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Are you a strategic storyteller with a knack for transforming complex technical information into engaging, user-friendly digital content? We are seeking a Senior Digital Content Writer/Creator to join a prominent Victorian Government entity. This role is pivotal in auditing, rewriting, and structuring website content to align with a major digital redevelopment project.
Job Responsibility:
Content Strategy: Audit existing and legacy website content to identify gaps, duplication, and quality issues
Information Architecture: Build and align content to a new Information Architecture, ensuring seamless user pathways
Content Creation: Rewrite and develop new content that reflects the organization's brand narrative, translating technical material into plain language
Stakeholder Engagement: Partner with policy, operational, and legal teams to gather insights and facilitate content reviews
CMS Management: Prepare content for publishing, including metadata, tagging, and formatting
Accessibility: Ensure all digital output meets WCAG 2.1 AA and Victorian Government accessibility requirements
Requirements:
Proven experience in content strategy, digital writing, and building information architecture
Ability to collaborate with UX, design, and SEO specialists, as well as subject matter experts (SMEs)
Deep understanding of WCAG 2.1 AA standards and the ability to replace complex PDFs with accessible HTML content
Formal qualifications in Communications, Digital Media, or a related field are mandatory (or equivalent relevant experience)