Senior Field Marketing & ABM Manager, West

• Define the West Coast go-to-market strategy for field programs: what we do, where we show up, and how we win in this market
• Design 1:1, 1:few, and 1:many field marketing experiences [regional dinners, happy hours, hackathons, out of the box experiences, etc] that align to active opportunities and target accounts
• Orchestrate ABM programs with Strategic accounts across channels: direct mail, events, digital, gifting, & content
• Partner with Sales to understand territory priorities, account dynamics, and pipeline gaps - then actively participate in deal strategy, not just event execution
• Track impact through account engagement, pilots started, velocity, and closed-won revenue
• Create tight feedback loops with Sales leadership to continuously improve territory strategy and program effectiveness
• Test unconventional tactics. Push boundaries. Try things that make people's jaws drop

• 5-7+ years experience in field, experiential, growth, or ABM marketing
• Proficiency with Salesforce, Hubspot (or similar), and intent tools (6sense, Demandbase, or similar)
• Proven track record of running regional field programs, account-based campaigns, or growth programs that drove measurable pipeline and revenue
• Strong data analysis skills. You can build reports, interpret metrics, and make data-driven decisions
• Deep experience partnering with Sales teams and marketing to Enterprise and Strategic companies
• Creative thinker who can turn a vague goal into a concrete, compelling plan and crush the execution
• Comfortable moving fast, experimenting, and adjusting in real time
• Strong collaborator who earns trust with Sales quickly
• Comfortable with 25% travel, up to 50% seasonally

Previous experience marketing to IT, Engineering, or Security leaders

• Offers Equity
• comprehensive health coverage
• flexible PTO
• daily lunches and snacks
• onsite gym access
• regular team events and offsites