Senior Director, Earned Media Job at Backbone Media (Denver)

Senior Director of Product Marketing, Software

HPE is looking for a Senior Director of Product Marketing to build and lead a hi...

Location

United States

Salary:

180500.00 - 414500.00 USD / Year

Hewlett Packard Enterprise

Expiration Date

Until further notice

Requirements

10+ years in product marketing specifically, with recent senior roles in B2B product marketing
5+ years of direct people leadership experience, with demonstrated experience scaling product marketing organizations
Must have 7+ years of experience in the B2B Enterprise SaaS & Hybrid Cloud domains
Solid understanding of marketing functions, to effectively partner with other teams and get the best outcomes
An ability to sift through all the jargon to tell a clear, differentiated story that resonates in the market
Strong writing and presentation skills, with a bias toward keeping content development close to you
A growth-oriented people leader with a history of developing high performing teams
Ability to get work done through others and operate at scale
Bachelor's Degree

Job Responsibility

Build a high functioning product marketing team, including assessing the required skills on the team, providing ongoing coaching and development, performance management, and recruiting new talent to fill gaps
Collaborate with Business Units and Sales specialist teams to Develop annual go-to-market strategy that lays out the target audiences, hero products, key positioning, and customer needs for the fiscal year, upon which all outbound marketing will be based
Own the messaging and positioning for our core products, understand our buyer personas and develop clearly differentiated and relevant content that resonates for each customer segment
Lead cross-functional team to launch new products and capabilities to our customers and drive ongoing thought leadership in the relevant markets
Develop a full set of materials to improve the ability of our sales, marketing, and revenue teams to successfully capture product demand, including building writing and presentation skills on the team rather than outsourcing
Drive cross-functional development of demand programs to grow the HPE share in target areas, Capture customer demand including thought leadership, content marketing, events, ABM, and earned media
Collect and communicate customer, competitive and industry insights, to ensure marketing teams stay closely connected to external trends rather than internal forces
Act as an advocate across teams for: marketing within the Business Unit, voice of the customer advocate within the product organization, BU advocate within the broader marketing team
Track and consume competitive intelligence from multiple sources and act as a subject matter expert on competitive activity within the company

What we offer

Health & Wellbeing
Personal & Professional Development
Unconditional Inclusion

Fulltime

Senior Director of AI Product Marketing

HPE is looking for a Senior Director of AI Product Marketing to build and lead a...

Location

United States , Spring

Salary:

180500.00 - 414500.00 USD / Year

Hewlett Packard Enterprise

Expiration Date

Until further notice

Requirements

10+ years in product marketing specifically, with recent senior roles in AI/analytics product marketing
ideally with deep Enterprise IT experience
5+ years of direct people leadership experience
Mastery of marketing functions
firm grasp of the technology, customer needs and market landscape
ability to tell a clear, differentiated story that resonates in the market
strong writing and presentation skills
growth-oriented people leader with a history of developing high performing teams
ability to get work done through others and operate at scale

Job Responsibility

Define the role of Product & Solution Marketing for AI within HPE, and lead the transformation of the PSM team and broader marketing organization in new ways of working
Build a high functioning product marketing team, including assessing the required skills on the team, providing ongoing coaching and development, performance management, and recruiting new talent to fill gaps
Collaborate with multiple Business Units and Sales specialist teams to Develop annual go-to-market strategy that lays out the target audiences, hero products, key positioning, and customer needs for the fiscal year, upon which all outbound marketing will be based
Own the messaging and positioning for our core products, understand our buyer personas and develop clearly differentiated and relevant content that resonates for each customer segment
Lead cross-functional team to launch new products and capabilities to our customers and drive ongoing thought leadership in the relevant markets
Develop a full set of materials to improve the ability of our sales, marketing, and revenue teams to successfully capture product demand, including building writing and presentation skills on the team rather than outsourcing
Drive cross-functional development of demand programs to grow the HPE share in target areas, Capture customer demand including thought leadership, content marketing, events, ABM, and earned media
Collect and communicate customer, competitive and industry insights, to ensure marketing teams stay closely connected to external trends rather than internal forces
Act as an advocate across teams for: marketing within the Business Unit, voice of the customer advocate within the product organization, BU advocate within the broader marketing team
Track and consume competitive intelligence from multiple sources and act as a subject matter expert on competitive activity within the company

What we offer

Health & Wellbeing
Personal & Professional Development
Unconditional Inclusion

Fulltime

Senior Director of Storage Product Marketing

HPE is looking for a Senior Director of Storage Product Marketing to build and l...

