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As a Senior Digital Media Planner, you will be responsible for creating the digital media strategy and accompanying plans that address clients’ business needs. You will also oversee overall campaign execution and performance, together with your digital media operations partner. As a senior member of the team, you are expected to co-manage a set of accounts with account business leads and manage your own (digital media only accounts).
Job Responsibility:
Create digital media strategy and campaign plans (propose, iterate as needed and secure approval from clients)
Manage and engage with client counterparts and internal account teams for key account assignments
Negotiate with media publishers
Identify and propose innovative digital media solutions to clients
Do campaign implementation (collaboration with ad operations team), optimization and reporting
Participate in new business pitches, etc.
Provide assistance to Media Planning Director for business development of key agency accounts
Requirements:
Experience in a digital media function
Experience in advertising, public relations/communications, marketing or any similar field
Strong English verbal and written communication skills as advantage
MS Office Skills (Excel and PowerPoint)
Strong analytical and numerical skills
Client servicing skills
Has a good grasp of the Japanese digital media landscape
capable of using media tools
Strong project management skills – ability to manage multiple projects and accounts
Can work with minimal supervision
Energetic team player, and ability to work under pressure
Experience in performance and programmatic media planning would be an advantage
Fluency in Japanese as a priority and English as strong advantage
Nice to have:
Experience in performance and programmatic media planning would be an advantage
Fluency in English as strong advantage
What we offer:
Competitive medical, group retirement plans, vision, and dental insurance
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