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The Senior Director, Channel Partners designs overall strategic leadership, direction, and accountability for Valvoline Global’s channel partner strategy in North America. This role is responsible for building and strengthening long-term distributor relationships, ensuring alignment to corporate growth objectives, and driving differentiated value for both direct and indirect channels. The Senior Director oversees all aspects of channel partner sales and development, including regional management, distribution strategy, and field sales execution. The position requires a balance of strategic vision, operational execution, financial acumen, and team leadership to optimize channel performance, profitability, and customer satisfaction.
Job Responsibility:
Delivers strategic leadership for the channel partner organization, ensuring alignment with Valvoline Global’s growth and profitability objectives
Leads and manages the channel partners team (regional sales managers and account managers), ensuring performance standards and talent development
Develop and execute a comprehensive multi-year roadmap for channel distribution, addressing consolidation trends, underperforming geographies, and evolving customer needs
Oversee strategic relationships with large-scale distributors, including those backed by private equity, influencing C-suite leaders and ensuring long-term partnership value
Ensure channel sales strategies are designed to exceed volume and profit goals, including creation of growth initiatives, promotional programs, and new product introductions
Partner cross-functionally with supply chain, operations, marketing, finance, legal, and IT to support distribution optimization, service levels, and contractual compliance
Oversee the development and presentation of business cases for capital investments and strategic alternatives to executive leadership
Monitor key performance metrics, market trends, and competitor activities to anticipate risks and opportunities
adjust strategy accordingly
Ensure compliance with all corporate policies, contracts, and regulatory requirements in the execution of channel partner strategies
Serve as a key voice for the channel partner function with Valvoline’s executive leadership, providing insights and recommendations on evolving market dynamics
Requirements:
Bachelor’s degree required
Master’s degree preferred
12+ years of progressive experience in distribution, sales leadership, and/or channel partner management
Deep understanding of the lubricant, automotive aftermarket, or related industries
Proven track record of leading large-scale sales teams and developing high-performing leaders
Demonstrated success in building and maintaining strategic distributor and channel partner relationships, including with executive-level stakeholders
Strong financial, business, and marketing acumen, with experience in developing and presenting investment business cases
Excellent communication and interpersonal skills with the ability to influence across multiple organizational levels
Advanced skills in Microsoft Office Suite
working knowledge of SAP and Salesforce.com preferred
Ability to travel 40–50% as business needs require
What we offer:
Health insurance plans (medical, dental, vision)
Health Savings Account (with employer base deposit and match)
Flexible spending accounts
Competitive 401(k) with generous employer base deposit and match