CrawlJobs Logo
LoadUp Logo LoadUp · -

Senior Director of Growth Marketing

United States · Job Posted May 04, 2026
Apply Position
Job Link Share

Job Description

As the Senior Director of Growth Marketing, you are a hands-on architect of demand. This is not a role for a 'polished' strategist who sits in meetings; it is for a results-driven expert who has been in the trenches and knows how to scale a high-velocity sales engine. You will own the digital marketing ecosystem, managing creative and paid media to drive measurable, high-volume growth.

Job Responsibility

  • Drive Demand: Own the end-to-end performance marketing strategy with clear, aggressive targets for lead gen and customer acquisition
  • Master Paid Media: Directly oversee and optimize a high-spend paid ads budget across multiple digital channels
  • Manage Creative: Lead the creative process with a focus on conversion-led design rather than just 'brand aesthetics'
  • Optimize the Platform: Leverage your deep understanding of marketplace platforms and DTC growth loops to scale our home services footprint
  • Execute with Velocity: Thrive in a high-speed sales environment, moving from data insight to execution in real-time

Requirements

  • Deep Expertise: 95%+ of your career has been spent in the digital marketing trenches with a heavy focus on DTC (Direct-to-Consumer)
  • Proven Tenure: A history of 'staying the course,' with a minimum of 3 years spent in a single high-impact role
  • Vertical Knowledge: Experience in Home Services or a similar high-velocity, tech-enabled marketplace
  • The 'Know-How': You have 'been there, done that' and don't need a playbook handed to you—you write the playbook

What we offer

  • Competitive Compensation
  • Full Benefits Suite – Comprehensive Medical, Dental, Vision, and 401(k) with 5% match
  • Action-Oriented Culture
  • 401(k) with 5% Company Match
  • Flexible Spending Account (FSA)
  • Health Savings Account (HSA)
  • Monthly Stipends & Recognitions
  • Medical, Dental, Vision, Life
  • Employee Referral Program
  • PTO, Sick Days & Parental Leave
  • Growth & Development
LoadUp - All Job Offers

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Suggested Tags: Frontend Developer Secretary Talent Manager Salesforce Administrator Data Analyst
Similar Jobs for

