Senior Manager, Global Account-Based Marketing Job at LHH

Field Marketing Manager - Southern Central Europe

The opportunity to accelerate growth in our key markets we’re evolving our Field...

Location

Spain , Barcelona

Salary:

Not provided

Yokoy

Expiration Date

Until further notice

Requirements

6+ years of experience in field marketing, regional marketing, or integrated B2B programs, ideally within a high-growth SaaS or tech environment
Demonstrated ability to lead regional plans, collaborate with revenue leadership and org and deliver measurable impact across the funnel
Strong understanding of local SCU market dynamics, audience behavior, and competitive landscape
Executive presence and communication skills, with the ability to influence senior stakeholders and lead cross-functional alignment across sales, partnerships, and global marketing
Hands-on experience executing ABM, events, and campaigns, with knowledge of Salesforce and marketing automation tools (e.g. HubSpot, Marketo, 6Sense)
Data-driven mindset, with a strong ability to track performance, extract insights, and optimise programs accordingly
High accountability, autonomy, and a proactive approach to driving results without the need for executional support layers
Fluency in English and either Spanish or French is highly preferred

Job Responsibility

Lead the end-to-end regional marketing strategy for SCEU, translating global marketing programs into high-impact, market-specific programs with the support of central functions
Measure the effectiveness of field marketing programs and be accountable for regional pipeline generation and revenue impact
Own and manage the regional marketing budget, ensuring optimal allocation of spend to maximise ROI across all field marketing initiatives and strategic programs
Serve as the senior marketing advisor to regional and executive GTM leadership - shaping regional priorities, influencing sales strategy and aligning marketing investment with commercial objectives
Represent the voice of the region into the global marketing organisation and ensure global strategy is successfully translated into market
Collaborate with the central integrated marketing team, including PMM, content, events, campaigns and digital teams to ensure local execution reflects brand, messaging, and campaign priorities
Lead regional Account-Based Marketing and work hand-in-hand with the revenue organisation to drive conversion of targeted accounts
Partner with the Growth team to localise and optimise paid media and performance channels in support of quarterly lead, SQL, and pipeline goals
Build out a regional partner marketing strategy with the Partnerships leadership team and execute on local campaigns to drive incremental pipeline through our partner network
Deliver full-funnel execution across: Field events and hosted experiences

What we offer

Receive competitive compensation and equity ownership in Perk
Rest and recharge with our generous allocation of vacation days plus public holidays
Take control of your physical health with your choice of private healthcare or a gym allowance
Know that your loved ones are protected financially through your Life Insurance if the worst were to happen
Join our unforgettable Perk events, including our spectacular annual summer party
Always feel supported with Spring Health, our market-leading wellbeing partner, providing fast, comprehensive access to 12x therapy and 12x coaching sessions for you and your loved ones
Make your money go further with our flexible compensation plan
Focus on your family with 17 weeks’ paid parental leave during your child’s first year
Contribute to your community with 16 paid hours per year to spend volunteering for your dearest charitable causes
Broaden your horizons with up to 20 "Work from Anywhere" days per year

Fulltime

Senior Field Marketer, Strategic Verticals

Bloomreach is building the world’s premier agentic platform for personalization....

Location

United Kingdom

Salary:

Not provided

Bloomreach

Expiration Date

Until further notice

Requirements

5+ years in Field Marketing, ABM, or Demand Generation for B2B SaaS, ideally in commerce, personalization, martech/adtech, or AI-driven products
Demonstrated success running integrated field programs for the UK market
comfortable tailoring messaging and tactics to industry-specific buyers
Expert at end-to-end program ownership — strategy, execution, vendor management, budget, measurement, and reporting
Strong cross-functional collaborator with Sales, SDR, Partnerships, Events, Digital, and Brand
Operates with KPIs and pipeline/account metrics
uses insights to iterate and scale
Excellent written and verbal communication and executive presence
Fluency in English
Experience with HubSpot, Salesforce, WordPress

Job Responsibility

Own the UK vertical field strategy: Build and execute integrated, UK-specific go-to-market plans for priority industries aligned to regional revenue targets and global campaigns
Generate and accelerate pipeline: Plan and run regional programs — executive dinners, workshops, roundtables, webinars, 3rd-party events/sponsorships, direct mail, email nurtures, and landing pages — to create MQAs, SALs, and qualified pipeline
Partner and customer marketing: Co-market with strategic partners and key customers (advocacy, case studies, joint events) to expand influence and conversion in named verticals
ABM and account plays: Collaborate with Sales, SDR/BDR, and partners on account-based motions — pre- and post-opportunity — to drive multi-threading, deal velocity, and win rates
Own budget and performance: Prioritize and allocate regional budget
measure ROI across channels
optimize program mix based on performance
Reporting and insight: Track and report KPIs (e.g., MQAs, SALs, pipeline, ACV, ROI) and analyze the end-to-end funnel to recommend improvements and scale what works
Content and localization: Tailor positioning, talk tracks, and assets to the UK market and vertical narratives in partnership with Brand and Product Marketing
Sales enablement: Equip the field with event kits, follow-up plays, enablement materials, and closed-loop feedback to ensure programs translate into revenue impact

What we offer

A great deal of freedom and trust
flexible working hours
work virtual-first
company events
5 paid days off to volunteer
People Development Program
communication coach available
Leader Development Program
$1,500 professional education budget annually
Employee Assistance Program

Fulltime

Vice President of Growth Marketing

The Vice President of Global Growth Marketing will lead the development and exec...

