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Senior Manager, Brand Partnerships

United States, New York Employment contract 122700.00 - 145000.00 USD / Year · Job Posted April 23, 2026
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Job Description

We are searching for a highly strategic Senior Manager, Brand Partnerships to join our Brand Partnerships team based in NYC. This role will focus on the post-sale project management and execution of integrated marketing campaigns for key advertisers, spanning everything from in-person live events, branded integrations within popular podcasts, on-platform custom content, music experiences and more. This role will continuously be exposed to new & exciting opportunities across our various platforms, with event sponsorships and podcast branded content as a key area of focus. Key podcast partners include: Unwell/Call Her Daddy, Conan O’Brien Needs a Friend, The Mel Robbins Podcast, It’s Me Tinx, Smartless, Nikki & Brie, Fantasy Footballers and more!

Job Responsibility

  • Lead day-to-day account management as the primary point of contact for custom integrated client programs (experiential, podcasts, and digital) both internally and externally with clients
  • Effectively manage cross-functional teams, balancing differing priorities/opinions and using critical thinking to navigate and move a project forward
  • Serve as the organization’s subject-matter expert for integrated client program design and activation across experiential, podcast, and digital channels, translating business goals into scalable delivery models
  • Own the integrated program operating model (intake, feasibility, governance, roles/RACI, QA standards, and escalation paths) to improve repeatability, speed-to-market, and client outcomes across the portfolio
  • Lead the most complex, high-stakes, and ambiguous client programs—balancing revenue impact, brand risk, partner constraints, legal/compliance considerations, and operational feasibility—while evaluating intangible tradeoffs to drive the right decision
  • Create and maintain formal cross-functional networks and cadences (e.g., program councils, launch readiness reviews, post-mortems) to align stakeholders, surface risks early, and ensure coordinated execution at scale
  • Define success metrics and measurement frameworks for integrated programs
  • synthesize insights across multiple programs to recommend improvements to packaging, process, and go-forward strategy
  • Keep track of program development and communicate to all stakeholders to ensure visibility throughout the program lifecycle during the execution & launch phase
  • Oversee and manage program activation plans, timelines and implementation from start to finish
  • Build strong relationships and work collaboratively with all internal departments to ensure best-in-class work and output for our clients
  • Manage partners and other resources to ensure proper coordination of all program components and logistics
  • Troubleshoot conflicts in terms of priorities and tasks, resources and/or requirements
  • Commit to producing the highest standard of work for clients while balancing SiriusXM internal priorities
  • Travel when required - we produce projects and events across the country and as a result, up to 20% travel should be expected
  • Mentor and upskill account and project teams through coaching, playbooks, and best-practice sharing
  • lead through influence without direct people management
  • Represent integrated program delivery in senior stakeholder forums
  • influence roadmap dependencies, resourcing decisions, and launch criteria to protect client outcomes and operational excellence

Requirements

  • BA or BS degree with a minimum of 7+ years of Project Management and/or Account Management experience in the digital advertising industry, working on integrated experiential and digital co-branded content campaigns
  • Podcast experience a plus
  • Extensive experience managing complex cross-platform marketing/advertising programs with the ability to operate strategically while remaining deeply connected to execution from concept through launch
  • Exceptional organizational and project management experience with a proven ability to prioritize competing initiatives, anticipate risks and course-correct in real time
  • Demonstrated success owning senior-level client relationships, including retention, growth, expectation-setting, and navigating challenging conversations when needed
  • Strong judgment and confidence to provide thoughtful pushback, set boundaries, and advocate for the right solution for both the client and internal teams
  • Ability to identify trends across programs and proactively flag insights with clear, actionable recommendations
  • Highly independent with previous experience working with experiential teams, creative partners, activation teams, podcast hosts, and/or social influencer agencies
  • Superior interpersonal and communication skills, with the ability to influence, align, and lead cross-functional partners across multiple offices and regions
  • Comfort operating as a steady point of leadership on first-to-market or highly customized programs
  • Capacity to manage and prioritize multiple projects concurrently while maintaining quality and 'white glove service'
  • Strong presence in client-facing situations, including developing materials, leading presentations, and representing the team in high-stakes conversations
  • Solid understanding of social media tools and digital media platforms
  • Professional, problem-solving attitude and strong leadership skills
  • Love of music, podcasts & pop culture
  • Must have legal right to work in the U.S.

Nice to have

Podcast experience

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