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Senior Director of Product Marketing

360Learning

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Location:
Canada

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

As Sr. Director of Product Marketing at 360Learning, you’ll elevate our go-to-market strategy, sharpen our positioning, and transform how we launch products in the corporate learning space. Reporting to the VP Marketing, you’ll lead and scale a global PMM team at the intersection of Product, Sales, Marketing, and Customer Success. This high-visibility leadership role combines strategy with hands-on execution.

Job Responsibility:

  • Own segmentation, ICP, and persona development through data and research
  • Translate insights into compelling positioning and messaging that sets 360Learning apart
  • Align Sales, Product, and Marketing around a unified GTM strategy
  • Expand our AI-driven approach to competitive intelligence to help revenue teams win
  • Build and operationalize a scalable launch framework for features, solutions, and partnerships
  • Partner with Product to turn roadmaps into powerful narratives and campaigns
  • Define and measure launch success across pipeline, adoption, and revenue impact
  • Champion AI adoption within PMM as a model for marketing innovation
  • Redesign workflows with AI as a strategic co-pilot for research, content, and analysis
  • Build repeatable systems that maximize impact across a small but mighty global team
  • Coach and grow a high-performing PMM team while fostering collaboration and excellence
  • Partner with functional leaders to ensure PMM directly drives revenue outcomes
  • Represent the voice of the customer across analyst relations, advisory boards, and events

Requirements:

  • 8+ years of B2B SaaS product marketing experience (enterprise focus preferred
  • HR/L&D a plus)
  • 3+ years of people management with a record of coaching and career development
  • Mastery of core PMM functions—segmentation, positioning, launches, enablement, competitive intel—and drive to modernize them with AI
  • Proven ability to connect PMM strategy to business outcomes (pipeline, adoption, revenue)
  • Track record of leading successful launches with measurable impact
  • Strong analytical, storytelling, and executive communication skills
  • Hands-on experience with tools like Salesforce, Gong, Pendo, Amplitude, Seismic, and Marketo
  • Curiosity and conviction around applying AI in marketing
  • Enthusiasm for our working environment explained here: https://bit.ly/Convexity_360L

Nice to have:

HR/L&D experience a plus

What we offer:
  • Health Benefits - Medical, Vision, Dental, Life, Accidental Death & Personal Loss, and Disability coverage
  • Employee Care Line
  • Flexible hours
  • Total work from home possible anywhere in the UK
  • Diversity, Equity, and Inclusion: We have 6 active ERGs including Mental Health, Environmental/Sustainability, Women, Parents, LGBTQIA2S+, and Ethnic Diversity. Each group has at least one executive team member serving as a member of the group, bringing greater awareness to each group’s activities and providing a quick path to impact
  • Corporate Social Responsibility: Review our CSR Charter: 360learning.com/blog/corporate-social-responsibility-charter

Additional Information:

Job Posted:
December 01, 2025

Employment Type:
Fulltime
Work Type:
Remote work
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