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We are looking for a Lead Graphic Designer to serve as the visual architect for InfoTrust, bridging the gap between high-level brand strategy and production excellence. This role is perfect for a designer who balances a mastery of visual fundamentals with a product-mindset, capable of turning usability findings into sophisticated design decisions across print, digital, and product interfaces. As a leader and mentor, you will drive brand cohesion while leveraging AI as a productivity multiplier to maintain high-velocity output without sacrificing quality.
Job Responsibility:
Visual Identity & Brand Activation: Own and maintain the InfoTrust brand guidelines, ensuring cohesion in typography, color theory, and identity systems across all global touchpoints
Multi-Platform Design: Execute high-fidelity digital assets for web, social, and email, alongside complex print production needs including packaging and vendor-ready file delivery
Product & UX Design: Utilize Figma to establish wireframes, components, and design systems, applying accessibility (WCAG) and usability best practices to support product development
AI-Augmented Workflow: Strategically use tools like Midjourney, Adobe Firefly, and Claude Design to accelerate production while exercising expert judgment on design quality
Design Operations: Organize and maintain design libraries, naming conventions, and versioning to ensure a seamless handoff for developers and other stakeholders
Leadership & Mentorship: Provide clear creative direction and feedback to freelancers and vendors, championing a culture where design is treated as a strategic asset rather than a commodity
Requirements:
Design Operations Mastery: You are a champion of Design Ops, possessing the organizational discipline to manage a steady volume of 10–15 high-quality assets per week with minimal oversight
Strategic Influence: You view feedback as a gift and possess the deep graphic design foundations—color, typography, hierarchy—to confidently influence stakeholders while remaining curious and collaborative
Technical Breadth: You possess an advanced mastery of Figma and Adobe Creative Suite (Illustrator, Photoshop, InDesign) with the ability to defend design decisions rooted in objectivity
Brand Stewardship: You have a proven track record of maintaining brand books and identity systems for complex, international, or B2B organizations
User-Centric Execution: You understand UX principles and can synthesize usability findings into functional, beautiful layouts
Cross-Functional Collaborator: You can communicate complex design concepts clearly to both technical and non-technical stakeholders
Resilient & Adaptable: You thrive in a high-velocity environment and can pivot quickly as project priorities shift
Objective Problem Solver: You approach challenges with a "curious, not judgmental" mindset, seeking the best solution for the brand
Great communicator: B2 English proficiency
Nice to have:
Experience with motion design and After Effects
Deep knowledge of Accessibility (WCAG 2.1 AA) including contrast, focus order, and ARIA basics
Experience working within mid-market startups or international B2B product companies
What we offer:
health/vision/dental insurance with employer-sponsored premiums