Senior Director of Growth Marketing

8 matching positions

Director of Growth Marketing

This is a high-ownership role at the center of GitGuardian's growth story. You'l...
Location
Location
France , Paris
Salary
Salary:
Not provided
gitguardian.com Logo
GitGuardian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years of experience in B2B marketing, with a meaningful portion in demand generation, growth, or integrated marketing leadership
  • Background in the cybersecurity industry, or a closely adjacent technical category
  • Proven track record owning pipeline targets: you've had a number, you've hit it, and you can explain how
  • Experience managing cross-functional marketing teams, including demand gen and field
  • bonus if you've managed technical marketers or GTM engineers
  • Deep understanding of enterprise GTM motions: multi-touch ABM, sales-marketing alignment, BDR programs, and the full funnel from intent signal to closed deal
  • High business acumen: you think in terms of revenue, not activities
  • you're comfortable in a room with the VP of Sales or CFO
  • Hands-on and strategic in equal measure: you can set a six-month roadmap and then roll up your sleeves to unblock a campaign launch the next morning
Job Responsibility
Job Responsibility
  • Own the pipeline engine: set the demand gen strategy across all channels (paid, organic, ABM, PLG-to-enterprise motions) and hold the team accountable to pipeline targets
  • Lead ABM at scale: build and refine account-based programs targeting F500 and mid-market enterprise accounts across key verticals, in close partnership with Sales and RevOps
  • Drive channel efficiency: continuously optimize spend allocation, CAC, and funnel conversion across paid digital, content syndication, webinars, and direct outreach programs
  • Develop the Sales & BDR interface: define how marketing-sourced leads are handed off, nurtured, and followed up, ensuring tight alignment with the BDR team on SLAs and qualification criteria
  • Own the event strategy and execution: set the portfolio of events (owned, sponsored, partner-led) that generate pipeline and build brand presence in the US security market, including flagship events like RSA, Black Hat, ISACs, and GitGuardian-hosted practitioner events
  • Activate regional GTM: deploy field programs that support territory-level sales goals, from executive dinners and lunch & learns to hands-on security workshops
  • Build a community presence: develop relationships with the practitioner communities (DevSecOps, AppSec, IAM) that GitGuardian serves, in partnership with the Content and Brand team
  • Lead GTM tech stack decisions: in partnership with RevOps, own the tooling layer that powers marketing execution: intent data, enrichment, automation, and attribution infrastructure
  • Drive GTM efficiency: identify and eliminate friction in the lead and account journey from first touch to SQL, using data and tooling as force multipliers
  • Enable AI-powered GTM programs: leverage the emerging stack of AI-native GTM tools to scale personalization, outreach quality, and campaign velocity
What we offer
What we offer
  • Package that includes BSPCE
  • Lunch voucher (Swile, 12€ at 50%)
  • Sponsored Wellpass (gymlib)
  • Non-charged health insurance for children (Sidecare / Generali)
  • Up to €300 to improve your home office set-up
  • Yearly holiday allowance
  • Referral bonus of 4000€ for any new Guardian we might hire thanks to you
  • Team building: monthly budget dedicated to each employee that you can spend as you wish, with colleagues (latest examples to date: Michelin star restaurant, karaoke, stand-up show, kitesurfing week-end, ...)
  • Remote policy: hybrid (3 days/week at the office in Paris)
  • Opportunities for career development in the long term
  • Fulltime
Read More
Arrow Right

Director of Growth Marketing

Director of Growth Marketing at GitGuardian. This is a high-ownership role at th...
Location
Location
France , Paris
Salary
Salary:
Not provided
gitguardian.com Logo
GitGuardian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years of experience in B2B marketing, with a meaningful portion in demand generation, growth, or integrated marketing leadership
  • Background in the cybersecurity industry, or a closely adjacent technical category
  • Proven track record owning pipeline targets: you've had a number, you've hit it, and you can explain how
  • Experience managing cross-functional marketing teams, including demand gen and field
  • bonus if you've managed technical marketers or GTM engineers
  • Deep understanding of enterprise GTM motions: multi-touch ABM, sales-marketing alignment, BDR programs, and the full funnel from intent signal to closed deal
  • High business acumen: you think in terms of revenue, not activities
  • you're comfortable in a room with the VP of Sales or CFO
  • Hands-on and strategic in equal measure: you can set a six-month roadmap and then roll up your sleeves to unblock a campaign launch the next morning
Job Responsibility
Job Responsibility
  • Own the pipeline engine: set the demand gen strategy across all channels (paid, organic, ABM, PLG-to-enterprise motions) and hold the team accountable to pipeline targets
  • Lead ABM at scale: build and refine account-based programs targeting F500 and mid-market enterprise accounts across key verticals, in close partnership with Sales and RevOps
  • Drive channel efficiency: continuously optimize spend allocation, CAC, and funnel conversion across paid digital, content syndication, webinars, and direct outreach programs
  • Develop the Sales & BDR interface: define how marketing-sourced leads are handed off, nurtured, and followed up, ensuring tight alignment with the BDR team on SLAs and qualification criteria
  • Own the event strategy and execution: set the portfolio of events (owned, sponsored, partner-led) that generate pipeline and build brand presence in the US security market, including flagship events like RSA, Black Hat, ISACs, and GitGuardian-hosted practitioner events
  • Activate regional GTM: deploy field programs that support territory-level sales goals, from executive dinners and lunch & learns to hands-on security workshops
  • Build a community presence: develop relationships with the practitioner communities (DevSecOps, AppSec, IAM) that GitGuardian serves, in partnership with the Content and Brand team
  • Lead GTM tech stack decisions: in partnership with RevOps, own the tooling layer that powers marketing execution: intent data, enrichment, automation, and attribution infrastructure
  • Drive GTM efficiency: identify and eliminate friction in the lead and account journey from first touch to SQL, using data and tooling as force multipliers
  • Enable AI-powered GTM programs: leverage the emerging stack of AI-native GTM tools to scale personalization, outreach quality, and campaign velocity
What we offer
What we offer
  • Package that includes BSPCE
  • Lunch voucher (Swile, 12€ at 50%)
  • Sponsored Wellpass (gymlib)
  • Non-charged health insurance for children (Sidecare / Generali)
  • Up to €300 to improve your home office set-up
  • Yearly holiday allowance
  • Referral bonus of 4000€ for any new Guardian we might hire thanks to you
  • Team building: monthly budget dedicated to each employee that you can spend as you wish, with colleagues
  • Remote policy: hybrid (3 days/week at the office in Paris)
  • Opportunities for career development in the long term
  • Fulltime
Read More
Arrow Right

