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Senior Director, Growth Marketing

United States, Los Angeles 165000.00 - 175000.00 USD / Year · Job Posted February 08, 2026
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Job Description

The Senior Director of Growth Marketing will own and scale Complex's end-to-end growth engine across e-commerce and marketplace channels. This role blends strategic leadership with hands-on execution, overseeing paid performance, CRM, lifecycle marketing, and experimentation to accelerate customer acquisition, engagement, retention, and revenue growth within the fashion and culture ecosystem.

Job Responsibility

  • Define Complex's holistic growth vision and translate it into clear, attainable strategies across acquisition, activation, engagement, reactivation, and retention
  • Own the optimization of e-commerce and marketplace revenue funnels, driving measurable improvements in conversion, frequency, and lifetime value
  • Develop and maintain a prioritized roadmap of growth initiatives
  • Oversee a significant portion of Complex's marketing spend, ensuring efficient budget allocation, ROI discipline, and scalable performance across paid media and lifecycle channels
  • Lead paid acquisition and CRM strategies
  • Build and champion a culture of structured experimentation, rapid iteration, and learning across growth initiatives
  • Define and implement systems to track conversion rates, funnel performance, and growth KPIs across channels
  • Partner with Data and Engineering to design analytics and monitoring tools
  • Work closely with Product, Engineering, Data, and Marketing teams to align growth initiatives with platform capabilities and customer experience
  • Build and maintain strong relationships with new and existing partners, vendors, and platforms that can accelerate growth

Requirements

  • 8+ years of experience in growth marketing, performance marketing, or lifecycle/CRM roles, with significant leadership experience in e-commerce and/or marketplace businesses
  • Proven track record of driving measurable growth across acquisition, activation, retention, and revenue at scale
  • Deep expertise in paid performance marketing (e.g., paid social, search, programmatic, affiliates) and CRM/lifecycle channels (email, SMS, push, personalization)
  • Strong experience managing and optimizing large, multi-channel marketing budgets with a clear ROI and testing discipline
  • Demonstrated ability to build, prioritize, and execute a robust experimentation roadmap using data-driven frameworks
  • Advanced analytical skills with hands-on experience using analytics tools and dashboards to measure funnel performance, conversion, retention, and LTV
  • Experience partnering cross-functionally with Product, Engineering, and Data teams to influence roadmap decisions and improve customer experience
  • Ability to translate complex data into clear insights, strategic recommendations, and executive-level narratives
  • Strong leadership skills with experience building, mentoring, and scaling high-performing growth or performance marketing teams
  • Excellent communication and collaboration skills, with the ability to align diverse stakeholders around shared growth goals

Nice to have

  • Experience in fashion, streetwear, luxury, or culture-driven consumer brands
  • Marketplace growth experience, including balancing buyer and seller dynamics
  • Exposure to emerging marketing technologies, platforms, and partners within e-commerce and digital media

What we offer

  • Best in class health, dental, and vision insurance
  • Healthcare FSA
  • Dependent Care FSA
  • Commuter Benefits FSA
  • Short-term/long-term disability and life insurance
  • Paid Parental leave
  • 401k with 4% match
  • Pet Insurance
  • Legal and Identity Theft Plans
  • Vacation time and sick days

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