Senior Digital Acquisition Manager

A Digital Acquisition Manager drives pipeline and revenue growth through paid and organic performance channels, with Paid Search as a core lever. They own acquisition strategy end-to-end, from budget planning and forecasting to execution and optimization. The role is accountable for CAC, payback, and pipeline targets — not just traffic or leads. They design structured experimentation across ads, landing pages, targeting, and channel mix to continuously improve efficiency and scale. Working closely with Sales, Product, and RevOps, they ensure marketing investment translates into qualified opportunities and revenue. As a player–coach, they guide a team while staying hands-on in the channels that matter most.