Senior Digital Channel Manager Job at Broster Buchanan

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Senior Manager, Digital Strategy & Enablement

The Senior Manager, Digital Strategy & Enablement is a newly created role focuse...

Location

United Kingdom , London

Salary:

Not provided

Theramex

Expiration Date

Until further notice

Requirements

Bachelor's degree in Marketing, Business, Life Sciences, or a related discipline
Experience with digital marketing, including extensive experience within the pharmaceutical industry
Strong understanding of global and local digital channel ecosystems, customer behaviours, and engagement preferences across multiple touchpoints
Ability to analyse campaign performance and customer engagement data, translating insights into actionable recommendations that drive optimisation and business impact
Deep expertise in CRM and marketing automation platforms, including knowledge of OCE and its application in customer engagement strategies
Proven track record of leading change and embedding new processes, standards, and ways of working within complex, matrixed global organisations
Natural coach and mentor with a demonstrated ability to build digital capabilities and make complex concepts accessible to non-digital stakeholders
Strong influencing and stakeholder management skills, with the ability to challenge the status quo and drive alignment across Global Brand Leads and Country Teams without direct authority
Highly organised and execution-focused, with a proven ability to design and implement scalable, efficient, and repeatable processes
Strong understanding of healthcare compliance requirements (e.g., ABPI, EFPIA, GDPR) and experience navigating Medical, Legal, and Regulatory (MLR) review and approval processes

Job Responsibility

Partner with Global Marketing teams to translate brand and therapeutic area strategies into integrated, high-impact omnichannel customer journeys
Serve as the strategic digital lead to Global Marketing, embedding digital-first thinking into brand planning and execution
Collaborate with IT and Analytics teams to evolve and future-proof the digital ecosystem, ensuring robust tracking, measurement, and performance visibility across channels
Lead the development of the corporate website and global social media strategy, delivering a best-in-class digital experience and amplifying external engagement
Develop and maintain the Global Digital Playbook, establishing clear standards and best practices for content development, channel activation, traffic generation, and KPI measurement
Optimise the digital operating model by defining clear roles, responsibilities, and ways of working between global and local teams to maximise efficiency and reduce duplication
Partner with IT to develop and deliver a Digital Excellence training programme to strengthen digital capabilities and execution standards across country marketing teams
Provide hands-on support and strategic guidance for priority initiatives, ensuring alignment with global standards while addressing local business needs
Facilitate cross-market best practice forums to share success stories, pilot outcomes, insights, and lessons learned across geographies
Define and implement a global digital measurement framework, establishing consistent KPIs for engagement, conversion, and ROI across all markets

What we offer

25 days holiday + 8 bank holidays
Private Health Insurance for employee and family members
Pension contribution: 10% company + 5% employee (auto-enrolled from day one)
Hybrid Working
Cycle to Work Scheme
Engaging employee experience to come together as a community: in-office events, shared learning and much more!

Fulltime

FLEX Senior Manager, Digital Commercial Strategy & Performance

Marriott International is one of the largest travel companies, with a portfolio ...

Location

United States , Bethesda

Salary:

53.07 - 87.98 USD / Hour

Marriott Bonvoy

Expiration Date

Until further notice

Requirements

Bachelor’s degree (or equivalent experience) in Business, Marketing, Analytics, Hospitality, Economics, or related discipline
5+ years experience in digital commerce, digital strategy, performance optimization, or commercial strategy within a matrixed organization
Demonstrated ability to use data to diagnose business performance issues and translate findings into prioritized actions that drive outcomes
Strong cross-functional leadership skills: ability to influence without authority, align stakeholders, and drive decisions amid competing priorities and time constraints
Exceptional communication and executive-ready storytelling: comfortable presenting to senior leaders and hotel leadership with clarity and accountability

Job Responsibility

Diagnose performance challenges & identify scalable opportunities
Partner with the Digital Analytics and Topline Performance teams to identify micro-trends and performance gaps by property/product segment
surface root causes and prioritize opportunities that restore commercial health
Establish repeatable segment health monitoring (KPIs, early-warning indicators, performance narratives) to proactively identify emerging and at-risk segments before issues scale
Translate performance insights into a clear set of “what’s happening / why / what we’ll do” recommendations that can be understood by both Digital and Commercial leaders
Build integrated, data-driven recovery plans with commercial partners
Partner with hotel leadership/owners, Sales, Marketing, and Revenue leaders to develop integrated Digital performance recovery plans for underperforming segments—aligning demand generation, conversion optimization, and channel strategy into a single plan of record
Influence Digital roadmap prioritization & drive execution
Advocate cross-functionally to secure prioritization for the highest-impact opportunities
Work directly with Digital product squads to translate plans into epics/features, define outcomes, and drive sequencing toward measurable performance improvements

