Senior Demand Generation Manager - Expansion Job at Tekmetric (Houston)

Senior Product Marketing Manager, Jira Enterprise Expansion

You will oversee Jira's Enterprise buyer's journey and partner with our sales an...

Location

United States , San Francisco

Salary:

Not provided

Atlassian

Expiration Date

Until further notice

Requirements

5+ years of experience in enterprise Product Marketing and related marketing or sales role in B2B SaaS
Expert on high-touch enterprise marketing motions and buyer personas
Strong storyteller with an eye for good design who can simplify complex ideas into simple, compelling messages for different audiences
Demonstrated ability to manage multiple complex projects simultaneously
Cross-functional collaborator who builds relationships with senior stakeholders across from Sales, Marketing, and Product to deliver on a shared vision and goals
Ability to spot opportunities and translate customer needs and market demand into messaging, content, campaigns, and sales plays to help us meet business objectives

Job Responsibility

Help shape Jira's strategy for reaching, engaging, and winning over IT buyers and non-technical department leaders and influencers across the business
Drive the research and understanding of buying patterns and personas, and build corresponding strategies to engage different personas at each stage of the buyer's journey
Oversee the creation of compelling marketing collateral, including whitepapers, guides, case studies, blogs, videos, webinars, landing pages and more to support demand generation and pipeline acceleration
Partner with our marketing and analytics team to evaluate funnel health to propose and test improvements to existing marketing messages in a multi-channel strategies
Define and track key performance indicators (KPIs) to measure and report on effectiveness of go-to-market initiatives

What we offer

health coverage
paid volunteer days
wellness resources

Fulltime

Senior ABM Manager

Tekmetric is looking for a Senior ABM Manager to join the Demand Generation team...

Location

United States

Salary:

Not provided

Tekmetric

Expiration Date

Until further notice

Requirements

5-8 years of marketing experience with a focus on ABM or Enterprise marketing
Proven experience designing and executing ABM programs that drive measurable revenue growth
Deep understanding of the demand waterfall and conversion optimization strategies
Data-driven mindset with the ability to translate insights into actionable strategies and programs
Strong sense of accountability and ownership, with the ability to manage programs and communicate results effectively
Strong cross-functional team/project management, interpersonal, and influencing skills
Experience using HubSpot for campaign management
Experience in creating brand messaging to align with assets and campaigns
Ability to thrive in a fast-paced environment and balance strategic thinking with hands-on execution

Job Responsibility

Develop and implement a scalable ABM strategy that aligns with company growth objectives and supports our upmarket expansion
Partner closely with sales leadership, demand generation, and revenue operations to ensure alignment on target accounts, messaging, and shared goals
Build a tiered ABM framework that differentiates 1:1, 1:few, and 1:many account programs, driving engagement and pipeline contribution at scale
Plan, launch, and optimize multi-channel ABM campaigns across digital, email, events, direct mail, and personalized content experiences to influence buying committees within target accounts
Develop and manage account insights, leveraging firmographic, technographic, and intent data to inform segmentation, personalization, and outreach strategies
Create and operationalize ABM playbooks, processes, and best practices to ensure consistency, scalability, and repeatable success across regions and sales teams
Measure and report on ABM program performance using key metrics such as account engagement, influenced pipeline, opportunity creation, and closed-won revenue
Foster a culture of experimentation—testing new channels, tactics, and technologies to continuously improve ABM effectiveness and efficiency
Coordinate the planning, execution, and follow-up activities for webinars, including speaker coordination, technical setup, social media promotion, and post-event analysis
Coordinate the planning and execution of tradeshow activations, collaborating closely with the events team to maximize event impact and drive demand generation initiatives

What we offer

Enjoy the flexibility of remote work
Competitive base salaries
Generous Paid Time Off
Paid maternity, parental bonding, and medical leave
Comprehensive health benefits, including Medical, Dental, Vision, and Prescription coverage
Free, confidential counseling through BetterHelp
401(k) Retirement Savings Plan with 100% employer match on contributions up to 6%
Flexible Spending Accounts (FSA) and Health Savings Accounts (HSA)
Life and Accidental Death & Dismemberment (AD&D) Insurance
up to $60/month toward fitness, mental health, or wellness

Fulltime

Senior Manager, LATAM Sales

The LatAm Leader will be responsible for driving growth, regional strategy, and ...

