CrawlJobs Logo

Senior Digital Content & Product Marketing Lead

prometsource.com Logo

Promet Source

Location Icon

Location:
Philippines , Cebu City

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

Not provided
Save Job
Save Icon
Apply Position

Job Description:

Promet Source is seeking an experienced Sr. Digital Content Marketer to join our team remotely. The Sr. Digital Content Marketer will assist with programs and campaigns that support business objectives while creating and optimizing digital content and assets. In this role, you will maintain knowledge of SEO and digital trends by researching, analyzing, and implementing best practices, while having ownership over our email marketing program. The Sr. Digital Content Marketer will be responsible for creating compelling and optimized content across multiple platforms to support sales and marketing initiatives for demand and lead generation.

Job Responsibility:

  • Own the full content engine—from big ideas to polished execution to smart distribution—making sure everything we publish is on-brand, audience-obsessed, and built to drive traffic, engagement, and demos
  • Lead product marketing through content, creating and optimizing assets (blogs, articles, videos, guides, third-party listings, and comparison pages) that clearly communicate value and move buyers closer to booking a demo
  • Activate content across third-party platforms (think review sites, partner marketplaces, directories, and sponsored placements) to expand reach, build credibility, and drive qualified demo traffic
  • Run email like a pro in HubSpot—owning newsletters, promotions, and automated nurture campaigns that turn curious leads into sales-ready opportunities
  • Write, design, test, and optimize high-performing email campaigns, constantly experimenting to improve open rates, clicks, conversions, and pipeline impact
  • Publish weekly, SEO-optimized blog content that attracts the right audience and supports product positioning, demand generation, and organic growth
  • Experiment relentlessly with A/B testing and messaging variations to sharpen positioning, improve user experience, and increase conversion rates across channels
  • Create sales enablement content—presentations, one-pagers, case studies, and battle cards—that help sales teams tell a clear, compelling product story
  • Develop scripts and content for demos, webinars, trainings, awards submissions, and thought leadership moments that showcase product value in plain English
  • Support website content by writing and optimizing product pages, solution overviews, and guides that turn visitors into demo requests
  • Collaborate cross-functionally with creative, subject matter experts, product, and sales to ship content that’s accurate, engaging, and actually useful
  • Track what matters—monitoring traffic, engagement, conversions, and demo performance to spot opportunities, double down on what works, and ditch what doesn’t
  • Stay sharp on market trends, competitors, and best practices, continuously evolving our content and product marketing strategy
  • Pitch in where needed, because growing teams move fast and wear smart hats—not busywork ones

Requirements:

  • 5+ years of work experience in digital marketing, email marketing, demand generation, lead acquisition, digital marketing, or related fields
  • Exceptionally strong SEO content creation abilities across different platforms (GA4 Certified is a plus)
  • Experience and proven results with email marketing and automation platforms (HubSpot experience strongly preferred)
  • Ability to understand marketing analytics, iterate and improve campaign performance
  • Creative thinking and the ability to generate innovative ideas for content creation
  • Excellent project management and organizational abilities
  • Collaborative team player with creative problem-solving skills
  • Comfort learning and mastering new technologies and strategies
What we offer:
  • Good work/life balance
  • Competitive base salary, benefits, and bonus structure
  • Generous time off policy
  • Team Impact Prize recognition program

Additional Information:

Job Posted:
February 14, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
Icon
Promet Source - All Job Offers
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Senior Digital Content & Product Marketing Lead