Senior Director, Growth Marketing

The Senior Director of Growth Marketing will own and scale Complex's end-to-end ...
Location
Location
United States , Los Angeles
Salary
Salary:
165000.00 - 175000.00 USD / Year
complex.com Logo
Complex NTWRK
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8+ years of experience in growth marketing, performance marketing, or lifecycle/CRM roles, with significant leadership experience in e-commerce and/or marketplace businesses
  • Proven track record of driving measurable growth across acquisition, activation, retention, and revenue at scale
  • Deep expertise in paid performance marketing (e.g., paid social, search, programmatic, affiliates) and CRM/lifecycle channels (email, SMS, push, personalization)
  • Strong experience managing and optimizing large, multi-channel marketing budgets with a clear ROI and testing discipline
  • Demonstrated ability to build, prioritize, and execute a robust experimentation roadmap using data-driven frameworks
  • Advanced analytical skills with hands-on experience using analytics tools and dashboards to measure funnel performance, conversion, retention, and LTV
  • Experience partnering cross-functionally with Product, Engineering, and Data teams to influence roadmap decisions and improve customer experience
  • Ability to translate complex data into clear insights, strategic recommendations, and executive-level narratives
  • Strong leadership skills with experience building, mentoring, and scaling high-performing growth or performance marketing teams
  • Excellent communication and collaboration skills, with the ability to align diverse stakeholders around shared growth goals
Job Responsibility
Job Responsibility
  • Define Complex's holistic growth vision and translate it into clear, attainable strategies across acquisition, activation, engagement, reactivation, and retention
  • Own the optimization of e-commerce and marketplace revenue funnels, driving measurable improvements in conversion, frequency, and lifetime value
  • Develop and maintain a prioritized roadmap of growth initiatives
  • Oversee a significant portion of Complex's marketing spend, ensuring efficient budget allocation, ROI discipline, and scalable performance across paid media and lifecycle channels
  • Lead paid acquisition and CRM strategies
  • Build and champion a culture of structured experimentation, rapid iteration, and learning across growth initiatives
  • Define and implement systems to track conversion rates, funnel performance, and growth KPIs across channels
  • Partner with Data and Engineering to design analytics and monitoring tools
  • Work closely with Product, Engineering, Data, and Marketing teams to align growth initiatives with platform capabilities and customer experience
  • Build and maintain strong relationships with new and existing partners, vendors, and platforms that can accelerate growth
What we offer
What we offer
  • Best in class health, dental, and vision insurance
  • Healthcare FSA
  • Dependent Care FSA
  • Commuter Benefits FSA
  • Short-term/long-term disability and life insurance
  • Paid Parental leave
  • 401k with 4% match
  • Pet Insurance
  • Legal and Identity Theft Plans
  • Vacation time and sick days
  • Fulltime
Read More
Arrow Right

