Senior Manager, Field Marketing - North America Job at Ataccama (Boston)

Senior Manager, Field Marketing - North America

Reporting directly to the VP, Global Field & Partner Marketing, you will be the ...

Location

Canada , Toronto

Salary:

Not provided

Ataccama

Expiration Date

Until further notice

Requirements

5+ years of experience in B2B Demand Generation/Field Marketing
Deep understanding of how to execute complex, multi-channel campaigns promoting enterprise technology to complex technical and business buying committees
Strong ability to lead through influence in a global matrix environment
Comfort using Salesforce, HubSpot, and 6sense
Demonstrated ability to develop creative, break-through-the-noise campaigns
Ability to monitor and optimize campaign performance based on leading and lagging indicators
A passion for forging new strategies and ways of working and reaching our audiences with AI

Job Responsibility

Translate the global demand generation framework into a high-impact North American-focused regional plan
Lead the field marketing efforts for North America by developing executive events and industry-specific programs focused on financial services, insurance, and other prioritized ICP account segments
Execute 'to/through/with' partner marketing activities in alignment with our global partner marketing framework
Partner closely with Sales Development and Field Sales to optimize the local lead management process, conversion, and attribution models
Work with RevOps to report on NA specific funnel metrics and performance dashboards

What we offer

Long-Term Incentive Program
Get paid vacation plus the freedom of Flexible Time Off (FTO)
5 sick days
The Global Family Support Program - a paid leave program
'Bring Your Friend' referral program
Flexible working hours & hybrid work setup
Annual package for mental health support
RRSP plan available
Corporate discounts on travel, fitness, attractions, and shopping
Health, vision, and dental benefits

Fulltime

Senior Director, North America Marketing

It's fun to work in a company where people truly believe in what they're doing! ...

Location

United States , Los Angeles

Salary:

224000.00 - 280000.00 USD / Year

BlackLine

Expiration Date

Until further notice

Requirements

15+ Years Of Experience In B2B SaaS Marketing, Including 5+ Years In Regional Leadership Roles
Deep Understanding Of Pipeline Contribution Models, Account-Based Marketing, And Intent-Based Strategies
Executive Presence And Experience Influencing C-Level Stakeholders
Strong Operational And Analytical Skills
Able To Define And Measure Marketing Impact
Demonstrated Ability To Build And Lead High-Performing Teams
Excellent Communication And Storytelling Capabilities, Both Written And Verbal
Experience With Tools Such As Salesforce, Marketo, 6Sense, Tableau, And Event/Engagement Platforms
Experience Training And Managing People
Significant Experience In Event And Trade Show Management

Job Responsibility

Strategy development and implementation of a comprehensive marketing plan that aligns with the overall business objectives and drives revenue growth in the North America
Lead a team of marketing managers and/or specialists. Provide guidance, support and mentorship to ensure the team's success
Own and manage all elements of the Beyond the Black North America event and numerous trade shows and sponsored events
Collaborate with cross-functional teams, including sales, product marketing, solutions marketing and corporate marketing, to execute global integrated marketing campaigns that effectively target key accounts in the territories
Cultivate strong relationships with key stakeholders, including regional sales teams, channel partners, and industry influencers, to drive collaboration and ensure marketing efforts are aligned with sales goals
Develop and manage regional marketing budget including events, field marketing, and customer marketing, ensuring optimal allocation of resources to achieve maximum return on investment
Define key performance indicators (KPIs) for events, field and customer marketing activities, track and analyze campaign performance, and provide regular reports and insights to senior leadership
Collaborate with other regional marketing leaders and contribute to the development and sharing of best practices, marketing tools, and processes to enhance overall marketing effectiveness

What we offer

short-term and long-term incentive programs
robust offering of benefit and wellness plans

Fulltime

Senior Manager, Integrated Marketing

As the first local marketing hire in Canada you will drive growth and help scale...