Location

United Kingdom

Salary:

Not provided

GRAITEC GROUP

Expiration Date

Until further notice

Requirements

10+ years of progressive experience in growth marketing
at least 5 years in a senior leadership role
proven track record of leading and scaling global marketing teams across multiple regions
experience in SaaS or software industry, with deep understanding of subscription-based and consumption-based business models
demonstrated success in developing and executing global growth strategies that drive measurable revenue impact
expertise in demand generation, digital marketing, and lifecycle marketing across diverse channels
strong background in data-driven decision making, including analytics, forecasting, and ROI optimization
hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce)
familiarity with product-led growth strategies and customer engagement programs
proven ability to build and manage SDR organizations, driving SQL generation and pipeline acceleration

Job Responsibility

Develop and execute a comprehensive growth marketing strategy aligned with Graitec’s global business objectives and revenue targets
Identify and prioritize high-growth markets and segments, ensuring strategies are tailored to regional needs while maintaining global consistency
Drive strategic initiatives that position Graitec as a leader in the AEC software industry worldwide
Collaborate with executive leadership to define long-term growth goals and translate them into actionable marketing plans
Working closely with strategic partners to align joint growth strategies and investment
Design and oversee integrated marketing campaigns across multiple channels (paid media, SEO, content, email, social, events) to generate qualified leads globally
Implement account-based marketing (ABM) strategies for enterprise-level customers
Ensure campaigns are localized for language, culture, and compliance in each region
Continuously optimize lead generation and conversion rates through data-driven insights and testing
Partner with Product, Product Marketing and go-to-market teams to create engagements that drive adoption, upsell, and retention

Fulltime

Senior Director, Demand Generation

The Senior Director of Global Demand Center will be responsible for driving glob...

Location

United States

Salary:

162700.00 - 246000.00 USD / Year

Seismic

Expiration Date

Until further notice

Requirements

Proven leader and motivator with deep experience building campaigns and leading global demand generation organizations, including integrated campaigns, account-based marketing, digital demand marketing, content marketing
At least 8 years’ experience in the B2B SaaS Technology in a senior leadership position with an oversight of demand generation for a $300M-$1B ARR company
Five or more years of b-to-b digital/inbound marketing including content marketing, ability to leverage social media to seed demand, search engine optimization/search engine marketing (SEO/SEM), association marketing and content syndication
AI-forward mindset with demonstrated use cases to shorten time to market, speed to lead, speed to revenue, productivity and efficiency gains
Expertise in ABM and the entire ABM and enterprise Marketing tech stack
Experience creating and implementing proven successful, seeding, demand creation, lead nurturing and pipeline acceleration programs
Ability to tie marketing investment & performance to sales pipeline results
Strong understanding of segmentation and the programs that work best for each
Strong operational rhythm - clearly and frequently communicates priorities and results
Experience in organizations with a complex, strategic sale where best practices AND technology define a customer’s success

Job Responsibility

Lead a best-in-class global demand generation organization
Hire, develop, and lead a diverse global team of highly talented marketing professionals across demand generation, campaign marketing, content marketing and digital marketing
Develop and execute the Global Demand Generation strategy that is closely aligned with sales and business needs
Develop and execute programs to drive pipeline and closed revenue, leveraging key channels such as digital advertising, paid search, web marketing, email marketing, lifecycle marketing, video, webinars, direct mail, and more
Develop and track comprehensive metrics (Responses-Leads-Opportunities-Pipeline) and advise on the effectiveness and future direction of our lead generation marketing campaigns and spend
Provide coaching and development opportunities to team members on effective demand gen tactics and approaches
Align closely with Regional Marketing to develop and execute an effective Account-Based Marketing (ABM) strategy, specifically scaled growth ABM
Evaluate, select and manage outside vendors and AI tools that contribute to demand creation programs

Fulltime

Senior Field Marketing Manager

We are seeking a data-driven Senior Field Marketing Manager with a strong bias f...