Senior Director of Marketing

Capital Vacations is seeking an experienced and visionary Senior Director of Mar...
Location
Location
United States , Kissimmee
Salary
Salary:
Not provided
capitalvacations.com Logo
Capital Vacations
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of experience in marketing
  • at least 3 years in a leadership role within the timeshare or vacation ownership industry
  • extensive knowledge of OPC marketing strategies and in-house marketing operations
  • proven ability to drive tour generation
  • strong leadership skills with a track record of building and leading high-performing teams
  • excellent communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams
  • analytical mindset with the ability to interpret data, analyze campaign performance, and make data-driven decisions
  • creative thinker who can develop innovative marketing strategies to attract and engage prospective clients
Job Responsibility
Job Responsibility
  • Lead and manage the marketing team in Orlando, focusing on generating qualified tours for our sales team through effective OPC and in-house marketing programs
  • develop and implement marketing strategies to attract prospective clients and drive traffic to sales centers
  • oversee and optimize OPC programs, including staffing, training, and performance management of OPC agents, ensuring a high level of engagement and productivity
  • collaborate with sales leadership to align marketing strategies with sales goals, ensuring consistent communication and smooth coordination between marketing and sales operations
  • analyze market trends and competition to identify new opportunities and adapt marketing strategies accordingly
  • monitor and report on marketing performance metrics, ensuring all campaigns meet or exceed established KPIs and ROI targets
  • mentor and coach marketing team members, fostering a positive work environment that encourages professional growth and high performance
  • manage relationships with vendors and partners, ensuring high-quality service delivery and adherence to budgets
  • stay updated on industry trends, best practices, and regulatory requirements in the timeshare and vacation ownership industry
What we offer
What we offer
  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • Discounted Resort Stays
  • Paid Time Off
  • Life Insurance
  • Long-Term Disability
  • Professional Development
  • Competitive Compensation
  • Rapid Growth
Read More
Arrow Right

Director of Growth Marketing

We’re looking for a Growth Marketing Director to own and scale Pleo’s growth mar...
Location
Location
Copenhagen, London, Madrid
Salary
Salary:
Not provided
pleo.io Logo
Pleo
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years in growth or performance marketing roles, ideally in B2B SaaS or fintech
  • Proven success operating across both PLG (self-serve) and Sales-led (AE/CSM) models
  • A deep understanding of paid growth channels and a rigorous approach to experimentation
  • Proven ability to operate at both strategic and executional levels
  • Experience leading senior teams and influencing cross-functional partners
  • A background in scaling high-growth companies where you are comfortable with ambiguity
Job Responsibility
Job Responsibility
  • Drive Efficient Customer Acquisition: Own paid channels, SEO/AEO, and marketing website performance to generate high-quality demand at the right cost
  • Scale Lifecycle Marketing: Build and execute programs that activate trials, drive adoption, retain customers, and expand revenue
  • Optimise the Full Funnel: Set channel strategy, run experiments, allocate budget based on marginal returns, and ensure acquisition and lifecycle work as one system
  • Turn Strategy into Execution: Partner with Brand, PMM, Sales, RevOps, and Product to coordinate launches, improve pipeline quality, and drive revenue impact
  • Measure What Matters: Define metrics that reflect business impact, move beyond last-click attribution, and use insights to guide investment decisions
  • Build the Team: Lead and develop senior marketers, set high standards for execution, and create scalable ways of working
What we offer
What we offer
  • Your own Pleo card (no more out-of-pocket spending!)
  • Lunch is on us for your work days - enjoy catered meals or receive a lunch allowance based on your local office
  • Comprehensive private healthcare - depending on your location, coverage options include Vitality, Alan or Médis
  • We offer 25 days of holiday + your public holidays
  • Option to purchase 5 additional days of holiday through a salary sacrifice
  • We use MyndUp to give our employees access to free mental health and well-being support
  • Paid parental leave
Read More
Arrow Right