Location

United States , All

Salary:

180500.00 - 414500.00 USD / Year

Hewlett Packard Enterprise

Expiration Date

Until further notice

Requirements

10+ years in product marketing specifically, with recent senior roles in Storage product marketing
5+ years of direct people leadership experience
solid understanding of marketing functions to effectively partner with other teams and get the best outcomes
an ability to sift through all the jargon to tell a clear, differentiated story that resonates in the market
strong writing and presentation skills with a bias toward keeping content development close to you
a growth-oriented people leader with a history of developing high performing teams
ability to get work done through others and operate at scale
bachelor's degree

Job Responsibility

define the role of Product & Solution Marketing for Storage within HPE, and lead the transformation of the PSM team and broader marketing organization in new ways of working
build a high functioning product marketing team, including assessing the required skills on the team, providing ongoing coaching and development, performance management, and recruiting new talent to fill gaps
collaborate with multiple Business Units and Sales specialist teams to develop annual go-to-market strategy that lays out the target audiences, hero products, key positioning, and customer needs for the fiscal year, upon which all outbound marketing will be based
own the messaging and positioning for our core products, understand our buyer personas and develop clearly differentiated and relevant content that resonates for each customer segment
lead cross-functional team to launch new products and capabilities to our customers and drive ongoing thought leadership in the relevant markets
develop a full set of materials to improve the ability of our sales, marketing, and revenue teams to successfully capture product demand, including building writing and presentation skills on the team rather than outsourcing
drive cross-functional development of demand programs to grow the HPE share in target areas
capture customer demand including thought leadership, content marketing, events, ABM, and earned media
collect and communicate customer, competitive and industry insights, to ensure marketing teams stay closely connected to external trends rather than internal forces
act as an advocate across teams for: marketing within the Business Unit, voice of the customer advocate within the product organization, BU advocate within the broader marketing team

What we offer

health and wellbeing
personal and professional development
unconditional inclusion
comprehensive suite of benefits
flexible work arrangements

Fulltime

Associate Strategy Director

We’re hiring for an Associate Strategy Director - a strategic leader with a trac...

Location

United Kingdom , London

Salary:

Not provided

LADbible Group

Expiration Date

Until further notice

Requirements

Senior strategy experience gained at a creative or social agency, or social publisher
Experience delivering annual/multi-year strategy, and building trust and authority with clients
A strong perspective on how brands grow through cultural relevance
Ability to work across and manage multiple briefs simultaneously in a fast-paced environment, whilst being able to oversee the development of work within the Strategy team
Adept at building cross-department senior relationships and collaborating to achieve shared goals
Comfortable analyzing and understanding a variety of quant and qual datasets, including briefing data teams to coordinate bespoke reports

Job Responsibility

Develop world-class strategy that converts high-value pitches and powers standout, effective, creative work
Build strong relationships with brand direct clients, earning authority and trust that drives further commercial success
As a partner to the creative team, contribute to idea generation and play a key role in ideation sessions
Work closely with LADbible Group’s Data, Intelligence & Planning team to make sure all creative is underpinned with robust data and insight
Support the Director of Strategy in managing team resourcing and output, setting the example for what excellence looks like
Identify proactive client development opportunities and work with the Client Solutions team to bring these to fruition
Build strong working relationships with LADbible Group’s leadership team to encourage close collaboration with creative and project management teams

Senior Manager, Corporate and Financial Media Relations

The Senior Manager will work closely with Pfizer cross-functional colleagues to ...

