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Senior Data Scientist - Marketing

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Mercury

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Location:
United States; Canada , San Francisco

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Contract Type:
Not provided

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Salary:

200700.00 - 250900.00 USD / Year

Job Description:

As a Marketing Data Scientist at Mercury, you will partner with senior Marketing leaders and the Performance Marketing team, as well as Brand Marketing, Product Marketing and Lifecycle Marketing to acquire, engage, and convert Mercury customers around the globe. You will develop various skills as a full-stack Data Scientist working on projects end-to-end and build deep domain expertise in the intersection of Data Science and Marketing. You will set the direction for our marketing measurement strategy and ensure it fits within Mercury’s broader growth, product and company goals.

Job Responsibility:

  • Collaborate with Marketing stakeholders and other cross-functional partners to identify impactful business questions, conduct deep-dive analysis, and communicate findings and actionable recommendations to audiences at all levels to inform data-driven decisions
  • Collaborate with other Data Scientists and Data Engineers to build and improve different marketing measurement capabilities
  • Develop privacy-resilient measurement strategies using techniques like synthetic control methods and incrementality testing
  • Develop and apply marketing measurement capabilities such as A/B Testing, Causal Inference, Marketing Mix Modeling (MMM), and Multi-touch Attribution (MTA) to evaluate the performance of our marketing effort
  • Build and deploy machine learning and statistical models such as Customer Lifetime Value, Lead Scoring, Segmentation, and time-series forecasting end to end
  • Influence and partner with engineering, design, and business teams to implement data-based recommendations that will improve entrepreneurs’ lives and generate revenue for Mercury

Requirements:

  • 5+ years of experience working with marketing teams across full funnel measurement from brand awareness and content marketing to product adoption and customer retention
  • Expertise in marketing measurement strategies including brand lift studies, geo-experiments, survey-based measurement, cross-channel attribution, causal impact analysis, and experimentation design
  • Fluency in SQL, and other statistical programming languages (e.g. Python, R, etc.)
  • Experience with marketing analytics tools such as Google Analytics, Amplitude, social listening platforms, email/CRM analytics (e.g., Salesforce, HubSpot), and customer data platforms
  • Experience crafting data pipelines and dashboards, and understand different database structures
  • Be super organized and communicative
  • Ability to prioritize and manage projects to maximize impact, supporting multiple stakeholders with varying quantitative skill levels
What we offer:

base salary, equity (stock options), and benefits

Additional Information:

Job Posted:
January 18, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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