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Four Seasons Logo Four Seasons · Public Relations

Senior Director of Public Relations & Marketing

Japan, Tokyo · Job Posted February 19, 2026
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Job Description

Director of Public Relations drives awareness of the Hotel through all public relations channels, including but not limited to print, online and broadcast media; social media; digital marketing, advertising; and special events and promotions.

Job Responsibility

  • Leads in media relations by actively managing professional relationships with local and international media/social media influencers/bloggers
  • Manage relationships with public relations agencies, assist with marketing briefs
  • Actively participates in community events
  • Leads weekly internal PR meetings for Food & Beverage, Catering, Spa, and Rooms
  • Identify coaching moments and ensure opportunities of learning and development
  • Establish a rapport with the PR & Communications team and other divisions
  • Supervise the day-to-day duties of the PR & Communications team
  • Hold monthly department meetings
  • Participate in and develop staff training programs and development plans
  • Supervise, train and motivate department staff
  • Weekly PR & Communication meeting with the Senior Director of Marketing
  • Prepare reviews and development plans and take appropriate personnel-related action
  • Drive the execution of the annual PR plan
  • Understands Hotel’s marketplace
  • well-informed of market trends
  • Manage and proofread all Japanese and International written marketing materials, brochures and collateral
  • Direct the development of hotel promotions, advertising, e-direct mail pieces, newsletters and collateral
  • Assist in appearance and maintain storage of all Hotel print and electronic materials
  • Assist in maintenance of the Hotel and R&B email databases
  • Assists the storage of all Brand guidelines, communication toolkits, and agency PR strategic plans
  • Assist with media events, journalist and influencer stays, and press trips
  • Assist in Hotel’s digital strategy
  • Actively co-manage all Four Seasons proprietary websites
  • Assist in the Hotel and R&B social media channels
  • Leverage social media channels to amplify key messages and activities
  • Ensures Hotel & R&B participation in corporate global social media campaigns
  • Perform any additional duties as assigned
  • Develop an annual marketing and branding budget
  • Work in accordance with hotel's financial forecast and budget
  • Works closely with the Hotel teams to develop strategic annual marketing plans
  • Assist in digital marketing included but not limited to PPC, SEO/SEM, and digital advertising and e-commerce
  • Track ROI and present monthly results of digital marketing and social media efforts
  • Ability to process invoices and purchase orders
  • Assist in maintaining Hotel’s image library and video banks

Requirements

  • Bachelor’s degree or equivalent experience
  • Minimum five years’ experience in related industries, preferably within luxury hospitality
  • Excellent writing, presentation and communications skills
  • Proven relationships with media, community and business contacts
  • Strong strategic mind-set and business acumen
  • Solid experience in digital marketing
  • The ability to create integrated marketing campaigns, newsworthy events, develop story ideas and follow through with pitch leads
  • Photography skills and an eye for aesthetic
  • Attention to detail and organization
  • Media relations experience
  • Demonstrated knowledge of mobile, emerging and social media applications
  • Knowledge of production methods in graphic arts and collateral
  • Ability to multi-task effectively
  • Ability to manage third-party agencies, partners, and vendors
  • Require a flexible schedule
  • Must possess legal work authorization for Japan
  • Must be fluent in English business communication

What we offer

  • Competitive Salary, wages, and a comprehensive benefits package
  • Excellent Training and Development opportunities
  • Complimentary Accommodation at other Four Seasons Hotels and Resort
  • 50％F&B outlet discount for other Four Seasons Hotel in Japan
  • Complimentary Employee Meals
  • Social insurance
  • Define contribution benefit
  • Yearly health checks up
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