What we offer

401(k) plan
stock purchase plan
discounts at Marriott properties
commuter benefits
employee assistance plan
childcare discounts
medical coverage
dental coverage
vision coverage
health care flexible spending account

Fulltime

Senior Manager, Digital Strategy

As a Senior Manager, Digital Strategy, you’ll be building performance, guiding m...

Location

United States , Chicago

Salary:

81000.00 - 97000.00 USD / Year

Monks

Expiration Date

Until further notice

Requirements

3+ years of multichannel marketing experience with clients across paid search, paid social, remarketing efforts
Familiarity with planning tools such as MRI Simmons, Nielsen Media Impact, and Pathmatics
Experience forecasting and allocating digital marketing budgets across channels respective to brand and performance media goals
You are a communication guru when presenting digital marketing strategy to executive audiences
You frequently find yourself stepping into leadership roles and want those around you to succeed
Not afraid to get in the weeds, but still able to see the trees, forest, and ecosystem
‘Strategic’ and ‘Innovative’ are attributes commonly associated with you
4-year college degree or equivalent work experience

Job Responsibility

Act as an Account Lead across 3-5 of Performance.Monks clients
Run client calls for weekly performance with additional meetings for Quarterly Business Reviews and Planning Help to build, manage, and maintain the client relationship
Drive overall account strategy, forecasting, and media planning for omnichannel media teams
Work with measurement and research teams to deliver industry insights and relevant performance based updates
Encourage expansion into new digital paid media channels to facilitate growth and bring innovative ideas to your clients to help achieve maximum growth

What we offer

Excellent, full coverage medical, dental, and vision insurance
Generous PTO and 15 company-wide holidays
401k with company contribution
Paid parental leave
Work-life balance with an emphasis on personal well-being
Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more
Authentic commitment to DEI efforts and sustainable growth

Fulltime

Senior Manager, Digital Engagement Marketing

Fox News Media is looking for a highly motivated and driven Senior Manager, Digi...

Location

United States , New York

Salary:

102000.00 - 107000.00 USD / Year

Fox Corporation

Expiration Date

Until further notice

Requirements

5-7 years of experience within a fast-paced media or brand marketing team
Energetic with can-do attitude
Excellent time management skills
able to manage concurrent projects of varying size and complexity
Responsive and flexible to evolving responsibilities and ever-changing environment

Job Responsibility

Develop, plan and implement strategic marketing initiatives to boost the presence of FOX News Digital, FOX News Wine Shop and OutKick on social media, digital and paid marketing channels
Create and manage marketing campaigns that effectively reach and engage specific audience segments for FOX News Digital, FOX News Wine Shop and OutKick
Coordinate with cross-functional teams, including creative, production, programming, legal, and product, to manage projects effectively, ensuring tasks are executed properly and aligned with broader company objectives for FOX News Digital, FOX News Wine Shop and OutKick
Conduct market research and develop insights to inform marketing strategies and tactics for FOX News Digital, FOX News Wine Shop and OutKick
Oversee the creation and production of all go-to-market consumer facing marketing materials in collaboration with the talent, production and creative teams for FOX News Digital, FOX News Wine Shop and OutKick. These materials include print, digital, and video content such as static graphics, on-air promo spots, social media posts and videos, email assets and copy
Maintain a strong understanding of the OutKick and FOX News Digital brands and ensure all marketing efforts align with the company's values and mission
Work with the FOX News business intelligence team to utilize data and analytics to measure the effectiveness of marketing campaigns and inform strategy of future initiatives for FOX News Digital, FOX News Wine Shop and OutKick
Develop and maintain relationships with external partners and agencies to support marketing efforts for FOX News Digital, FOX News Wine Shop and OutKick
Collaborate with senior leadership to establish and meet brand marketing goals and objectives for FOX News Digital, FOX News Wine Shop and OutKick
Communicate and present marketing strategies and results to key stakeholders within the organization for FOX News Digital, FOX News Wine Shop and OutKick

What we offer

medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents

Fulltime

Senior Manager - Digital Media

As the Senior Manager - Digital Media, you will play a key role in shaping the H...