Senior Digital Marketing Manager

We are looking for an experienced Digital Marketing Manager to maintain our stee...
Location
Location
Netherlands , Rotterdam
Salary
Salary:
4500.00 - 6500.00 EUR / Month
breeze.social Logo
Breeze
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experienced digital marketeer
  • Knowledge of Meta Ads (and other ad managers), Google Sheets, AppsFlyer, Datastudio, Google Analytics
  • Up-to-date on latest digital marketing trends
  • Experience managing monthly budgets of 500K+
  • Full funnel expertise
  • Data-driven decision maker
  • Great at organization and planning
  • Knowledge about App Store Marketing & ASO
  • Knowledge about landing page optimization
Job Responsibility
Job Responsibility
  • Running paid media efforts on digital platforms (Meta, Google, TikTok)
  • Spearheading App Store Optimization (ASO) and landing page optimization efforts
  • Successfully launch and maintain full funnel digital campaigns
  • Create campaigns that broadly reach target audiences across brand impact, drive conversion of valuable in-market segments
  • Devise and run experiments + studies to evaluate efficacy of efforts
  • Create recommendations to improve media and creative executions
  • Identify synergies with above the line media
  • Refine and execute direct response strategy
  • Understand and make the right tradeoffs between new user acquisition costs (CACs) and user life time value (LTV)
  • Deliver weekly analysis of growth efforts, with clear recommendations and timely follow throughs
What we offer
What we offer
  • Competitive Compensation
  • Benefit from our Success: After two 7-month contracts, gain the option for share options
  • 25 paid vacation days
  • Flexibility: Adapt to your preferred working hours, with the freedom to work partially remotely
  • Sustainable & No Travel costs: Breeze covers your travel costs
  • Gear Up: We equip you with necessary tools, be it a high-end laptop and/or an ergonomic workspace
  • Pension plan: We provide an additional 5% pension through a sustainable pension provider (ASR DoenPensioen)
  • Mental health support: we provide free access to a psychologist through OpenUp
  • Learning budget: You are encouraged to put time into study & learning (and Breeze covers costs)
  • Empowered Growth: Quickly gain a lot of responsibility in a rapidly growing startup, with opportunities to grow with the company
  • Fulltime
Read More
Arrow Right

Product Marketing Senior Lead

At WHOOP, we're on a mission to unlock human performance and healthspan. WHOOP e...
Location
Location
United States , Boston
Salary
Salary:
150000.00 - 190000.00 USD / Year
whoop.com Logo
Whoop
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years of product marketing experience, ideally in consumer health technology, digital health, wellness, or healthcare services
  • Proven success launching and marketing clinically oriented or science-based products to consumer audiences
  • Strong command of go-to-market planning, positioning development, and performance measurement across marketing channels
  • Experience working with scientific or clinical teams to ensure content accuracy and regulatory alignment
  • Excellent communication and storytelling skills with ability to make the complex feel accessible and meaningful
  • Strong cross-functional collaboration skills with a track record of influencing without authority
  • Ability to thrive in fast-paced, ambiguous environments while maintaining strategic clarity and executional rigor
  • BS/BA required
  • life sciences, health sciences, marketing or related field preferred. MBA or advanced degree a plus
  • Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions
Job Responsibility
Job Responsibility
  • Lead go-to-market strategy and execution for WHOOP Advanced Labs and future healthcare product expansions
  • Develop positioning and messaging frameworks that balance scientific accuracy with consumer accessibility
  • Create and execute integrated marketing plans, aligning across channels and optimizing for performance
  • Partner with Clinical, Product, and Medical Affairs teams to ensure marketing efforts reflect regulatory standards and scientific integrity
  • Translate member insights and clinical data into actionable marketing strategies that drive awareness, adoption, and engagement
  • Collaborate with Brand, Creative, and Lifecycle Marketing teams to build member education and communication strategies for healthcare offerings
  • Serve as the primary product marketing partner for healthcare product leadership, influencing roadmap prioritization and market strategy
What we offer
What we offer
  • equity
  • benefits
  • Fulltime
Read More
Arrow Right

Senior Digital Marketing Manager

We are looking for an experienced Digital Marketing Manager to maintain our stee...
Location
Location
Netherlands , Rotterdam
Salary
Salary:
4500.00 - 6500.00 EUR / Month
breeze.social Logo
Breeze
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experienced digital marketeer
  • Knowledge of Meta Ads (and other ad managers), Google Sheets, AppsFlyer, Datastudio, Google Analytics
  • Up-to-date on latest digital marketing trends
  • Experience managing monthly budgets of 500K+
  • Full funnel expertise
  • Data-driven decision maker
  • Great at organization and planning
  • Knowledge about App Store Marketing & ASO
  • Knowledge about landing page optimization
Job Responsibility
Job Responsibility
  • Running paid media efforts on digital platforms (Meta, Google, TikTok)
  • Spearheading App Store Optimization (ASO) and landing page optimization efforts
  • Successfully launch and maintain full funnel digital campaigns
  • Create campaigns that broadly reach target audiences across brand impact, drive conversion of valuable in-market segments
  • Devise and run experiments + studies to evaluate efficacy of efforts
  • Create recommendations to improve media and creative executions
  • Identify synergies with above the line media
  • Refine and execute direct response strategy
  • Understand and make the right tradeoffs between new user acquisition costs (CACs) and user life time value (LTV)
  • Deliver weekly analysis of growth efforts, with clear recommendations and timely follow throughs
What we offer
What we offer
  • Competitive Compensation: €4.500 - €6.500 per month (excl 8% holiday allowance)
  • Benefit from our Success: After two 7-month contracts, gain the option for share options
  • Holidays: 25 paid vacation days
  • Flexibility: Adapt to your preferred working hours, with the freedom to work partially remotely
  • Sustainable & No Travel costs: Office is just a minute away from Rotterdam Central. Breeze covers travel costs
  • Gear Up: Equip you with necessary tools, be it a high-end laptop and/or an ergonomic workspace
  • Pension plan: Additional 5% pension through a sustainable pension provider (ASR DoenPensioen)
  • Mental health support: Free access to a psychologist through OpenUp
  • Learning budget: Encouraged to put time into study & learning (and Breeze covers costs)
  • Empowered Growth: Quickly gain a lot of responsibility in a rapidly growing startup, with opportunities to grow with the company
  • Fulltime
Read More
Arrow Right

