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Senior Integrated Media Planner/Buyer

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Bloom Ads Global Media Group

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Location:
United States , Woodland Hills

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Category:
-

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Contract Type:
Not provided

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Salary:

80000.00 - 95000.00 USD / Year
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Job Description:

Bloom Ads is growing, and we’re looking for a motivated Senior Integrated Media Planner to join our team. This role is responsible for developing, managing, and optimizing comprehensive media plans that span multiple channels, including digital, traditional, and emerging platforms. The Senior Integrated Media Planner plays a key role in strategic planning, budget management, and performance analysis to drive campaign effectiveness.

Job Responsibility:

  • Strategic Media Planning – Design cross-channel media strategies that align with client objectives, leveraging data to inform decisions across platforms such as search, social, display, Out-of-Home (OOH), TV, and print
  • Budget Management – Allocate budgets efficiently across channels to maximize reach, engagement, and ROI while ensuring cost-effective media buys
  • Performance Analysis – Analyze campaign metrics (impressions, clicks, CTR, conversions) to optimize media plans and provide actionable insights for continuous improvement
  • Advanced Analytics – Interpret complex data sets to optimize media performance, improve ROI, and guide budget allocation decisions
  • Client Collaboration – Serve as a key point of contact for clients, presenting media strategies, performance reports, and recommendations to support business goals
  • Team Leadership – Mentor junior planners, foster skill development, and ensure best practices in media planning and execution
  • Industry Expertise – Stay current on media trends, platform innovations, and consumer behavior to recommend forward-thinking strategies

Requirements:

  • Strong, effective communication skills with experience in team management
  • Background in both traditional (OOH, Linear TV, Radio, Print) and digital media
  • Strong problem-solving skills and the ability to develop creative solutions
  • Detail-oriented with excellent organizational and time management skills
  • Ability to proactively anticipate client/team needs and questions
  • Comfort working within large sets of data and numbers
  • Strong business maturity with a team-player mentality
  • willingness to be hands-on when needed
  • Demonstrated accountability and pride in ownership of work
  • Results-driven, proactive, and resourceful in finding solutions
  • Passionate about media trends and staying ahead of industry developments
  • Bachelor’s degree in marketing, advertising, or a related field
  • 5+ years of media planning and/or buying experience
  • Demonstrated presentation and writing skills
  • Ability to work autonomously and in a team-oriented environment
  • Experience managing and coordinating inter-departmental efforts
  • Proficiency in MS Office, including Excel, Word, and PowerPoint

Nice to have:

  • Experience with media planning tools (e.g., Donovan/Media Ocean, MRI Research, Strata, DataTech) preferred
  • Understanding of digital advertising is a plus
What we offer:
  • Comprehensive medical benefits: health, dental, vision, life, and AD&D coverage
  • Generous vacation policy
  • Holiday PTO + Work-from-Home Fridays
  • Company contributions to 401(k) retirement savings
  • Paid volunteer hours to support causes you care about
  • Professional development opportunities
  • Free snacks (mostly healthy!)
  • Coffee Thursdays to fuel creativity
  • Monthly lunch & learns to expand your expertise
  • Quarterly town halls with food, prizes, and company updates
  • Team parties and celebrations to recognize achievements

Additional Information:

Job Posted:
March 18, 2026

Employment Type:
Fulltime
Work Type:
On-site work
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