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This is a newly created role for a highly motivated individual who can lead and support the business on a direct-to-consumer offer. The role will lead the digital transformation of the business.
Job Responsibility:
Lead and support the business on a direct-to-consumer offer
Lead the digital transformation of the business
Responsible for the development and continuous improvement of the new website
Plan and implement digital marketing campaigns, including web, SEO/, email, social media, and display advertising to increase brand awareness and conversion
Requirements:
Strong previous experience of a Shopify/Shopify plus platform
Strong analytical skills and data-driven thinking
Experience of developing and leading a digital marketing direct-to-consumer offer