Location

United States , Manhattan

Salary:

100000.00 - 115000.00 USD / Year

Assessfirst

Expiration Date

Until further notice

Requirements

Minimum of 6 years of experience in similar role or function
Experience in Digital media in-house or agency strongly preferred
Experience with Meta Business Manager, Google Analytics, Microsoft Excel, and/or similar performance dashboards
Experience interpreting media performance results, ideally tied to awareness KPIs, measurement frameworks, and strategic contribution to annual planning
High level of attention to detail, with and strategic mindset and the ability to execute with precision
Solid understanding of budgeting and ability to exercise appropriate judgment
Creative problem-solver with strong communication skills
Existing network of contacts at leading media companies: Meta, Google, Hearst, Condé Nast, etc.
Independent thinker with in-depth knowledge of the digital landscape, social media platforms and innovations in technology.

Job Responsibility

Lead the planning, execution, and optimization of the Hermès digital media ecosystem (Digital, Social, OTT/CTV, Audio, etc.)
Manage agency briefing cycles by campaign to develop media plans for individual campaigns
Contribute to channel-level budget allocation and flighting decisions
Define and refine audience targeting strategies
Lead digital activation workflows end-to-end, including UTM structuring, tagging, trafficking, and monitoring
Oversee live campaign monitoring and optimization
Review all pre-, mid-, and post-campaign reporting
Provide strategic guidance to the media agency on optimization paths and test-and-learn opportunities
Collaborate with Director of Digital Analytics
Oversee the Digital Media Coordinator

What we offer

Commission and bonus incentives based on sales performance
Medical, Dental, Vision
Life Insurance and Disability
Paid time off (annual vacation of 15 days, 11 company holidays, 3 floating holidays, 2 wellbeing days, and sick & safe time)
Paid Parental leave and transition time
401(k) and Roth Retirement plan with company matching and profit sharing
Various voluntary benefits such as flexible spending accounts, fitness reimbursement, voluntary life insurance
Product discount and EAP resources
Access to Calm App, Health Advocate, Family Building Support and more

Fulltime

Senior Manager - Digital Media

As the Senior Manager - Digital Media, you will play a key role in shaping the H...

Location

United States , Manhattan

Salary:

100000.00 - 115000.00 USD / Year

Assessfirst

Expiration Date

Until further notice

Requirements

Minimum of 6 years of experience in similar role or function
Experience in Digital media in-house or agency strongly preferred
Experience with Meta Business Manager, Google Analytics, Microsoft Excel, and/or similar performance dashboards
Experience interpreting media performance results, ideally tied to awareness KPIs, measurement frameworks, and strategic contribution to annual planning
High level of attention to detail, with and strategic mindset and the ability to execute with precision
Solid understanding of budgeting and ability to exercise appropriate judgment
Creative problem-solver with strong communication skills
Existing network of contacts at leading media companies: Meta, Google, Hearst, Condé Nast, etc.
Independent thinker with in-depth knowledge of the digital landscape, social media platforms and innovations in technology.

Job Responsibility

Lead the planning, execution, and optimization of the Hermès digital media ecosystem (Digital, Social, OTT/CTV, Audio, etc.)
Manage agency briefing cycles by campaign to develop media plans for individual campaigns
Contribute to channel-level budget allocation and flighting decisions
Define and refine audience targeting strategies
Lead digital activation workflows end-to-end, including UTM structuring, tagging, trafficking, and monitoring
Oversee live campaign monitoring and optimization
Review all pre-, mid-, and post-campaign reporting
Provide strategic guidance to the media agency on optimization paths
Collaborate with Director of Digital Analytics
Oversee the Digital Media Coordinator

What we offer

Commission and bonus incentives based on sales performance
Medical, Dental, Vision
Life Insurance and Disability
Paid time off (annual vacation of 15 days, 11 company holidays, 3 floating holidays, 2 wellbeing days, and sick & safe time)
Paid Parental leave and transition time
401(k) and Roth Retirement plan with company matching and profit sharing
Various voluntary benefits such as flexible spending accounts, fitness reimbursement, voluntary life insurance
Product discount and EAP resources
Access to Calm App, Health Advocate, Family Building Support and more

Fulltime

Senior Manager Channel Marketing

As the Senior Manager, Affinity Channel Marketing, you will lead the strategic d...

