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You will join our client as Senior Manager, Conversion & Optimization, a role on-site in Midtown Manhattan. Our client innovates interactive gaming and transaction platforms, redefining single-screen betting. This is a highly data-driven role with direct impact on revenue, customer growth, and wallet performance. You will lead the end-to-end conversion effort, shaping how people find, sign up, and transact across digital touchpoints. Your work will bring structure to measurement, run tests, and turn findings into practical steps that lift funnel performance and user satisfaction. In this role you will partner with marketing, product, and engineering to improve user journeys, build clear dashboards, and communicate outcomes to stakeholders. You will translate data into actionable recommendations, own outcomes, and continuously optimize onboarding, lifecycle, and campaign flows. You should be comfortable working across teams and balancing speed with quality in a fast-paced environment.
Job Responsibility:
Own and optimize the conversion funnel from engagement through signup and transaction, identifying drop-offs and opportunities
Analyze user behavior across email, web, and platform experiences to drive improvements
Design and run experiments to raise conversion, engagement, and transaction rates
Collaborate with marketing, product, and engineering to improve user journeys
Build and maintain reporting, dashboards, and success metrics for funnel performance
Translate data insights into clear, actionable recommendations
Drive continuous optimization across onboarding, lifecycle, and campaign flows
Requirements:
5+ years of experience in conversion optimization, growth, or funnel management
Background in e-commerce, adtech, martech, and performance-focused digital platforms
What we offer:
strong visibility
opportunities to expand responsibilities
chance to shape how customers convert and transact as our client scales