Senior Director, Growth & Renewal Marketing

The Senior Director, Growth & Renewal Marketing is the enterprise leader for an ...
Location
Location
United States of America , Virtual
Salary
Salary:
225000.00 - 250000.00 USD / Year
alight.com Logo
Alight Solutions
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree or equivalent experience
  • 15+ years of proven success as a data-centric, digital-first, performance marketing leader driving measurable business outcomes
  • Demonstrated ability to own and drive enterprise-level growth strategies tied directly to financial performance
  • Proven experience managing large-scale marketing investments with accountability for ROI and business impact
  • Deep expertise in modern marketing platforms from Marketing Automation (Marketo, Adobe) to ABM (6sense, Demandbase) and advertising (Google / YouTube, Meta, LinkedIn, programmatic)
  • Solid track record of building and scaling B2B and B2B2C demand generation engines and enterprise marketing capabilities
  • Demonstrated ability to operate with decision authority in complex, matrixed organizations, aligning multiple stakeholders to enterprise outcomes
  • Proven ability to partner across sales, product, finance, and technology functions to deliver integrated growth strategies
  • Demonstrated ability to lead through ambiguity, drive transformation, and deliver results in complex environments
  • Exceptional leadership capability with experience building, developing, and retaining high-performing teams
Job Responsibility
Job Responsibility
  • Own and govern the enterprise growth marketing investment portfolio, including allocation, optimization, and reallocation of spend across business areas to maximize enterprise growth and ROI
  • Set and enforce growth and retention strategy across business units, including defining priorities and standardizing approaches
  • Drive annual marketing-attributed revenue (projected) through integrated reputation, demand generation, conversion, and retention strategies across all audiences
  • Serve as the decision authority for cross-business growth initiatives, resolving tradeoffs and aligning investments to enterprise priorities
  • Lead the development and execution of integrated, omni-channel, data-driven go-to-market strategies across Health, Wealth and Leave segments inclusive of live and virtual events
  • Own and continuously optimize the end-to-end audience lifecycle, from awareness and demand generation through engagement, conversion, retention, and loyalty
  • Support marketing modernization, advancing data-driven, digital-first, and AI-enabled capabilities
  • Refine and scale a best-in-class demand generation engine and own the performance marketing operating-establishing skill maturity, scalable processes, global capabilities, and measurable performance systems
  • Validate and refine marketing performance standards, including planning models, ROI thresholds, and KPIs tied to revenue, retention, and IOI
  • Lead and expand a globally aligned marketing operating model, including development and scaling of global teams and capabilities
What we offer
What we offer
  • health, dental and vision coverages starting Day One
  • wellbeing programs
  • retirement plans with contribution matching
  • generous time off
  • parental leave
  • continuing education
  • career growth opportunities
  • flexible working arrangements
  • Fulltime
Read More
Arrow Right