Senior Vice President, Head of Content Commercialization

The Senior Vice President, Head of Content Commercialization will play a critica...
Location
Location
Hong Kong SAR , Kowloon
Salary
Salary:
Not provided
https://www.citi.com/ Logo
Citi
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Finance, Business, Marketing, or a related field
  • MBA or other relevant advanced degree preferred
  • Minimum 10+ years of experience in wealth management, digital marketing, or content strategy, with a proven track record of driving commercial results
  • Strong understanding of financial markets, investment products, and wealth management concepts
  • Expertise in content marketing, digital channel management, lead generation, and sales conversion strategies
  • Excellent communication, presentation, and interpersonal skills, with the ability to effectively communicate complex information to diverse audiences
  • Strong analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions
  • Proficiency in relevant software and tools, e.g., content management systems, analytics platforms, CRM systems, marketing automation tools
  • Fluency in English and Cantonese (Mandarin is a plus).
Job Responsibility
Job Responsibility
  • Develop and implement a comprehensive content strategy focused on driving commercial outcomes, including increased client engagement, lead generation, and ultimately, transactions and portfolio conversations
  • Develop and execute a data-driven personalization strategy to deliver targeted content recommendations and tailored experiences that resonate with individual clients
  • Oversee the distribution of content across all relevant digital channels (e.g., Citi Mobile App, website, email, social media) to maximize reach and engagement
  • Implement strategies to capture leads from content engagement and nurture them through the sales funnel, leading to increased transactions and portfolio conversations
  • Track key performance indicators (KPIs) related to content engagement, lead generation, conversion rates, and revenue growth
  • Analyze data to identify trends, optimize content performance, and refine commercialization strategies
  • Work closely with the CIO Office, third-party content providers, Investment Advisory, Marketing, Data, Product, Compliance, Legal and Technology teams to ensure seamless content flow and alignment with business objectives
  • Ensure all content and communication activities comply with relevant Citi policies, industry regulations, and legal requirements
  • Include responsibilities for managing a team, such as mentoring, coaching, and performance management.
What we offer
What we offer
  • Paid parental leave policy
  • Generous paid time off packages
  • Resources to manage financial well-being and plan for the future
  • Variety of programs to help balance work and life.
  • Fulltime
Read More
Arrow Right

Senior Product Manager, Web

As a Senior Product Manager on the Web team, you’ll bring Fin and the Intercom S...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
intercom.com Logo
Intercom
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience in product management or product marketing, with a track record of delivering impactful digital storytelling
  • Strong ability to communicate narratives through web, translating positioning into content structures, flows, and copy feedback
  • Exceptional collaboration and communication skills - comfortable aligning diverse stakeholders and presenting work to executives
  • A strong design eye: able to identify what makes a page visually compelling and partner effectively with designers
  • Attention to detail - from copy to layout to functionality - you set a high bar and uphold it
  • Ability to thrive in a fast-moving, high-standards environment
  • you move with urgency and adapt to change
  • A passion for marketing and branding, and for shaping how cutting-edge products are experienced online
Job Responsibility
Job Responsibility
  • Lead end-to-end delivery of high-quality narrative and storytelling pages, from concept to launch
  • Translate messaging into web experiences: take positioning and messaging guides and shape them into compelling, differentiated pages
  • Own what ships: make clear, timely decisions
  • guide your team through ambiguity
  • and ensure everything launched meets a very high standard
  • Collaborate across functions: work with designers, engineers, PMMs, and brand studio partners to bring stories to life on the web
  • Bring a strong eye for narrative and copy: ensure content is clear, engaging, and aligned with our company positioning and goals
  • Drive progress and urgency: move quickly while maintaining excellence in craft and execution
  • Measure and improve impact: track how narrative pages perform and optimize for engagement, comprehension, and conversion
What we offer
What we offer
  • Competitive salary and equity in a fast-growing start-up
  • We serve lunch every weekday, plus a variety of snack foods and a fully stocked kitchen
  • Regular compensation reviews - we reward great work!
  • Pension scheme & match up to 4%
  • Peace of mind with life assurance, as well as comprehensive health and dental insurance for you and your dependents
  • Flexible paid time off policy
  • Paid maternity leave, as well as 6 weeks paternity leave for fathers, to let you spend valuable time with your loved ones
  • If you’re cycling, we’ve got you covered on the Cycle-to-Work Scheme. With secure bike storage too
  • MacBooks are our standard, but we’re happy to get you whatever equipment helps you get your job done
  • Fulltime
Read More
Arrow Right