Location

United States , San Francisco

Salary:

331000.00 - 395000.00 USD / Year

Intercom

Expiration Date

Until further notice

Requirements

8+ years of experience in SaaS sales or regional business leadership roles
At least 3 years managing quota-carrying teams
Proven success leading in a high-growth, matrixed environment across multiple markets
Track record of exceeding revenue goals while building sustainable team performance and culture
Experience working with both direct sales and partner-led GTM models
Outstanding communication skills in English and Portuguese

Job Responsibility

Define and execute a multi-year go-to-market strategy to grow Intercom’s presence across LATAM, with a focus on Brazil
Develop and implement scalable sales processes for both partner-led SMB and sales-led MM/ENT segments
Collaborate with global revenue operations, enablement, and marketing to localize messaging and optimize demand generation
Represent the LATAM region in global leadership forums, providing insights and market intelligence to shape company-wide priorities
Directly manage five sellers (Account Executives and Relationship Managers) across Brazil and RoR (rest of region)
Work closely with Partnerships Manager and associated partner teams to drive SMB acquisition and expansion
Partner with cross-functional teams-including CSM, SE, and SDR-who report into global functions but support LATAM, ensuring strong collaboration and alignment on customer outcomes
Build a culture of accountability, growth mindset, and performance within the LATAM team
Own regional pipeline and forecasting accuracy across all LATAM segments
Partner with revenue operations to ensure robust forecasting and adherence to global sales processes

What we offer

Competitive salary and meaningful equity
Comprehensive medical, dental, and vision coverage
Regular compensation reviews - great work is rewarded!
Flexible paid time off policy
Paid Parental Leave Program
401k plan & match
In-office bicycle storage
Fun events for Intercomrades, friends, and family!

Fulltime

Senior Product Marketing Manager, Service Collection

Atlassian seeks a Senior Product Marketing Manager to drive acquisition, adoptio...

Location

United States

Salary:

145800.00 - 229125.00 USD / Year

Atlassian

Expiration Date

Until further notice

Requirements

5-8+ years of B2B product marketing experience
An understanding of both PLG and sales-led GTM tactics to execute go-to-market plans across the appropriate mix of channels
Enjoy writing unique and compelling content for a diverse set of influencer and executive decision-maker personas
Be a passionate, self-starter with a no-B.S., can-do attitude who likes to make data-informed decisions
Be able to spot opportunities to improve, and have a keen understanding of how to translate customer needs and market demand into messaging, content, and sales enablement to help us meet our key results around revenue, adoption, and expansion
Thrive on teamwork and experience building relationships with peers and stakeholders across marketing, product, sales, and more
Have worked to deliver campaigns that move the needle and turn heads in the market
Experience making data-driven decisions and tracking campaign performance to drive the best results
Can translate projects and initiatives into business impact

Job Responsibility

Drive acquisition, adoption, and expansion of Jira Service Management and Service Collection within our existing customer base
Implement marketing campaigns across all funnel stages for both SMB and enterprise customers
Collaborate with Product Management and demand generation to deliver distinctive campaigns based on product positioning and messaging
Influence our go-to-market strategy for our ITOM capabilities
Implement marketing programs to sustain the momentum and growth of Jira Service Management and Service Collection, encompassing both product-led and sales-led initiatives
Shape our campaign narratives
Drive awareness of Service Collection & differentiators
Design end-to-end campaigns
Partner cross-functionally with a range of stakeholder teams
Craft compelling messaging and positioning used within campaigns to drive awareness, acquisition, adoption, and expansion of Service Collection

What we offer

Health and wellbeing resources
Paid volunteer days

Senior Product Marketing Manager

You own customer storytelling for Airtable with the strategic mindset of a produ...

