Senior Digital Analytics & Optimisation Consultant

• Extract and analyse web behavior data from multiple platforms
• Identify user problems, trends, and anomalies to generate actionable insights and experiment hypotheses
• Study how analytics tags / events are implemented in various areas of a website to identify measurement gaps and produce relevant recommendations
• Consult with product teams to recommend digital measurement for upcoming product features
• Collaborate with cross-functional teams to translate data findings into strategic recommendations
• Design dashboards and reports to communicate insights to technical and non-technical stakeholders
• Plan and document experiments end-to-end
• Work with multi-disciplined teams on the end-to-end implementation of experiments in Adobe Target
• Be an expert in Adobe Target
• Use Adobe Analytics and ContentSquare to report on experiment performance and provide clear recommendations and learnings
• Plan and conduct workshops with stakeholders

• 6-8 years in web analytics and or CRO roles
• Proficiency with Optimisation platforms (Adobe Target, Optimizely, AB tasty, Kameleoon etc)
• Proficiency with web analytics platforms (Adobe Analytics, GA4, ContentSquare, Hotjar, Qualtrics, Similarweb, Fullstory...)
• Familiarity with how Tag Management platforms work (Google Tag Manager, Adobe Launch, Tealium...)
• Hands-on experience designing dashboards (e.g. Looker Studio, Adobe Analytics, PowerBI...)
• Strong data literacy, ability to communicate compelling stories with data.
• Analytical rigour and awareness of risk in data interpretation, especially in the context of A/B testing.
• An interest in working with product teams on shaping remarkable digital experiences
• Familiarity with agile development and collaborative delivery across distributed teams.
• Strong problem-solving skills and ability to translate business goals into measurable optimisation activities.
• Comfortable working in a large, complex international organisation.
• Ability to coach and guide junior analysts.
• Excellent communication skills in English and Spanish.
• Willingness to travel quarterly to Brussels for workshops and collaboration sessions.

Experienced in Agile methodologies and consulting (a plus)

• Flexibility, with remote and hybrid work options (country-dependent)
• Career advancement, with international mobility and professional development programs
• Learning and development, with access to cutting-edge tools, training and industry experts