrated marketing campaigns for GTS products and services and collaborate on transaction banking wider initiatives
Translate Trade capabilities into clear, compelling value propositions tailored to client needs and industry trends
Collaborate with Trade, Coverage, and Client Strategy teams to support product innovation and commercialization efforts
Develop insight-led content (whitepapers, product briefs, case studies, digital assets) to highlight the bank’s strengths in GTS
Run targeted campaigns to drive product adoption and pipeline growth
Collaborate with global communications and brand teams to enhance visibility around key themes such as international trade, tariffs and digital transformation
Act as a liaison between marketing, GTS and other transaction banking teams (GPS, SSV, FX), as well as client coverage teams
Foster a performance-driven culture through transparency, insight, and continuous improvement
Promote Agile Principles and drive an Agile way of working within your team
Create an environment that supports diversity and reflects the HSBC brand

Requirements:

Extensive years of experience in B2B financial services marketing with a focus on product marketing and/or Trade/Transactional Banking, within a global banking environment
Strong understanding of trade products and services
Proven success in executing go-to-market strategies that enhance product and client engagement
Strong cross-functional collaboration skills, with experience in matrixed, global organizations
Ability to influence stakeholders across business and marketing functions
Strong analytical, communication, and storytelling skills
Bachelor’s degree required
MBA or Master’s in Marketing, Finance, or related field preferred

What we offer:

Continuous professional development
Flexible working
Opportunities to grow within an inclusive and diverse environment

Additional Information:

Job Posted:
September 27, 2025

Expiration:
October 12, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Senior Manager, GTS Marketing

HSBC

Location:Hong Kong, Central

Category:-

Contract Type:Employment contract