Location

United States

Salary:

177000.00 - 277600.00 USD / Year

Airtable

Expiration Date

Until further notice

Requirements

5+ years in product marketing, customer marketing, or technical content at B2B SaaS companies
Exceptional storytelling and writing for technical/business audiences
Daily AI tool user
Strong customer relationship skills and ability to extract stories through thoughtful questioning
Autonomous operator
Technical aptitude—learn platforms quickly and understand implementations

Job Responsibility

Identify and qualify high-impact AI use cases solving real business problems at scale
Conduct deep-dive customer interviews to understand workflows, challenges, and outcomes
Lead demo sessions where customers walk through their builds
Write focused stories that go deep on problem, AI-powered solution, and measurable outcomes
Produce demo videos
Use AI tools extensively to accelerate content creation
Build and manage our customer story database
Maintain searchable library tagged by use case, industry, AI features
Coordinate with Sales, CS, and PMM to identify which stories support campaigns
Own insights and iteration using engagement usage and pipeline data

What we offer

Benefits
Restricted stock units
Incentive compensation

Fulltime

Senior Demand Generation Manager, B2B

Replit is the agentic software creation platform that enables anyone to build ap...

Location

United States , Foster City

Salary:

165000.00 - 215000.00 USD / Year

Replit

Expiration Date

Until further notice

Requirements

10+ years of B2C & B2B demand generation and performance marketing experience
5+ years in B2B SaaS focused on enterprise customers
Proven track record building demand generation from zero-to-one as the first or early demand gen hire
Managing multi-million dollar budgets with demonstrated ROI and pipeline contribution
Deep expertise in ABM strategies (account selection, multi-channel orchestration, measuring engagement)
Hands-on experience with marketing technology (Marketo, HubSpot, Salesforce, 6sense, Demandbase)
Extensive experience establishing lead management frameworks with lead scoring, MQL/SQL definitions, and funnel optimization in partnership with Sales and RevOps
Strong analytical capabilities and obsessive focus on testing
Proven ability to build cross-functional relationships and provide creative direction for demand generation assets

Job Responsibility

Own and deliver B2B pipeline generation
Take full accountability for paid inbound pipeline delivery with a multi-million dollar budget
Partner with business leadership and finance to forecast, track performance, and present results in monthly and quarterly business reviews
Build lead scoring frameworks, funnel definitions, and pipeline attribution models
Build the demand generation infrastructure from scratch
Partner with Revenue Operations to select, implement, and optimize the marketing technology stack (MAP, intent data, ABM platforms, analytics)
Stand up and scale all demand generation channels: paid search, paid social, display, ABM, content syndication, and webinar programs
Develop and launch account-based marketing strategies targeting high-value enterprise accounts
Drive content, creative strategy, and relentless optimization
Ensure we have the right content and creative assets across all stages of the buyer journey

What we offer

Competitive Salary & Equity
401(k) Program with a 4% match
Health, Dental, Vision and Life Insurance
Short Term and Long Term Disability
Paid Parental, Medical, Caregiver Leave
Commuter Benefits
Monthly Wellness Stipend
Autonomous Work Environment
In Office Set-Up Reimbursement
Flexible Time Off (FTO) + Holidays

Fulltime

Growth Marketing Manager

The Growth Marketing Manager will accelerate our brand awareness and demand gene...

