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Mozilla Foundation is a non-profit building a better technology future — powered by people, open by design, fueled by imagination. We deliver people-first alternatives to today’s extractive systems. We build side by side with developers, innovators and advocates, united in the belief that a better technology future is not only possible — it’s ours to create. Team The Development team at Mozilla Foundation drives the philanthropic support that fuels our mission to ensure the internet is a global public resource, open and accessible to all. The team builds meaningful relationships with individual donors, foundations, and partners who share our vision for a healthier internet. Through strategic fundraising initiatives, we secure the resources needed to advance Mozilla's mission of promoting openness, innovation, and opportunity online. The Senior Fundraising Strategist is responsible for engaging Mozilla Foundation supporters in order to meet our organizational grassroots fundraising goals. This includes growing our donor base globally, identifying opportunities to solicit existing and prospective donors, and producing content that aligns with the Mozilla Foundation’s mission and goals. This role will be essential to telling Mozilla’s story and shaping how we communicate with our supporters. The Senior Fundraising Strategist will translate Mozilla’s advocacy work, programmatic work, and relevant news stories into compelling fundraising opportunities to mobilize the Mozilla community. In addition, the Senior Fundraising Strategist will support a range of A/B testing and optimization projects in order to maximize the potential of the grassroots fundraising program. This role will report to the Manager, Grassroots Fundraising.
Job Responsibility:
Develop engaging grassroots fundraising campaigns aligned with Mozilla Foundation’s mission and organizational fundraising goals
Support the planning and execution of Mozilla Foundation’s end-of-year fundraising strategy
Pitch ideas to engage Mozilla’s global community, grow the grassroots donor base, and identify opportunities to solicit existing and prospective donors
Write compelling fundraising content for supporters across channels such as email, website, and more
Identify A/B testing priorities, design testing plans, monitor results, and report on key learnings and next steps
Collaborate within the Development team and across teams, including Tech Platforms, to improve supporter and donor experiences
Develop engaging fundraising campaigns in line with Mozilla Foundation’s mission
Pitch ideas to engage Mozilla’s global community with the goal of growing our grassroots donor base
Support the planning and execution of our end-of-year fundraising strategy
Move one-time and recurring donors up the ladder of engagement, encouraging them to increase their level of support
Re-engage lapsed donors and ask them to renew their support
Identify A/B testing priorities and design testing plans across fundraising channels
Analyze results and engagement metrics to build on past success and optimize the fundraising program
Research trends and best practices in the nonprofit sector to refine Mozilla’s grassroots fundraising and mobilization efforts
Write fundraising content for the Mozilla community across channels such as email, website, and more
Develop content aligned with Mozilla Foundation’s mission and advocacy campaigning efforts
Convey technical subject matter in conversational and nuanced language
Develop creative and automated email campaigns that deepen donor engagement and increase giving
Prepare experiment write-ups that summarize A/B test variations, methodology, hypotheses, results, statistical significance, conclusions, and next steps
Support non-fundraising initiatives that mobilize Mozilla’s global community
Collaborate within the Development team and with the Tech Platforms team on projects that deliver a more personalized donor experience
Participate in the email calendaring process
Assist with email quality assurance
Identify opportunities to refine Development team processes and practices
Other related duties as assigned, consistent with the scope and level of the role
Requirements:
At least 5 years of digital fundraising experience or experience working in digital campaigning
Excellent email writing skills and proven ability to motivate supporters to take action
Experience writing emails for a diverse, global, large-scale email list of 1 million or more subscribers
Experience with A/B testing, experiment write-ups, and campaign optimization
Demonstrated ability to develop successful online donor recruitment strategies based on donor data and insights, fundraising trends within the nonprofit sector, and organizational priorities and plans
Demonstrated ability to conduct research and analysis on complex technical and political issues, and turn those issues into fundraising opportunities
Strong analytical, oral, written, and social communication skills in English
Strong familiarity with CRM and campaigning tools, such as Salesforce, Campaign Monitor, or ActionKit
Experience managing larger cross-team projects, including projects involving technical staff
A self-starter and team player who adheres to schedules and deadlines with strong attention to detail and process
Experience working successfully in a remote capacity with a geographically dispersed team
Excellent data analysis, project management, organizational, collaboration, and time management skills
English copywriting skills that adapt to an organization’s voice and tone, connect donors with its work, and motivate its community to donate
Nice to have:
Nonprofit organizations focused on internet rights or consumer rights
Donor data, supporter insights, and fundraising trends used to refine grassroots fundraising and mobilization efforts
Automated email campaigns that increase donor engagement and giving
Collaboration with technical teams to improve personalized donor experiences