Senior Director of Product Marketing

We’re looking for a Senior Director of Product Marketing in New York to lead our...
Location
Location
United States , New York
Salary
Salary:
Not provided
supermetrics.com Logo
Supermetrics
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 12+ years of experience in product marketing within B2B SaaS
  • 8+ years leading PMM teams, ideally in high-growth or scale-up environments
  • Hands on experience building Agentic tools and workflows that scale and automate PMM functions
  • Proven success launching technical SaaS products and driving multi-segment GTM strategies (hybrid PLG + SLG)
  • Exceptional storytelling skills and a deep understanding of SaaS monetisation, pricing, and packaging
  • Demonstrated experience designing workflows where agents handle execution within human-defined strategic frameworks
  • A clear point of view on what PMM humans should own vs. what agents should operate
  • Experience with adtech/martech, data, analytics, cloud platforms, BI tools, ETL/ELT, or data warehousing
Job Responsibility
Job Responsibility
  • Product Positioning & Narrative — Human-Led, Agent-Informed: Own and refine the core product story and messaging framework. Design agent-assisted workflows that continuously test and adapt value propositions across segments and personas
  • Strategic Go-to-Market — Continuous Orchestration, Not Quarterly Launches: Architect always-on GTM infrastructure and agent-driven launch orchestration workflows that coordinate dependencies and adapt distribution based on real-time signals
  • Pricing, Packaging & Monetisation — Signal-Informed, Human-Decided: Partner with Sales, Finance, and RevOps. Design agent-powered competitive pricing monitoring that tracks market signals in real time
  • Customer, Competitive & Market Intelligence — Always-On, Agent-Operated: Replace periodic reviews with an always-on intelligence system. Build agent workflows that synthesise Voice-of-Customer signals into continuous insight streams
  • Sales, Marketing & Customer Success Enablement — Dynamic Assets, Not Static Documents: Design an enablement system where core assets are agent-maintained and dynamically updated. Set the strategic framework for agent-assisted workflows to translate technical product capabilities into buyer value
  • PMM Team & Function Leadership — Designing the Human + Agent Operating Model: Design the human + agent operating model for the PMM function. Build AI fluency across the team and define PMM career paths that reflect strategic judgment and agent orchestration
What we offer
What we offer
  • Competitive compensation package, including equity
  • Great work equipment, and home office allowance for those working in our fully remote locations
  • Health care benefit and leisure time insurance
  • Annual 1000 euros of personal learning budget
  • Sports and wellbeing allowance
  • 401K
  • Fulltime
Read More
Arrow Right

Senior Director of Product Marketing, Software

HPE is looking for a Senior Director of Product Marketing to build and lead a hi...
Location
Location
United States
Salary
Salary:
180500.00 - 414500.00 USD / Year
https://www.hpe.com/ Logo
Hewlett Packard Enterprise
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years in product marketing specifically, with recent senior roles in B2B product marketing
  • 5+ years of direct people leadership experience, with demonstrated experience scaling product marketing organizations
  • Must have 7+ years of experience in the B2B Enterprise SaaS & Hybrid Cloud domains
  • Solid understanding of marketing functions, to effectively partner with other teams and get the best outcomes
  • An ability to sift through all the jargon to tell a clear, differentiated story that resonates in the market
  • Strong writing and presentation skills, with a bias toward keeping content development close to you
  • A growth-oriented people leader with a history of developing high performing teams
  • Ability to get work done through others and operate at scale
  • Bachelor's Degree
Job Responsibility
Job Responsibility
  • Build a high functioning product marketing team, including assessing the required skills on the team, providing ongoing coaching and development, performance management, and recruiting new talent to fill gaps
  • Collaborate with Business Units and Sales specialist teams to Develop annual go-to-market strategy that lays out the target audiences, hero products, key positioning, and customer needs for the fiscal year, upon which all outbound marketing will be based
  • Own the messaging and positioning for our core products, understand our buyer personas and develop clearly differentiated and relevant content that resonates for each customer segment
  • Lead cross-functional team to launch new products and capabilities to our customers and drive ongoing thought leadership in the relevant markets
  • Develop a full set of materials to improve the ability of our sales, marketing, and revenue teams to successfully capture product demand, including building writing and presentation skills on the team rather than outsourcing
  • Drive cross-functional development of demand programs to grow the HPE share in target areas, Capture customer demand including thought leadership, content marketing, events, ABM, and earned media
  • Collect and communicate customer, competitive and industry insights, to ensure marketing teams stay closely connected to external trends rather than internal forces
  • Act as an advocate across teams for: marketing within the Business Unit, voice of the customer advocate within the product organization, BU advocate within the broader marketing team
  • Track and consume competitive intelligence from multiple sources and act as a subject matter expert on competitive activity within the company
What we offer
What we offer
  • Health & Wellbeing
  • Personal & Professional Development
  • Unconditional Inclusion
  • Fulltime
Read More
Arrow Right