Location

Philippines , Manila

Salary:

Not provided

Financial Times

Expiration Date

Until further notice

Requirements

Proven track record (5+ years) in growth, demand generation or performance marketing, ideally within a B2B professional services, consultancy or media environment
The most recent three years of experience must be focused on growth marketing, lead generation and campaign management at manager level
Demonstrable experience designing and executing integrated, multi-channel marketing campaigns that drive measurable business growth
Strong understanding of digital marketing channels, social media and partner-led amplification
Experience managing events, webinars and sponsored content partnerships to build brand authority and generate leads
Excellent analytical skills with the ability to interpret data, measure performance and optimise for results
Experience supporting international market growth, ideally with exposure to the US market
Exceptional communication and stakeholder management skills, with the ability to collaborate across teams and seniority levels
Strategic thinker with a hands-on approach and entrepreneurial mindset, comfortable delivering at pace and innovating for impact

Job Responsibility

Deliver the FT Strategies marketing strategy and plan, with a clear focus on brand awareness and lead generation
Develop and execute targeted, multi-channel outbound campaigns across digital, social media and partner channels to generate qualified leads for our consulting propositions and membership networks
Collaborate with proposition leads and consultants to translate complex ideas into compelling, insight-led marketing campaigns
Lead growth initiatives in priority areas such as US market expansion and membership growth
Manage the delivery of industry events, webinars and thought leadership activations that drive visibility and engagement
Oversee sponsored content and partnership opportunities with media partners to extend brand reach and influence
Optimise campaigns through continuous analysis of performance data, audience insights, and conversion metrics

What we offer

generous annual leaves
flexible working (including working from home)
health coverage (medical & dental)
company match and enhanced family leave packages

B2B Marketing Director

We're seeking a pipeline-obsessed B2B Marketing Director who lives and breathes ...

Location

United Kingdom

Salary:

Not provided

Cambridge Spark

Expiration Date

Until further notice

Requirements

You've led B2B marketing for a scaling tech, SaaS, or EdTech organisation (7+ years experience)
You leverage AI and automation to scale marketing efficiency, personalisation, and campaign performance without proportionally scaling headcount
You have deep expertise in demand generation, developing marketing activities to attract specific high priority prospect clients, field marketing, and content strategy
You have a proven track record running field marketing and events that convert to revenue
You've built customer advocacy programs that generate leads and shorten sales cycles
You've managed significant marketing budgets (£500K+) and can point to examples of exceptional ROI
You have management experience leading teams of 2-10+ people—you inspire through vision and lead from the front, while also being ready to roll up your sleeves and dive into the details
You enjoy developing others and have built high-performing teams
You're a highly data-driven individual
you lead with data and are comfortable demonstrating the value to the business of projects and your initiatives

Job Responsibility

Transform marketing into an efficient, data-driven demand and pipeline generation engine
Set meaningful metrics aligned with industry benchmarks and showcase strong marketing analytical skills
Implement best-in-class systems, tools, and marketing automation to scale efficiently
Collaborate closely with Sales Directors on lead qualification, handoff processes, and account prioritisation
Track and optimise every pound spent against pipeline contribution and revenue impact
Design and execute a high-impact events strategy (conferences, roundtables, executive dinners, webinars) that creates pipeline
Generate qualified leads through strategic event participation and sponsorships
Oversee field marketing initiatives to support customer engagement, thought leadership, and champion building for C-level business leaders
Create repeatable event playbooks that Sales can leverage for account penetration
Manage event ROI and cost-per-lead metrics ruthlessly

What we offer

Remote first company providing flexibility to work from home
Pension with 4% matched contributions
Opportunity to opt into our salary sacrifice scheme
25 days holiday + Flexi bank holidays + 1 day off on your birthday
A day for volunteering
Enhanced Maternity and Paternity Leave
Health & Wellbeing allowance of up to £30 per month
Annual Summer and Xmas events
Company socials including everything from Cambridge College formals, pub nights to team building events
CPD Allowance

Fulltime

Senior Demand Generation Manager - Expansion

Tekmetric

Location:
United States , Houston

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Nice to have:

Additional Information:

Job Posted:
March 10, 2026

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