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This role focuses on developing and implementing distribution strategies across Nordic markets, driving revenue growth while optimizing costs and ensuring an integrated omnichannel approach.
Job Responsibility:
Develop and implement distribution strategies across all Nordic markets to ensure optimal online and offline channel mix and cost of sale
Deliver business plan insights by analyzing distribution data and market trends to influence strategic decision-making
Support full funnel media planning by collaborating with marketing teams to drive customer acquisition and conversion across channels
Develop holistic distribution frameworks including traffic, transactions, conversion rates, and cost of sale models to maximize profit
Collect channel input to influence risk assessment, understand mitigation needs, and capitalize on opportunities
Collaborate with channel owners and teams to ensure an integrated distribution planning approach
Requirements:
Proven experience in distribution planning, channel management, or similar roles
Strong analytical skills to interpret complex data and market trends to inform strategic decisions
Experience in media planning and channel attribution modeling to drive efficient customer acquisition strategies
Deep understanding of customer acquisition costs and return on marketing investment for channel optimization
Excellent stakeholder management skills to influence at various levels and work with cross-functional teams effectively
Knowledge of the Nordic travel market and distribution landscape
Strong understanding of digital sales and marketing strategies, including online customer engagement and lead generation
Proficiency in data visualization and presentation to translate complex data into clear, compelling insights for stakeholders
Nice to have:
Knowledge of the Nordic travel market and distribution landscape
What we offer:
Attractive remuneration
Generous travel benefits
Extensive health & well-being support
Flexible working environment
Access to the TUI Learning Hub
Opportunities to work on global projects and teams
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