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Senior Event Marketing Manager

United States, Redmond 106400.00 - 203600.00 USD / Year · Job Posted February 19, 2026
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Job Description

Are you energized by the prospect of working in a fast paced, high impact environment creating global corporate events that generate interest, excitement, and demand for Microsoft solutions? Join our dynamic Event Production & Studios Team as a Senior Event Marketing Manager. The team is responsible for delivering impactful events and media projects which bring our Microsoft story to life, inspire brand love, foster customer engagement and drive sales. Our diverse event portfolio includes Microsoft Ignite, Microsoft Build, Microsoft AI Tour, the Consumer Electronics Show, the National Retail Federation’s Retail’s Big Show, the Healthcare Information and Management Systems Society Global Conference and more.These first- and third-party events range from intimate invite only summits to large-scale productions, covering various audience compositions, event formats, modalities, and complexities. We are seeking a Senior Event Marketing Manager to own and deliver complex, high visibility event initiatives in support of business goals. This role is responsible for leading medium to largescale events or critical event workstreams from strategy through execution, working across internal teams, external partners, and executive stakeholders.

Job Responsibility

  • Lead cross-functional and cross-company collaboration across creative, content, marketing, production, finance, operations, agencies, and vendors to ensure alignment and delivery excellence
  • Establish and manage structured planning rhythms, including roadmaps, timelines, milestones, governance, and documentation to drive accountability and momentum
  • Drive event execution with full operational oversight of budgets, forecasting, logistics, risk mitigation, and tradeoff decisions across experience, cost, and risk
  • Serve as a trusted partner to stakeholders, providing clear recommendations, sound judgment, and decision guidance in complex and ambiguous environments
  • Develop and lead Rhythm of Business (ROB) processes, including internal communications, stakeholder updates, and executive briefings
  • Collaborate closely with creative and content teams to align event experiences with demand generation, registration, and field support strategies
  • Identify, track, and report on event Key Performance Indicators and measurement scorecards
  • lead post-event evaluations and apply learnings to improve future programs
  • Proactively identify risks and barriers, driving mitigation plans and course-corrections to maintain delivery excellence
  • Contribute to the evolution and standardization of event operating models, playbooks, tools, and best practices to support scale, efficiency, and quality across the events organization

Requirements

  • 3+ years business to business, business to consumer, digital, or experiential/event marketing experience OR equivalent experience
  • Experience in leading and executing various corporate events, including large-scale conferences, regional tour stops, hybrid events, and third-party events
  • 5+ years in corporate event marketing, with experience in both digital and in-person events
  • Experience in creating PowerPoint presentations, effectively distilling and conveying information to engage stakeholders at all levels
  • Experience with Microsoft products, AI, technologies, and solutions

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