Senior Growth Copywriter, Ledger

Ledger

Location:
France, Paris

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

The Growth Copywriter will be a core member of the Creative team, focused on developing high-performing copy for the Growth Marketing team. This role requires a blend of creative storytelling and data-driven optimization. You will work across CRM, performance marketing, paid media, and other channels, ensuring all copy aligns with Ledger's brand voice while driving measurable results. Collaboration with the CRM designer and marketing team is crucial to creating effective campaigns.

Job Responsibility:

Write compelling and effective copy for various marketing channels, including email, ads, drip campaigns and performance marketing
Adapt copy for performance marketing campaigns, focusing on driving user acquisition and engagement
Develop and maintain a consistent brand voice across all marketing materials
Analyze campaign metrics and use data to optimize copy for better performance
Collaborate with the CRM designer to create engaging visual and textual content
Conduct A/B testing and iterate on copy based on results
Stay informed about industry trends and best practices in growth copywriting
Understand and apply user segmentation strategies to tailor copy for different audiences
Work closely with the Growth Marketing team to align copy with campaign objectives

Requirements:

Proven experience as a copywriter within tech, crypto, or web3, preferably in a growth marketing or performance marketing role
Strong understanding of marketing metrics and data analysis
Excellent writing and editing skills with a keen eye for detail
Ability to adapt writing style to different channels and audiences
Experience with CRM and email marketing
Familiarity with A/B testing and optimization techniques
Knowledge of cryptocurrency and blockchain industry is a must
Strong communication and collaboration skills
Ability to work in a fast-paced, dynamic environment

What we offer:

Equity: Employees are the foundation of our success, and we award stock options so you can share in that success as we grow
Flexibility: A hybrid work policy
Social: Frequent social events, snacks and drinks
Medical: Comprehensive health insurance policy offering extensive medical, dental and vision care coverage
Well-being: Personal development, coaching & fitness with our dedicated partners
Vacation: Five weeks of paid leave per year, in addition to national holidays
High tech: Access to high performance office equipment and gadgets, including Apple products
Transport: Ledger reimburses part of your preferred means of transportation
Discounts: Employee discount on all our products

Additional Information:

Job Posted:
May 20, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Senior Growth Copywriter