Senior Manager, Front Store and Retail Marketing Communications, CVS Health

CVS Health

Location:
United States, Providence, Rhode Island

Category:
-

Contract Type:
Not provided

Salary:

82940.00 - 182549.00 USD / Year

Save Job

Apply Position

Job Description:

CVS Health is looking for a Senior Manager, Front Store and Retail Marketing Communications to join our Pharmacy and Consumer Wellness Communications (PCW) team. In this role, you will be focused on assisting the PCW team in developing and executing on robust communications strategies aligned with our business priorities as we work to transform our retail stores into leading community health and wellness destinations. This role will work cross-functionally providing strategic counsel, execution, and ongoing support to multiple teams within merchandising, marketing, influencer, and supply chain as key areas of the PCW business.

Job Responsibility:

Serve as a strategic advisor for the PCW business to help identify and align on communication opportunities that can be shared and celebrated across internal and external channels
Write and develop messaging to support key business initiatives, seasonal retail priorities, health and wellness innovation, product announcements, and social media content targeting a variety of stakeholders
Collaborate with Enterprise Communications partners to highlight PCW news, innovations, new and existing product assortment updates, marketing initiatives, and strategic achievements as available
Partner with Front Store, Social and Influencer Marketing teams on strategic campaigns and always on efforts to ensure alignment and visibility with the broader Enterprise Communications organization
In partnership with the Front Store Marketing team, provide brand reputation oversight in PCW social media and influencer content developed to ensure risk is identified and mitigated as part of the vetting process
Provide strategic thought leadership support for Front Store leaders, which includes identifying and vetting external speaking engagements, reviewing briefing and speaker materials, managing internal review processes, advising on social media content, and tracking and reporting on results
Oversee award submissions for the PCW team, this includes identifying and submitting to key industry awards to help build awareness and brand reputation for leaders and products as applicable

Requirements:

Minimum of 7-10 years of business experience in health care, consumer health, consumer product or retail communications role
Excellent written and verbal communications skills, including ability to present information and share points of view clearly, succinctly, and persuasively
Demonstrated experience in external communications, ideally including retail and/or consumer health care products and services, influencer engagement, and close collaboration with marketing teams
Ability to build relationships, collaborate with other communication professionals, and key stakeholders at more senior levels, including senior executives, toward a common goal
Ability to plan work to achieve larger project goals within tight deadlines in a fast-paced environment

Nice to have:

Superb writing, editing and proofreading skills
Experience working with external agencies and/or as part of an agency overseeing public relations and influencer campaigns on behalf of a business
Past experience supporting executive thought leadership including media, speaking events and social media content
Excellent time management, planning and organizational skills
Experience managing junior staff across multiple projects

What we offer:

Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan
No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching
Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility

Additional Information:

Job Posted:
August 01, 2025

Expiration:
August 03, 2025

Employment Type:

Fulltime

Work Type:

Remote work

View All Jobs In This Company

Job Link Share:

Senior Manager, Front Store and Retail Marketing Communications