Location

Germany , Berlin

Salary:

Not provided

Optimizely

Expiration Date

Until further notice

Requirements

Fluency in German & English language is a must
3+ years of experience in high technology B2B enterprise software marketing and building integrated marketing plans
Excellent collaboration skills and ability to influence and motivate team members that don’t report to you
Detail-oriented and able to drive multiple initiatives simultaneously and execute flawlessly in a fast-paced environment
Ability to easily transition from high-level strategic thinking to creative and detailed execution
Ability to manage time and multiple priorities with a variety of internal and external stakeholders
Highly motivated self-starter who thrives on working in a complex and rapidly evolving business
Excellent communicator with proven ability to clearly convey ideas and data in written and verbal presentations to a variety of audiences
Team player with the ability to confidently work on or lead cross-functional teams over whom s/he has no formal authority
College degree required with a preferred emphasis in marketing, communications, and/or general business

Job Responsibility

Accountable for pipeline coverage in the Field Marketing Manager’s region
collaborate with global teams and build local campaigns to ensure pipeline coverage is met
use data to analyze pipeline performance and optimize campaigns
forecast, track, and report field marketing effectiveness and ROI to internal stakeholders
Build and maintain ongoing relationships and consistent communications with the sales, SDR, and marketing leadership to drive marketing strategy and ensure leads move efficiently through the sales funnel
Work with the audience, content, digital, PR, communications, and demand marketing teams who will support your region with programs and resources
build a local partner execution plan to build a pipeline at scale
Identify demand generation opportunities incremental to global campaigns, and pull together local activities across that leverage our partners to create an integrated experience
Primarily support the delivery of global events in your region, and develop local events when global events are not appropriate for your audience
Engage with relevant third party associations and networking groups in your region to engage the membership in learning about Episerver

Senior Field Marketing Manager

As a Senior Field Marketing Manager, you will be responsible for developing and ...

Location

United States , Austin

Salary:

Not provided

Optimizely

Expiration Date

Until further notice

Requirements

Bachelor's degree in Marketing, Business, or a related field
Master's degree a plus
5-7+ years of progressive experience in field marketing, preferably in B2B SaaS or enterprise software, with a strong focus on Mid-Market or specific industry verticals like Manufacturing & Distribution
Demonstrated success in developing and executing strategic marketing plans that drive significant pipeline and revenue growth
Deep understanding of the marketing technology landscape, including DXP, content management, experimentation, personalization, and AI applications in marketing
Exceptional project management skills with the ability to manage multiple complex initiatives simultaneously
Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions
Excellent written and verbal communication, presentation, and interpersonal skills, with a proven ability to influence and collaborate effectively with senior stakeholders
Proficiency with CRM (e.g., Salesforce) and marketing automation platforms (e.g., Marketo, HubSpot)
Ability to travel up to 25-30% for events, meetings, and sales engagements

Job Responsibility

Strategic Planning & Execution: Develop and implement comprehensive field marketing strategies and programs for the Mid-Market and M&D territories, aligning with overall business objectives and sales priorities
Demand Generation: Design and execute integrated campaigns (e.g., webinars, regional events, digital advertising, account-based marketing) to generate high-quality leads and pipeline for Optimizely's DXP solutions, including CMP, CMS, Experimentation, and Personalization
Sales Collaboration & Enablement: Act as a strategic partner to sales teams in the Mid-Market and M&D segments, providing them with localized content, sales tools, training, and competitive intelligence to support their revenue goals
Event Management & Sponsorships: Plan, manage, and execute regional events, trade shows, and industry sponsorships from concept to post-event analysis, ensuring strong ROI and lead capture
Content Adaptation & Messaging: Localize and adapt global marketing content to resonate with the specific needs and challenges of Mid-Market and M&D audiences, highlighting Optimizely's differentiated value
Budget & Vendor Management: Oversee and manage field marketing budgets for assigned territories, ensuring efficient allocation of resources and strong ROI. Manage relationships with external vendors and agencies as needed
Performance Analysis & Optimization: Continuously monitor, analyze, and report on the effectiveness of field marketing programs, using data-driven insights to optimize campaigns and improve future performance
Market & Competitive Intelligence: Stay abreast of market trends, customer needs, and competitive activities within the Mid-Market and M&D segments, sharing insights to inform marketing and product strategies

New

Senior Field Marketing Manager - EMEA

Sigma is seeking a strategic, execution-oriented marketer to own and build marke...

