Senior Growth Marketing Specialist

• Help manage a growing channel testing budget, optimizing performance, improving efficiency, and driving growth—taking complete ownership of 1-2 channels when ready
• Support the development and execution of our digital and offline channel experimentation roadmap, with a focus on non-search channels (e.g., paid social, sponsorships, ABM motions, content syndication, direct mail, and other emerging tactics)
• Use AI tools to support creative testing, automation, and campaign optimization
• Analyze both quantitative and qualitative data to identify high-impact experiments and inform where we should double down versus pivot
• Partner cross-functionally with Creative, Sales, and Product Marketing to concept and ship effective experiments that align to our value propositions and downstream sales motions
• Help synthesize and communicate experimental results and insights to key stakeholders, building clear narratives and recommendations for what to scale, stop, or iterate
• Contribute to building scalable testing frameworks, documentation, and processes that enable rapid experimentation and institutional learning over time

• 4-year undergraduate degree (a quantitative field is a plus but not required)
• 2–3 years of experience in growth marketing or performance marketing, ideally in B2B SaaS
• experience managing large ($500K-$1M+) performance marketing budgets
• Hands-on experience managing performance campaigns and budgets across channels such as paid social, programmatic, content syndication, or other demand-focused tactics
• Track record of managing experiments or testing programs, with the ability to structure clean tests, measure impact, and make clear recommendations
• Analytical mindset with experience using quantitative and qualitative data to drive decisions and tell compelling performance stories
• Entrepreneurial, self-motivated, and comfortable with ambiguity
• Excellent project management skills
• Strong cross-functional collaboration and communication skills
• Comfortable working with analytics tools and/or CRMs (e.g., Google Analytics, Looker/Data Studio, Salesforce, Tableau) to extract and act on insights
• Curious and proactive about AI and automation

Paid Search experience is nice-to-have

• Competitive salary and meaningful equity opportunities
• Healthcare, dental, and vision coverage
• 401(k) / RRSP enrollment program
• Take what you need PTO
• A Work Culture where: You’ll work alongside folks across the globe that reflect the MaintainX values, Smart Humble Optimist
• We believe in meritocracy, where ideas and effort are publicly celebrated