Location

Canada , Toronto

Salary:

Not provided

Airwallex

Expiration Date

Until further notice

Requirements

A Bachelor's Degree or equivalent experience
A minimum of 4 years experience in a B2B marketing role and specific experience with conferences/events and partnerships/community management
Strong ability to logistically execute on multiple concurrent events that require effective pre/during/post motions and communication among cross-functional teams
An entrepreneurial mindset and a willingness to get your hands dirty
Experience in a fast-moving startup environment with the ability to adapt quickly to change
Strong analytical skills to make data-driven decisions
Exceptional organizational skills, attention to detail, and a customer-obsessed approach
Ability to travel up to 20%

Job Responsibility

Assist in the strategy, planning, execution, and measurement of North America field events, collaborating closely with commercial, partnerships, corporate affairs and global teams
Execute end-to-end event program management and logistics from initial planning to post-event follow up, including vendor management, budget management, event promotions, lead list uploads, measuring ROI, and more
Identify co-marketing partnership opportunities and build/activate collaborations to drive growth and accelerate pipeline
Provide data, insights, and supporting engagement on strategic events to support the commercial team and drive net new pipeline
Execute on community building in key sectors, personas and industries, focusing on key metropolitan centers (SF, NYC) and broad North America
Continuously identify opportunities to drive growth - this role is all about driving B2B growth. Airwallex is a young team, meaning there is plenty that still needs to be built as we scale up

Fulltime

Senior Manager, Global Performance Marketing Strategy

We’re looking for a data-driven, strategic, and highly collaborative marketing l...

Location

Singapore , Singapore

Salary:

Not provided

Airwallex

Expiration Date

Until further notice

Requirements

8+ years of experience in B2B or fintech performance marketing, including strategic leadership of multi-channel global acquisition programs
Proven success driving measurable pipeline growth and improving marketing efficiency (e.g., LTV:CAC, payback period)
Hands-on understanding of SFDC, Salesforce, Building Looker tables
Expertise in paid search, paid social, display, and emerging channels
familiarity with ABM and demand generation
Strong analytical acumen — experience with advanced measurement, attribution, and experimentation frameworks
Excellent communicator with experience presenting to executive leadership
Demonstrated ability to collaborate cross-functionally across time zones and influence without authority
Experience managing or operationalizing in-house performance models preferred
Bachelor’s degree in Marketing, Statistics, Computer Science, Economics, or related field

Job Responsibility

Develop and operationalize the global performance marketing strategy across paid search, paid social, programmatic, and emerging channels
Partner with regional teams (APAC, EMEA, North America) to localize global frameworks into market-specific plans that drive efficiency and scale
Develop options for channel mix strategy, investment allocation models, and measurement frameworks tied to pipeline, revenue, and LTV:CAC goals
Lead quarterly planning cycles, including budget forecasting, scenario modeling, and regional investment trade-offs
Collaborate with the global execution team to become hands-on in campaign execution and optimization
Own standardized reporting to highlight growth, opportunities, and streamline communication and communication cadences for regions
Own the synthesis of learnings by region and be responsible for sharing out with stakeholders across the globe
Partner with vendors and internal teams to develop incrementality testing strategies, partnering with analytics to evolve measurement (MMMs, geo-experiments, and brand lift studies)
Surface insights from campaign data to influence global GTM and lifecycle strategy
Partner with Product Marketing to align messaging and audience segmentation strategies

Fulltime

(Senior) Analyst, Natural Gas, North America

Aurora’s mission is to provide data-driven intelligence to support the energy tr...

Location

USA , Austin

Salary:

Not provided

Aurora Energy Research

Expiration Date

Until further notice

Requirements

Up to three years of experience in energy commodities markets at an energy company, leading strategic or economic consultancy, energy trading house or brokerage, or financial services company
Experience and knowledge in US and Canadian natural gas markets
Demonstrated success in managing and delivering time-critical projects in team-oriented environments
Substantial experience delivering professional content to both senior internal stakeholders and external clients
Self-starter, entrepreneurial mindset, and desire to grow the business
Demonstrated ability to collect, analyze, and interpret complex quantitative data and information
Excellence in both written and spoken communication and collaborating with both technical and non-technical parties
Proficiency in relevant data and analysis tools, such as SQL, Power BI, and advanced Excel
A college degree is required with evidence of strong academic performance in: A quantitative subject (e.g. Math, Economics, Physics, Engineering, Finance) and/or A social science, environmental studies or a related field, coupled with an interest in quantitative analysis