Head of Digital Experience and Content

The Head of Digital Experience and Content is a leadership role responsible for ...
Location
Location
United States of America , Charlotte
Salary
Salary:
Not provided
https://www.circlek.com Logo
Circle K
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Business, Marketing, or a related field (MBA preferred)
  • 10+ years of experience in digital content, merchandising, or related roles, with at least 5 years in a senior leadership position
  • Proven track record of driving digital transformation and achieving revenue growth
  • Strong understanding of the convenience store sector and consumer behavior
  • Expertise in e-commerce, mobile platforms, and digital marketing
  • Exceptional analytical, strategic planning, and problem-solving skills
  • Excellent leadership and communication abilities, with experience managing cross-functional teams
Job Responsibility
Job Responsibility
  • Develop and lead the strategy for digital customer experiences, ensuring alignment with overall business objectives
  • Oversee the design and functionality of digital platforms, including websites, apps, kiosks, and other customer-facing technologies
  • Continuously optimize the customer journey through user-centered design, personalization, and data-driven enhancements
  • Define and execute a cohesive content strategy to engage customers across digital channels
  • Ensure content aligns with brand values and effectively communicates product offerings, promotions, and value propositions
  • Drive digital innovation by integrating emerging technologies, such as AI, machine learning, and automation, to improve customer experiences
  • Partner with IT and product teams to implement and enhance digital tools and systems
  • Leverage trends in retail and consumer behavior to stay ahead of industry developments
  • Use data insights to deliver personalized offers, promotions, and recommendations through digital platforms
  • Collaborate with marketing and operations teams to align digital efforts with broader campaigns and in-store experiences
  • Fulltime
Read More
Arrow Right

Senior Manager/Director, Oncology Marketing

As the Senior Manager/Director, Oncology Marketing, you will be responsible for ...
Location
Location
United States , Menlo Park; Union City
Salary
Salary:
190081.00 - 211201.00 USD / Year
billiontoone.com Logo
BillionToOne
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree in Marketing, Business, or a related field
  • A minimum of 8 years of leadership experience in brand & growth marketing, with a focus on communications, field marketing/sales, demand generation and awareness
  • Experience marketing within the healthcare space, specifically with providers, and collaborating with sales teams
  • Experience developing a comprehensive growth marketing strategy, including paid media budgeting/management, developing communications and launching campaigns end to end
  • Experience leading the sourcing and deploying of media management platforms and partners, tracking and reporting tools
  • Experience, developing and managing multi-touch, omni-channel integrated experiences via web, Email, SMS, and physical
  • Excellent analytical skills, with the ability to translate data into actionable insights and strategies
  • Strong strategic thinking and planning abilities, with the ability to drive a brand's vision and message
  • Strategic mindset, capable of aligning brand marketing initiatives with broader business goals and driving results
  • Excellent leadership and team management skills, with a track record of developing high-performing teams
Job Responsibility
Job Responsibility
  • Develop and execute oncology product brand storytelling, maintaining and adapting the marketing calendar to align with business goals and partnership with corporate and prenatal brand resources
  • Partner with cross-functional teams—Product Marketing, Medical Affairs, Genetic Counselors, Legal, and Sales—to create, distribute, and optimize marketing content across digital and print channels
  • Plan, execute, and assess tradeshows, webinars, and events in collaboration with the prenatal team, field members, and leadership
  • Conceptualize and implement multi-channel marketing campaigns (digital, social media, print) that align with sales objectives and brand identity
  • Lead demand generation strategies to drive qualified leads, brand awareness, and sales pipeline growth, ensuring alignment with business goals
  • Analyze and report performance metrics for demand generation and marketing operations, driving data-informed strategies and optimizations
  • Oversee growth marketing initiatives across channels, including social media, SEO, search, CTV, display, and more, to improve acquisition and retention
  • Manage product brand websites, collaborating with Product Marketing to design and update content that supports branding and lead generation
  • Develop and manage social media strategies to enhance brand awareness, engagement, and credibility across platforms
  • Collaborate across departments to ensure cohesive messaging and unified product brand representation across all initiatives
What we offer
What we offer
  • Working alongside brilliant, kind, passionate and dedicated colleagues, in an empowering environment, toward a global vision, striving for a future in which transformative molecular diagnostics can help millions of patients
  • Open, transparent culture that includes weekly Town Hall meetings
  • The ability to indirectly or directly change the lives of hundreds of thousands patients
  • Multiple medical benefit options
  • employee premiums paid 100% of select plans, dependents covered up to 80%
  • Extremely generous Family Bonding Leave for new parents (16 weeks, paid at 100%)
  • Supplemental fertility benefits coverage
  • Retirement savings program including a 4% Company match
  • Increase paid time off with increased tenure
  • Latest and greatest hardware (laptop, lab equipment, facilities)
  • Fulltime
Read More
Arrow Right

