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Senior Data Scientist - Media Optimization

United States, Redmond 119800.00 - 234700.00 USD / Year · Job Posted March 04, 2026
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Job Description

We’re building a Frontier Marketing organization where the Media Data Science & Analytics team leads the way in transforming how Microsoft measures, analyzes, and optimizes media investments. Our team blends advanced analytics, experimentation, and AI-powered insights to drive smarter decision-making and measurable business outcomes across paid media and owned digital properties. We operate with agility, prioritize outcomes over activity, and embrace rapid learning loops to unlock deeper audience understanding, maximize campaign impact, and accelerate innovation in media strategy.

Job Responsibility

  • Design and apply causal inference approaches to estimate the true impact of media investments
  • Evaluate effectiveness of marketing strategies while explicitly accounting for data limitations, confounding, selection bias, and uncertainty
  • Translate complex causal findings into clear, decision-oriented narratives for senior marketing and business stakeholders
  • Apply advanced statistical techniques and machine learning where appropriate
  • Write high quality analytical code (Python, SQL) to support reproducible research, exploratory analysis, and ongoing measurement efforts
  • Identify opportunities to improve measurement approaches
  • Prepare, validate, and analyze complex marketing datasets
  • Communicate data risks, constraints, and implications proactively to senior partners
  • Uphold high standards for data ethics, privacy, and responsible use

Requirements

  • Doctorate in Data Science, Mathematics, Statistics, Econometrics, Economics, Operations Research, Computer Science, or related field AND 1+ year(s) data-science experience
  • OR Master's Degree in Data Science, Mathematics, Statistics, Econometrics, Economics, Operations Research, Computer Science, or related field AND 3+ years data-science experience
  • OR Bachelor's Degree in Data Science, Mathematics, Statistics, Econometrics, Economics, Operations Research, Computer Science, or related field AND 5+ years data-science experience
  • OR equivalent experience
  • 5+ years’ experience building ML models
  • 5+ years’ experience writing SQL to analyze data
  • 5+ years’ experience writing code in Python
  • 3+ years’ communicating complex technical concepts to non-technical partner teams
  • 1+ years’ experience performing causal inference
  • 1+ years’ experience with media / marketing data science

Nice to have

  • Doctorate in Data Science, Mathematics, Statistics, Econometrics, Economics, Operations Research, Computer Science, or related field AND 3+ years data-science experience
  • OR Master's Degree in Data Science, Mathematics, Statistics, Econometrics, Economics, Operations Research, Computer Science, or related field AND 5+ years data-science experience
  • OR Bachelor's Degree in Data Science, Mathematics, Statistics, Econometrics, Economics, Operations Research, Computer Science, or related field AND 7+ years data-science experience
  • OR equivalent experience

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