Job Responsibility

Generate Aurora’s research in North American natural gas markets and work closely with Aurora’s commodities modelling and various North American power teams to develop regular market forecasts and novel analysis
Produce regular reports on North American and global gas, oil, and coal markets to support Aurora’s commodities forecasts
Communicate findings to clients through meetings, calls, workshops, and conferences
Plan and deliver high-quality, long-term projects for Aurora’s research teams across different North American markets
Coordinate with other teams in the company across global offices and keep colleagues and senior stakeholders informed of developments in North America
Develop timely and rigorous quantitative analyses to enhance clients’ decision making, e.g. in supporting financial transactions for energy assets
Contribute to Aurora’s product development by identifying new opportunities for intellectually interesting and commercially relevant areas of analysis and helping to expand our capabilities, subscription base, and impact

What we offer

A competitive salary and benefits package
The opportunity to substantially influence major decisions in the energy sector
Direct engagement with clients through Aurora conferences, workshops, and webinars
The opportunity to grow into a publicly visible industry expert
A fun, informal, collaborative, and international work culture
A brand-new office space in the vibrant and culturally rich East Austin area
Access to the Aurora Academy, our training program offering a range of opportunities to develop your skills

Fulltime

Senior Director, AI Alliance Management for North America

The Senior Director, AI Alliance Management will lead the growth of AI partnersh...

Location

United States , Dallas

Salary:

157005.00 - 290750.00 USD / Year

NTT DATA

Expiration Date

Until further notice

Requirements

12+ years of experience in alliance management, business development, partner sales and/or strategy roles
Deep knowledge of AI partner ecosystems, including partner programs, solution portfolios, and market dynamics
Demonstrated success in building and scaling partnerships
Strong executive communication and stakeholder management skills
Experience with joint go-to-market planning, co-selling, and field enablement
Ability to navigate complex organizational structures and drive cross-functional alignment
Bachelor’s degree required
MBA or equivalent preferred
Willingness to travel as needed (up to 25% with some global)
10+ years of experience in alliance management, partner programs, solution portfolios, business development, partner sales and/or strategy roles

Job Responsibility

Co-Sell Leadership: Collaborate on orchestration and growth of joint sales pursuits with alliance partners, from opportunity identification through deal closure
Pipeline Generation: Proactively build and manage a pipeline of partner-influenced opportunities, with clear targets for partner-sourced and partner-assisted deals
Peer Engagement: Act as a peer and trusted advisor to client executives and sales executives, ensuring seamless integration of partners into client opportunities
Partner Advocacy: Champion the value of alliance partners internally, ensuring their offerings and differentiators are leveraged in every relevant pursuit – and represent the company at partner events, conferences, and executive forums
Sales Enablement: Equip sales teams with partner knowledge, tools, and resources to maximize win rates in joint pursuits
Performance Metrics: Be accountable for specific partner growth KPIs with a heavy emphasis on TCV of partner-influence wins – and with support from the alliance operations team, track and report on alliance performance metrics, ensuring accountability and continuous improvement
AI Partner Growth: Lead the North America strategy and execution for AI including joint business planning, field enablement and deal support
Global Collaboration: Work in alignment with our Global Alliance Management team on overarching plans, providing North America input and commitments to KPIs
Relationship Building: Serve as the executive point of contact for key partner stakeholders, fostering trust and long-term collaboration
Cross-functional Alignment: Drive alignment across internal functions (sales, marketing, product, services, legal, finance) to support alliance goals

What we offer

medical, dental, and vision insurance
flexible spending or health savings account
life and AD&D insurance
short and long term disability coverage
paid time off
employee assistance
participation in a 401k program with company match
additional voluntary or legally-required benefits

Fulltime

Senior Manager, Sales Strategy & Retail Development

The Senior Manager, Sales Strategy & Retail Development identifies growth opport...