Location

United States , New York City

Salary:

124400.00 - 201400.00 USD / Year

Pfizer

Expiration Date

Until further notice

Requirements

Seasoned communications professional with at least 6 years of experience and knowledge of the pharmaceutical industry
Bachelor's degree in communications or related field required
Experience in financial communications, media relations, or public relations required
Communications agency experienced preferred
Experience in developing, executing, and measurement of successful communication strategies and campaigns
Demonstrated track record of leadership in project management, organizational skills, and attention to detail
Excellent written, oral, and communications skills, as well as interpersonal skills
Ability to create effective content for many channels
Ability to work effectively across functions and levels across highly matrixed organization and manage multiple projects against tight deadlines
Self-starter, able to work independently as well as with teams

Job Responsibility

Work closely with Pfizer cross-functional colleagues to ensure external communications plans include a robust and appropriate earned media strategy
Work with senior executives on executing those strategies
Uncover/identify compelling content for earned media storytelling opportunities and the placement of them in impactful media outlets
Continually develop relationships with relevant earned media outlets
Provide insights on successful engagement strategies
Focus on educating business, management, and leadership reporters about Pfizer’s growth strategy and progress
Help to advance a global top tier media strategy to advance Pfizer’s corporate narrative
Proactively secure media speaking engagements for ELT and ELT-1
Vet inbound media speaking requests and prioritize the most impactful
Regularly liaise with the office of the Chief Executive Officer and the offices of other ELT members to schedule and manage engagements

What we offer

Eligibility for participation in Pfizer’s Global Performance Plan with a bonus target of 17.5% of the base salary
Eligibility to participate in our share based long term incentive program
Comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments
Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution
Paid vacation, holiday and personal days
Paid caregiver/parental and medical leave
Health benefits to include medical, prescription drug, dental and vision coverage
Relocation assistance may be available based on business needs and/or eligibility

Fulltime

Director of Public Relations

Signature HealthCARE is a family-based healthcare company offering integrated se...

Location

United States , Louisville

Salary:

Not provided

Signature HealthCARE, LLC

Expiration Date

Until further notice

Requirements

5+ years of experience in public relations, communications, or brand storytelling
Healthcare, senior living, or nonprofit experience strongly preferred
Proven success securing earned media
Experience serving as a spokesperson or media liaison
Strong writing and campaign development skills
Familiarity with press release distribution platforms (Meltwater experience a plus
training provided)
Ability to operate confidently within legal and regulatory guardrails
Effective verbal and written English communication skills
Demonstrated intermediate to advanced skills in Microsoft Word, Excel, Power Point and Outlook, Internet and Intranet navigation

Job Responsibility

Be the voice of Signature HealthCARE—building strong media relationships and securing positive earned coverage that showcases our people, programs, and partnerships
Serve as the primary spokesperson for Signature HealthCARE for positive press and approved communications
Responsible for securing and amplifying earned media that highlights Signature’s Life Enrichment programs, hospital partnerships, new developments, and innovations
Support crisis and sensitive situations by coordinating approved messaging developed by Signature’s Legal and Executive teams
Work closely with Life Enrichment, Social Media, Marketing, Operations, and Legal to ensure all external communications are accurate, timely, and aligned with Signature’s brand and values
Serve as Signature HealthCARE’s designated spokesperson for positive press opportunities
Build and maintain relationships with local, regional, and trade media outlets
Pitch and secure earned media stories highlighting: Life Enrichment initiatives (Signature Olympics, Reflect N Us, and similar programs) Hospital partnerships and care transitions New developments, expansions, and specialty services
Prepare talking points and messaging for leadership and media engagements
Partner closely with the Life Enrichment team to identify compelling stories

What we offer

Medical, Dental and Vision – Voluntary Life/Disability
Free Telemedicine with Medical Plan
401(K) and Roth 401(K)
Tuition Forgiveness/Education Reimbursement
A variety of additional specialized Insurances
Pay Advance and Next Day Pay!
Personal Time Off (PTO)
Partner Perks and Discounts!
Our Signature Inspire Foundation offers stakeholder emergency assistance and comprehensive scholarship opportunities
Reward & Recognition Program (HEART)

Parttime

Director, Audience & Connections Strategy

The Director, Audience & Connections Strategy at Wpromote will be a key strategi...

