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We are looking for a creative and curious insights expert to lead consumer learning for the Harry’s brand and help keep us on the leading edge of men’s personal care. As a Senior Manager of Insights, you will represent the voice of our consumers and be the expert on category consumers and the competitive market to inform decisions that unlock brand growth opportunities.
Job Responsibility:
Be the expert in understanding our core consumer segments (attitudes, behaviors, values) and emerging trends likely to influence their future habits
Influence our brand strategy and build a learning roadmap to uncover deep insights, consumer pain points and unmet needs that unlock meaningful innovation and strengthen brand equities to reinforce our competitive advantage
Partner with our brand marketing, innovation, and retail/DTC teams to identify and optimize initiatives, products, and communications that delight key segments throughout their omni-channel journey
Translate business questions into clear research objectives and scope projects to deliver actionable learning with positive business impact
Execute and manage multiple primary market research projects simultaneously and deliver high impact results on agreed to timelines
Effectively synthesize and communicate insights from all work to the brand teams, cross-functional partners, and senior management by distilling results to essential learning and recommendations that enable rapid decisions
Enhance insights processes and approaches to continuously strengthen the breadth and quality of our insights about our consumers and categories
Requirements:
Bachelor’s degree required
Master’s Degree/MBA is preferred
7+ years of progressive experience in consumer insights, with a track record of executing high impact research studies of varying complexity
Prior experience in FMCG, beauty, personal care or lifestyle brands is preferred
Insights thought leader
Curious, nearly to a fault
Crafty and creative
Self-Sufficient - comfortable using DIY quantitative and qualitative research tools with strong experience in category, brand, advertising, innovation, and shopper insights
Skilled data storyteller
Unwaveringly objective
What we offer:
Medical, dental, and vision coverage
401k match
Equity in Mammoth Brands
Flexible time off and working hours
L&D stipend
4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
Free products from all of our brands
Bagels on Wednesdays and lunch on Thursdays
Fully stocked kitchens with snacks, coffee, and drinks everyday