Senior Product Manager, Consumer Websites

Hunter Douglas is seeking a strategic and data-driven SEO Manager with a bias to...
Location
Location
United States , New York City
Salary
Salary:
125000.00 - 135000.00 USD / Year
hunterdouglas.com Logo
Hunter Douglas
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 4–6 years of SEO experience across technical, content, and local SEO, preferably for consumer or multi-location brands
  • Hands-on experience with local SEO platforms like Soci or Brightedge Local
  • Strong understanding of customer journey SEO, including how to structure content for different intent stages
  • Skilled in using SEO tools: Google Search Console, GA4, SEMrush, Ahrefs, Screaming Frog, etc.
  • Familiarity with AI tools for SEO research, content generation, and SERP monitoring
  • Deep understanding of SEO performance metrics, A/B testing principles, and content optimization workflows
  • Collaborative mindset with experience working across product, paid media, and content teams
  • Bachelor's degree required
Job Responsibility
Job Responsibility
  • Define and own the SEO roadmap across all consumer websites, supporting both national and local objectives
  • Conduct keyword research to inform new content pages across key formats: educational stories, product FAQs, dealer content, and showroom discovery
  • Develop and maintain a journey-based SEO strategy, mapping queries to customer intent stages (e.g., brand vs non-brand, inspiration vs action)
  • Build out AI search optimization strategy to future-proof content and visibility (e.g., optimizing for AI Overviews, zero-click SERPs, multimodal search trends)
  • Optimize meta data, URL structures, internal linking, and content hierarchy across newly replatformed websites
  • Audit and implement structured data (schema markup) for local businesses, products, reviews, and content types
  • Identify and close content gaps by analyzing SERPs, competitor coverage, and user queries
  • Lead ethical link-building strategies based on internal content quality (e.g., outreach, press placements, or co-marketing with dealers or partners)
  • Monitor off-page signals and their contribution to authority and rankings
  • Own and optimize dealer presence in local search results (map packs, “near me” queries, location pages)
What we offer
What we offer
  • Bonus target range: Up to 25%
  • Generous benefits package including medical, dental, vision, life, disability
  • A company culture that prioritizes internal development and professional growth
  • Time off with pay
  • 401(k) plan with a degree of employer matching
  • Paid parental leave
  • Wellness programs and product discounts
  • Fulltime
Read More
Arrow Right
Jobs by Category
Art and Entertainment Jobs Banking Jobs Call Center Jobs Construction Jobs Consulting Jobs Customer Service Jobs Education Jobs Energy Jobs Finance Jobs Gastronomy Jobs Health and Beauty Jobs Hospitality and Tourism Jobs Human Resources Jobs Insurance Jobs IT - Administration Jobs IT - Software Development Jobs Legal Jobs Logistics Jobs Manufacturing Jobs Marketing, Digital Marketing, SEO, SEM Jobs Media Jobs Nursing Jobs Office Administration Jobs Pharmacy Jobs Physical Work Jobs Public Relations Jobs Public Sector Jobs Purchasing Jobs Quality Control Jobs Real Estate Jobs Research and Development Jobs Sales Jobs
Job Positions Jobs by Country
United States Jobs United Kingdom Jobs India Jobs Canada Jobs Australia Jobs Germany Jobs Ireland Jobs Poland Jobs
Company
Blog About Us Contact
Follow Us
Facebook
X (Twitter)
LinkedIn
Instagram
CrawlJobs Group
ITFlashcards AllDevBlogs
© 2026 CrawlJobs Ltd. All Rights Reserved
Terms & Conditions Privacy Policy