Senior Lifecycle Marketing Manager Jobs

Paytient

Location:
United States, Columbia

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

We are seeking a highly strategic, growth-focused, and technical Senior Lifecycle Marketing Manager to join our team. This pivotal, high-impact role is the lead architect for our customer journey, focused on designing and optimizing the systems that power our full-funnel, end-to-end lifecycle strategy.

Job Responsibility:

Establish & Lead the CRO Program
Drive Full-Funnel Strategy & Execution
Partner on Product Growth & Utilization
Define the Operational Data Strategy
Analyze & Optimize Performance
Lead Transformational Initiatives

Requirements:

7+ years of progressive experience in Lifecycle Marketing or Marketing Operations
Expert-level proficiency in architecting and scaling programs within a major Marketing Automation Platform (MAP) like Iterable, HubSpot, Marketo, or Braze
Proven track record of successfully building and managing a Conversion Rate Optimization (CRO) or landing page testing program
Deep technical and analytical skills
Functional experience using HTML and CSS in a visual development environment

Nice to have:

Experience in a high-growth startup environment
Proficiency using SQL in a BI tool (e.g., Looker, Tableau)
Previous experience in B2B2C, healthcare tech, or fintech industries
Familiarity with Customer Data Platforms (CDPs) like Segment or Tealium

What we offer:

Medical, dental and vision insurance
$4,300 annual HSA contribution
Paytient Health Payment Account (HPA)
Monthly lifestyle spending stipend
5 weeks of annual PTO
401k plan access with a 4% employer match
Up to 16 weeks of fully-paid parental leave
Stock options in Paytient

Additional Information:

Job Posted:
December 11, 2025

Employment Type:

Fulltime

Work Type:

Remote work

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Senior Lifecycle Marketing Manager