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Senior Digital Change Manager

United Kingdom, Luton · Job Posted May 05, 2026
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Job Description

As our Senior Manager of Digital Change, you'll implement effective digital initiatives that enhance marketing, sales performance and customer experience while ensuring regional priorities are represented in our digital roadmap.

Job Responsibility

  • drive the digital change agenda across your region, acting as the key liaison between regional stakeholders and central product teams to ensure effective implementation of digital initiatives
  • leading the delivery of key launches, maximize the impact of centrally built capabilities while ensuring buy-in from market teams through coordinated implementation activities
  • engage stakeholders up to board level, aligning on clear priorities across digital platforms while building strong relationships that support digital change initiatives
  • sharing regional priorities and problem statements with digital product teams, inform roadmap development and provide ongoing feedback to ensure regional requirements are incorporated
  • gather and communicate local market insights to product teams, including market trends, competitor activities, and customer behavior patterns
  • working closely with the Head of Optimisation, Personalisation & Digital Change, Regional Leadership Teams, Group Digital Product teams, and external technology partners, support the implementation of new digital features and capabilities while coordinating testing and validation activities

Requirements

  • proven experience in digital change management, digital optimization, or similar roles within travel, retail or customer-focused industries
  • ability to understand and translate business strategy into digital implementation plans helps drive successful outcomes
  • strong stakeholder management skills enable you to influence at various levels across multiple regions and central functions
  • excellent project management skills with experience coordinating complex digital initiatives
  • good analytical mindset allows you to interpret data insights that inform decision making and drive performance improvements
  • solid understanding of digital platforms, digital customer journeys, and UX principles with good commercial acumen

What we offer

  • Attractive remuneration
  • discretionary bonus schemes
  • generous travel benefits
  • extensive health & well-being support
  • flexible working
  • access the TUI Learning Hub to level-up and reach your ambitions
  • opportunities to work on global projects and teams
  • community involvement with local charity and sustainability initiatives like the TUI Care Foundation

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