Location

United Kingdom , London

Salary:

Not provided

Sigma Computing

Expiration Date

Until further notice

Requirements

Experienced B2B Marketer: Field Marketing, Partner Marketing, or Demand Generation within B2B SaaS or enterprise technology
EMEA Expertise: Proven experience marketing across EMEA, with an understanding of regional diversity, market maturity, and sales dynamics
Builder Mindset: Comfortable being the first and only marketer in a region, able to set strategy, prioritize ruthlessly, and execute independently
Sales-Aligned Operator: Deep experience partnering with Sales leaders to support pipeline creation, acceleration, and account strategy
Data-Driven: Able to measure impact using analytics tools
confident tying programs to pipeline and revenue
Hands-On & Strategic: Equally comfortable developing a regional plan and executing events, campaigns, and partner programs
Strong Communicator: Clear, confident communicator across sales, marketing, partners, and executive stakeholders
Travel Ready: Willingness to travel internationally to support key events, partners, and in-market initiatives

Job Responsibility

Own and Build the EMEA Marketing Strategy: Define and execute the EMEA marketing strategy aligned to regional revenue goals, sales priorities, and market maturity
Lead Partner Marketing in Region: Develop and execute joint field and demand programs with key partners, working closely with the Partnerships team to maintain alignment
Execute High-Impact Programs: Plan and deliver field programs including executive events, customer roundtables, webinars, industry events, and account-based initiatives. Adapt and localize global campaigns to resonate with EMEA audiences, ensuring programs are tightly aligned with sales motions and account strategies
Support Full-Funnel Marketing as Needed: Partner cross functionally to fill gaps and ensure EMEA has the coverage it needs across the funnel, designing integrated campaigns that span awareness, demand creation, and expansion
Be the EMEA Market Expert: Serve as the voice of the EMEA market internally, sharing insights on buyer behaviour, competitive dynamics, and regional nuances. Provide feedback to Product Marketing to inform messaging, positioning, and content development
Measure and Optimize: Own regional field and partner marketing KPIs, reporting on pipeline impact, and ROI. Use data and insights to continuously refine programs and prioritize investment
Scale with Intelligence: Build repeatable, scalable plays that can be expanded across sub-regions

What we offer

Equity
Generous health benefits
Flexible time off policy
Paid bonding time for all new parents
Traditional and Roth 401k
Commuter and FSA benefits
Lunch Program
Dog friendly office

Fulltime

Senior Field Marketing Manager - West National

The Senior Field Marketing Manager, West National, is responsible for the strate...

Location

United States

Salary:

160400.00 - 175000.00 USD / Year

Confluent

Expiration Date

Until further notice

Requirements

6+ years of proven field marketing experience within enterprise software/SaaS
Experience working closely with Sales to create a strategy to deliver and scale regional marketing plans across strategic and enterprise account segments, preferably supporting regions in the Western United States
Proven track record of generating pipeline and expanding customer accounts
Data-driven mindset with an understanding of pipeline management and metrics, and a focus on quantifiable outcomes derived from field marketing programs
Proven ability to work cross-functionally across Sales, Partner Marketing, Campaigns, Customer Marketing, and Marketing Operations
Proactive self-starter demonstrating high initiative and critical thinking, with the ability to think strategically while maintaining flawless attention to detail in execution
Positive, can-do attitude with the ability to achieve results working cross-functionally with Sales management, Sales Development, Partner leadership, and extended marketing teams
Self-motivated and innovative, with the ability to work independently and within close teams in a fast-paced remote work environment, while prioritizing and managing multiple projects simultaneously
Highly organized and efficient, with the ability to develop and measure an evolving plan and strong communication and organizational skills
Able to clearly communicate new ideas, programs, processes, and outcomes to both internal and external stakeholders

Job Responsibility

Define, execute, and holistically own the West National regional marketing strategy and plan, including targeting, program execution, tactics, logistics, metrics, and budget across multiple marketing tools
Serve as a trusted partner to sales leadership and support a cross-functional team across sales, SDRs, partners, customer success, and solutions engineering
Build and align the regional marketing strategy and plan to sales priorities, pipeline, and revenue goals, with a focus on flawless execution and superior end-user experience
Work with partner technology group and partner marketing to develop and execute joint partner programs aligned to regional priorities
Collaborate with marketing stakeholders to identify relevant messages, use cases, assets, channels, and calls to action for West National personas and segments
Work closely with global campaigns to leverage consistent strategy, messaging, and assets in regional programs
Create and execute integrated programs that are partner-inclusive and multi-channel (digital, web, webinars, email/nurtures, SDR plays, field events, executive and third-party programs) to drive pipeline, accelerate velocity, and increase consumption
Drive strategic, targeted 1:1 account-based programs for top accounts in collaboration with sales and account plans
Align and coordinate with cross-functional teams and marketing stakeholders to build and execute field programs on time and within budget
Track and analyze key metrics (pipeline, incremental consumption, product-led consumption, database growth/accuracy, account engagement) to measure business impact

What we offer

Remote-First Work
Robust Insurance Benefits
Flexible Time Away
The Best Teammates
Experience Ambassadors
Open and Honest Culture
Well-Being and Growth
Offers Equity

Fulltime

Senior Manager, Global Account-Based Marketing

LHH

Location:
United States

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Nice to have:

Additional Information:

Job Posted:
February 13, 2026

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