Location

United States

Salary:

118000.00 - 130000.00 USD / Year

Wpromote

Expiration Date

Until further notice

Requirements

6-8 years of experience in consumer insights, connections strategy, or related field in an Advertising/Media agency environment
Deep expertise in using audience and competitive intelligence tools like GWI, MRI-Simmons, Resonate, Kantar/Media Radar, Pathmatics, EDO, and Similarweb to translate data into bold, insight-driven strategies
Proven success partnering with integrated media teams to develop and execute strategies across both traditional and digital channels
The ability to cultivate and grow client partnerships, driving collaboration, trust, and strategic alignment
A background supporting new business pitches and collaborating closely with media strategy
Experience presenting strategic recommendations to senior leadership
Deep understanding of the media landscape, including digital, social, programmatic, and traditional channels
Strong analytical skills with the ability to identify meaningful insights and patterns
Experience developing consumer journey frameworks and campaign platforms
Working knowledge with AI tools and being able to design creative prompts for ideation and framework development

Job Responsibility

Contributing to the development of comprehensive connections strategies across paid, owned, and earned channels
Conducting analysis and research to uncover category, cultural, and consumer insights
Creating meaningful consumer journeys that map the path to purchase and identify key moments of influence
Serving as a strategic thought partner to clients, providing expert guidance on media investment decisions
Collaborating closely with media, data, account and creative teams to ensure strategies align with broader campaign objectives
Representing the agency’s strategic point of view in client presentations and new business pitches
Contributing to thought leadership initiatives that position the agency as an industry leader

What we offer

Remote-first culture
Unlimited PTO
Extended Holiday break (Winter)
Flexible schedules
Work from anywhere options*
100% paid parental leave
401(k) matching
Medical, Dental, Vision, Life, Pet Insurance
Sponsored life insurance
Short Term Disability insurance and additional voluntary insurance

Fulltime

Director senior director strategic communications

The Director/Senior Director serves as the primary bridge between agency leaders...

Location

United States , Washington

Salary:

110000.00 - 160000.00 USD / Year

Bully Pulpit International

Expiration Date

Until further notice

Requirements

8–10+ years in public affairs, PR, or strategic comms (agency or political background preferred)
Master of AP Style
ability to pivot between creative storytelling and analytical strategic reporting
Proficiency in media monitoring software (Cision, Meltwater) and social media marketing platforms
Proven track record of managing multi-client deliverables and leading cross-functional teams with minimal oversight
Ability to stay calm and provide "real-time" recommendations under high-pressure, tight-timeline scenarios

Job Responsibility

Strategic Account Leadership: Serve as the primary point of contact for senior-level decision-makers
Campaign Architecture: Set the strategy for and oversee the execution of earned and owned media campaigns
Integrated Execution: Shepherd projects across multi-disciplinary service teams
High-Stakes Writing: Oversee the production of everything from high-level strategic memos to tactical press releases
Media Relations: Proactively develop earned media strategies
Workflow Oversight: Manage internal teams across different offices
Professional Development: Act as a coach and/or direct manager for junior staff
Growth Strategy: Partner with agency leadership to identify and present proposals for new business
Relationship Building: Expand existing accounts while establishing trust with prospective clients

What we offer

100% company-paid medical, dental, and vision insurance
401(k) program with employer match up to 4%
generous time off for vacation
$50 monthly phone reimbursement
unlimited sick time
16 weeks of paid leave for new parents

Fulltime

Senior Director, Earned Media

Backbone Media

Location:
United States , Denver

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Nice to have:

Additional Information:

Job Posted:
March 19, 2026

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