Location

United States , Deerfield; San Francisco

Salary:

105000.00 - 150000.00 USD / Year

Therma-Tru

Expiration Date

Until further notice

Requirements

Bachelor’s degree in Marketing, Business, or related field
7+ years of marketing experience, including digital marketing, preferably with experience marketing products or services through partners
2+ years of team leadership experience with the ability to mentor and develop talent
Demonstrated success in influencing partners and co-marketing efforts to reach end consumers
Knowledge of multi-channel marketing tactics such as email, paid media, social media, webinars, and more
Strong collaborative skills and the ability to build trust across internal and external stakeholders
Excellent analytical, organizational, and problem-solving capabilities with a financial mindset
Clear and effective communication skills across all levels of the organization
Proficient in Microsoft Office Suite
Willingness and ability to travel approximately 25%

Job Responsibility

Develop and execute partner marketing strategies that enable affinity partners to effectively market the Flo by Moen product to their customers or members
Collaborate with Affinity Account leads to align marketing tactics with sales goals and partner objectives
Lead integrated marketing efforts across Moen and partner teams (Brand, IT, eCommerce, Digital) to meet quarterly revenue targets
Manage, measure, and optimize partner-driven customer acquisition initiatives, using insights to improve ROI and influence decision-making
Co-develop PR and earned media strategies with the Moen Brand team to generate consumer interest and drive measurable partner sales
Serve as the key marketing and PR contact for a diverse set of affinity partners, ensuring alignment on go-to-market strategies and shared goals
Apply business and financial acumen to make strategic recommendations that support revenue and margin growth
Oversee the marketing budget for Flo Insurance and Affinity Sales, ensuring spend efficiency and accountability
Lead and support direct reports in managing event/tradeshow strategies and achieving key performance targets
Act as a trusted advisor and consultant to partners, offering guidance that drives adoption, engagement, and long-term growth

What we offer

Annual bonus plan based on company and individual performance, or a role-based sales incentive plan
Robust health plans
Market-leading 401(k) program with a company contribution
Product discounts
Flexible time off benefits
Adoption benefits
Employee Resource Groups (ERGs)

Fulltime

Senior Manager - Digital Media

As the Senior Manager - Digital Media, you will play a key role in shaping the H...

Location

United States , Manhattan

Salary:

100000.00 - 115000.00 USD / Year

Assessfirst

Expiration Date

Until further notice

Requirements

Minimum of 6 years of experience in similar role or function
Experience in Digital media in-house or agency strongly preferred
Experience with Meta Business Manager, Google Analytics, Microsoft Excel, and/or similar performance dashboards
Experience interpreting media performance results, ideally tied to awareness KPIs, measurement frameworks, and strategic contribution to annual planning
High level of attention to detail, with and strategic mindset and the ability to execute with precision
Solid understanding of budgeting and ability to exercise appropriate judgment
Creative problem-solver with strong communication skills
Existing network of contacts at leading media companies: Meta, Google, Hearst, Condé Nast, etc.
Independent thinker with in-depth knowledge of the digital landscape, social media platforms and innovations in technology.

Job Responsibility

Lead the planning, execution, and optimization of the Hermès digital media ecosystem (Digital, Social, OTT/CTV, Audio, etc.)
Manage agency briefing cycles by campaign to develop media plans for individual campaigns
Contribute to channel-level budget allocation and flighting decisions
Define and refine audience targeting strategies
Lead digital activation workflows end-to-end, including UTM structuring, tagging, trafficking, and monitoring
Oversee live campaign monitoring and optimization
Review all pre-, mid-, and post-campaign reporting
Provide strategic guidance to the media agency on optimization paths
Collaborate with Director of Digital Analytics
Oversee the Digital Media Coordinator

What we offer

Commission and bonus incentives based on sales performance
Medical, Dental, Vision
Life Insurance and Disability
Paid time off (annual vacation of 15 days, 11 company holidays, 3 floating holidays, 2 wellbeing days, and sick & safe time)
Paid Parental leave and transition time
401(k) and Roth Retirement plan with company matching and profit sharing
Various voluntary benefits such as flexible spending accounts, fitness reimbursement, voluntary life insurance
Product discount and EAP resources
Access to Calm App, Health Advocate, Family Building Support and more

Fulltime

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Senior Digital Channel Manager

Job Description

Job Responsibility

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