Senior Director, SMB Sales

• Own revenue delivery and customer success for Microsoft Advertising’s SMB business in the United States, consistently surpassing quota and driving durable, highquality growth.
• Set the strategic direction for US SMB by proactively identifying emerging market opportunities and trends and developing and executing effective territory and market plans
• orchestrate crossfunctional alignment and enforce operational accountability with internal teams and delivery partners.
• Design and scale impactful US sales plays and contribute to global sales play development
• ensure rapid adoption and measurable business impact across all seller and partner motions. Scale US incubated programs to global markets. Partner closely with SMB Sales counterparts in International markets and Corporate Sales Management to share best practices and maximize short-term segment performance.
• Lead US planning and investment strategy, bringing datadriven recommendations, market insight, and best practices to inform headcount, partner footprint, and growth opportunities.
• Steward of the Business
• Lead the US SMB rhythm of business, ensuring worldclass sales rigor, disciplined pipeline management and operational excellence
• ensure every decision and customer engagement complies with Microsoft’s values, culture, and Trust code.
• Serve as the senior SMB Sales Leader for the US territory, accountable for setting and reinforcing performance expectations, assessing the effectiveness of sales mechanics and approaches, and providing clear, vocal feedback to influence execution quality across Agency and Direct Advertiser sales motions. While the role includes evaluating Delivery Partner capabilities, the Sales Leader collaborates closely with Enablement and Learning & Development partners—leveraging their expertise and deferring to them on programmatic changes or skillbuilding recommendations.
• Build and maintain influential relationships with top SMB clients, independent agencies, and industry associations
• lead scaled customer engagement through highreach 1P/3P events, webinars, social media and thought leadership moments.
• Own critical escalations, drive customer satisfaction and retention, and develop activation and recovery plans that safeguard revenue and deepen relationships.
• Influence digital marketing and Agentic AI experiences, partnering with cross-functional teams to create compelling, personalized customer journeys and digital-first experiences for US customers.
• Champion the voice of the SMB customer and agency ecosystem, synthesizing regional insights to influence Microsoft Advertising and Microsoft AI Product teams on roadmap priorities, platform improvements, and GTM strategy.
• Accelerate demand generation by supporting comarketing initiatives and integration partnerships that drive highvolume lead generation, acquisition, and funnel growth for Microsoft Advertising. Develop a close partnership with global SMB Acquisition and Lifecycle Marketing partners to maximize US market acquisition outcomes.

• Bachelor's Degree in Business Administration, Sales, Marketing, Economics, Engineering, or related field AND 8+ years relevant Sales or Marketing experience with Information Technology products and/or services OR equivalent experience.
• 10+ years relevant digital advertising sales experience.
• 4+ years working in a large, global matrix.
• 3+ years of experience in strategy and execution of SMB scaled marketing and sales plays.

Bachelor's Degree in Business Administration, Sales, Marketing, Economics, Engineering or related field AND 10+ years relevant Sales or Marketing experience with Information Technology products and/or services OR equivalent experience.