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ZealousWeb Logo ZealousWeb · -

Senior Digital Marketing Specialist

India, Ahmedabad 30000.00 - 45000.00 INR / Month · Job Posted February 20, 2026
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Job Description

At ZealousWeb Technologies Pvt. Ltd., we are seeking an experienced Senior Digital Marketing Specialist to join our growing digital marketing team. This role is ideal for a results-driven individual with a deep understanding of digital marketing strategies, and the latest search engine algorithms. The Senior Digital Marketing Specialist will play a critical role in enhancing our clients’ online visibility, improving search engine rankings, and driving organic traffic to websites. If you are passionate about digital marketing and thrive in a dynamic environment, we’d love to have you on our team!

Job Responsibility

  • Perform comprehensive technical SEO audits to identify and fix crawlability, indexing, and website performance issues
  • Work closely with the development team to implement SEO best practices for new website developments and launches
  • Monitor and ensure website speed and performance metrics (Core Web Vitals) are optimized
  • Review and optimize robots.txt, canonical tags, and XML sitemaps to align with SEO best practices
  • Conduct keyword research and develop content strategies based on data-driven insights
  • Optimize titles, meta tags, headers, and internal linking structures
  • Collaborate with content creators to ensure SEO guidelines are followed in content creation
  • Should be aware of GEO-targeting strategies and voice search optimization to enhance local search visibility
  • Hands-on experience with AI tools like ChatGPT, Claude, and Perplexity to streamline SEO efforts and improve content optimization
  • Develop and execute link-building strategies to enhance the website’s domain authority and website ranking
  • Monitor backlinks, evaluate their quality, and disavow harmful links if needed
  • Engage in white-hat practices for building high-quality links
  • Track website rankings, organic traffic, and conversions through Google Analytics and Search Console
  • Regularly prepare SEO performance reports and provide actionable insights
  • Stay updated on SEO industry trends and adjust strategies based on Google’s algorithm updates

Requirements

  • Experience with Google Search Console, GA4, Ahrefs, SEMrush, and other SEO tools
  • Expertise in technical SEO, including handling site architecture, sitemaps, robots.txt, and schema markup
  • Proficient in implementing Core Web Vitals, improving site speed, and optimizing mobile-first indexing
  • Knowledge of SEO best practices related to international and multi-language websites
  • Familiarity with using Structured Data (Schema Markup) and ensuring proper crawling and indexing
  • Strong understanding of web technologies such as HTML, CSS, JavaScript, and their impact on SEO
  • Manage YouTube SEO including keyword research, title/description optimization, and performance tracking
  • Optimize YouTube content for higher rankings, improved CTR, and increased organic views
  • Strong problem-solving and analytical skills with attention to detail
  • Excellent verbal and written communication skills to effectively collaborate across teams
  • Ability to manage multiple projects and prioritize tasks based on impact and deadlines
  • Ability to stay updated with the latest SEO trends, algorithm changes, and digital marketing developments
  • Team-oriented attitude with the capability to work independently
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