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Senior Growth Marketing Manager

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Pomelo Care

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Location:
United States

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Category:
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Contract Type:
Not provided

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Salary:

130000.00 - 170000.00 USD / Year
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Job Description:

Pomelo Care is expanding into new women’s health verticals and seeking a Senior Growth Marketing Manager to help build and scale the marketing engine for our newest venture. Success in this critical 0-to-1 role will require deep marketing expertise, creative problem solving, analytical rigor, and the ability to inspire trust in a sensitive category.

Job Responsibility:

  • Drive the zero-to-one launch of Pomelo’s newest women’s health offering by building and scaling a best-in-class DTC growth marketing program from the ground up
  • Closely partner with the Head of Growth to set full-funnel DTC growth strategy spanning new patient acquisition and lifecycle marketing
  • Own acquisition channels and drive the day-to-day execution of the DTC growth strategy across paid social, SEM, SEO/GEO, and other channels
  • Build a high-velocity testing and optimization engine from the ground up - create ads, run iterative tests, and synthesize data and qualitative insights to drive fast and efficient learning
  • Manage and optimize the acquisition marketing budget, balancing new patient acquisition targets with CAC efficiency
  • Lead and manage key agency relationships and external partners, holding them accountable for delivering strong results and performance improvements
  • Partner with Product to identify friction points and optimize end to end funnel CVR
  • Collaborate with Clinical and Operations teams to ensure marketing builds patient trust and play a key role in meeting high patient satisfaction goals

Requirements:

  • 4-6+ years of experience in DTC growth marketing with deep hands-on experience acquisition marketing
  • experience in retention marketing is a huge plus
  • Experience in a 0-1 growth environment — testing, iterating, and scaling channels from scratch
  • A hands-on builder who thrives in ambiguity, moves quickly from idea to test, and balances brand building with short-term performance needs.
  • Demonstrable experience owning and operating paid social channels (e.g., Meta, TikTok) with a 6-figure monthly spend
  • Strong balance of ‘right brain’ and ‘left brain’ — you enjoy balancing creative ideation with data-driven decision making
  • Excellent analytical skills, with experience in forecasting, financial modeling, and data analysis to derive insights and drive decision making
  • Exceptional written and verbal communication skills, with the ability to translate data into actionable insights and drive alignment across cross-functional and external partners

Nice to have:

  • Experience in women’s health or another high-trust/regulated industry
  • Comfort stepping into content creation when needed
What we offer:
  • Competitive healthcare benefits
  • Generous equity compensation
  • Unlimited vacation
  • Membership in the First Round Network — a curated founder and operator community

Additional Information:

Job Posted:
January 05, 2026

Employment Type:
Fulltime
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