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Senior Director Digital Product Site Merchandising

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David's Bridal

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Location:
United States , King of Prussia

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

Step into a key leadership role where you’ll shape the digital vision, strategy, and customer experience for a beloved bridal brand. We’re looking for a forward-thinking ecommerce leader who excels at turning insights into action—driving conversion, engagement, and customer lifetime value through a data‑driven roadmap, optimized journeys, and high‑impact site execution. If you bring a passion for digital innovation, cross‑functional collaboration, and customer‑first thinking, this remote opportunity (East or Central time zones preferred) offers the chance to make a meaningful and measurable impact.

Job Responsibility:

  • Define and lead the digital product strategy and roadmap aligned to conversion, engagement, and CLV
  • Translate business objectives into prioritized digital initiatives, enhancements, and experiments
  • Own the customer journey across digital touchpoints and lead UX optimization and experimentation
  • Lead site merchandising strategy including promotions, product storytelling, and search optimization
  • Own ecommerce KPIs including conversion, AOV, UPT, and funnel metrics, providing insights and dashboards
  • Partner closely with IT, UX, Analytics, Merchandising, and Marketing to deliver digital experiences
  • Lead, mentor, and develop a team of digital product and site merchandising professionals

Requirements:

  • BA/BS in Business, Marketing, Digital Commerce, or related field required
  • advanced degree preferred
  • 8+ years of ecommerce or digital product management experience
  • strong background in analytics, optimization, and digital product ownership
  • experience partnering with technology teams
  • proven leadership experience
  • Expertise in ecommerce analytics, CRO, UX optimization, digital merchandising, and product management
  • experience with Adobe Analytics, Google Analytics or similar
  • strong communication and leadership skills
What we offer:
  • Rewarding Environment and Competitive Pay
  • Generous Dream Maker Discount After First Pay Period
  • Referral Incentive Program
  • Dayforce Wallet – Get Paid Early!
  • Health/Dental/Vision Insurance
  • 401K Program
  • Paid Vacation, Wellness Days & Holidays, including your Birthday off!
  • Pet Benefits

Additional Information:

Job Posted:
February 14, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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