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Senior Events Manager, Brand Sponsorships

Ireland, Dublin · Job Posted January 22, 2026
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Job Description

We’re looking for a Senior Events Manager to lead Intercom’s most impactful brand activations and sponsorships across North America. In this role, you’ll shape high-quality, memorable experiences that highlight Fin’s product depth and Intercom’s evolving leadership in AI. These aren’t demand-gen campaigns. They’re thoughtfully crafted brand moments that are designed to spark conversation, build trust, and demonstrate the real-world value of our AI-first approach. You’ll own the full arc of strategy and execution, ensuring every activation is creatively ambitious and flawlessly delivered. You’ll also work closely with go-to-market teams to make sure these experiences connect to pipeline in purposeful, commercially meaningful ways.

Job Responsibility

  • Own and lead Intercom’s full portfolio of brand sponsorships and event activations
  • Drive the strategy and execution of tier 1 third-party events, including strategic sponsorships and product showcases
  • Deliver world-class creative execution across every detail
  • Bring Fin to life through experiences that clearly communicate its technical depth, product maturity, and category leadership
  • Collaborate cross-functionally with Communications, Executive Assistants, Brand Marketing, R&D, and Field Marketing
  • Lead agencies and vendors to deliver high-impact, on-brand experiences on time and on budget
  • Define and track success using a mix of brand and business metrics
  • Travel approximately 25 to 30 percent to oversee on-site execution

Requirements

  • 6+ years of experience leading end-to-end brand events and activations, ideally in a tech or B2B environment
  • Proven ability to produce visually refined, creatively ambitious, and strategically aligned brand experiences
  • A strong sense of ownership
  • Comfortable working in a fast-paced, high-ambiguity environment
  • Hands-on creative production expertise, with sound judgment across design, product storytelling, and attendee experience
  • Confidence working with technical and product teams
  • Clear, collaborative communicator
  • Effective at managing budgets, timelines, and external partners
  • Deep respect for brand consistency and high-quality execution

Nice to have

  • Bachelor’s degree in marketing, event management, or related field
  • Experience working with or marketing AI products
  • Multilingual (Spanish, French, Portuguese)
  • Proficiency in event software platforms (e.g. ticketing, streaming, engagement tools)

What we offer

  • Competitive salary and equity in a fast-growing start-up
  • We serve lunch every weekday, plus a variety of snack foods and a fully stocked kitchen
  • Regular compensation reviews
  • Pension scheme & match up to 4%
  • Life assurance
  • Comprehensive health and dental insurance for you and your dependents
  • Flexible paid time off policy
  • Paid maternity leave
  • 6 weeks paternity leave for fathers
  • Cycle-to-Work Scheme
  • Secure bike storage
  • MacBooks are our standard

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