Location

United States , Rockford

Salary:

Not provided

Wolverine Worldwide

Expiration Date

Until further notice

Requirements

Bachelor's degree in business, finance, marketing, merchandising, analytics, or a related field, or equivalent experience
7+ years of progressive experience in sales strategy, retail strategy, commercial planning, business analytics, merchandising, sales operations, or a related function, preferably in footwear, apparel, consumer goods, or a multi-channel retail environment
Strong understanding of North America wholesale and retail business models, market dynamics, consumer behavior, and the drivers of sales, margin, productivity, and channel performance
Demonstrated ability to translate data, trends, and business performance into actionable strategies, recommendations, and growth plans
Advanced analytical skills, including strong Excel capability and experience with dashboards, scorecards, reporting tools, and business intelligence platforms such as Power BI
Strong financial and commercial acumen, with experience evaluating opportunities, risks, and business cases to support growth and profitability
Experience developing executive presentations, strategic planning materials, and clear narratives for senior leadership
Proven ability to lead cross-functional initiatives and influence partners across Sales, Retail, Planning, Merchandising, Marketing, Finance, and Operations
Strong project management, communication, and organizational skills, with the ability to manage multiple priorities in a fast-paced environment
Familiarity with AI-enabled tools and reporting automation, with the ability to assess practical applications and support adoption

Job Responsibility

Support North America commercial strategy across Wholesale and Retail by geography, consumer, channel, and market opportunity
Develop frameworks for market prioritization, key city strategy, geographic pods, account growth, and integrated market planning
Analyze performance, whitespace, and competitive dynamics to identify risks, opportunities, and growth actions by market, channel, and account
Contribute to future-state commercial planning and transformation initiatives as Retail and Wholesale evolve
Identify and support AI and reporting solutions that improve commercial effectiveness, including dashboards, scorecards, automation, analytics, and business recaps
Translate business data into clear insights, narratives, and recommendations that improve speed and decision-making
Evaluate emerging tools and support adoption of commercial productivity solutions
Partner with Retail, Sales, and field leadership to translate performance into strategic priorities and execution plans
Support store segmentation, fleet optimization, market clustering, seasonal distribution, and related investment frameworks
Build tools and playbooks that improve consistency, visibility, and execution across channels

Fulltime

Integrated Marketing Manager

At Microsoft Advertising we create innovative technology for a conversational, p...

Location

United States , New York

Salary:

106400.00 - 203600.00 USD / Year

Microsoft Corporation

Expiration Date

Until further notice

Requirements

Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years integrated marketing (e.g., digital, relationship, social media, campaign), event management, marketing strategy, business planning, marketing operations, or related work experience OR equivalent experience

Job Responsibility

Advocates for the customer and Microsoft values while representing Microsoft Advertising as a trusted brand steward across clients, partners, and industry forums
Partners cross-functionally influence integrated marketing vision, priorities, and execution aligned to North America for business growth and market needs
Contributes to North America integrated marketing strategy and activation to land global priorities across audiences and solution areas, driving measurable business growth
Creates, executes, measures, and evolves annual integrated marketing plans aligned to business KPIs by audience type and solution area, in collaboration with internal stakeholders and partners
Develops and maintains senior-level internal and external relationships that enable thought leadership, inspiration, and high-impact content and activation programs
Partners with go-to-market, product marketing, sales, and other stakeholders to support new narratives, solutions, and hero product launches across North America
Delivers integrated, omni-channel marketing programs—including experiential, content marketing, communications, social media, and paid advertising—that deepen engagement across priority regions and markets
Leads omni-channel execution and ensures consistency of messaging, brand, and customer experience across touchpoints
Owns campaign measurement and reporting, analyzes performance data, and adjusts tactics to optimize outcomes and drive ongoing learning
Establishes continuous feedback loops to improve content, programs, and processes while creating surprise-and-delight moments for priority audiences

Fulltime

Select Country

Senior Manager, Field Marketing - North America

Job Description

Job Responsibility

Requirements

What we offer

Looking for more opportunities?