Senior Data Analyst Job at About You (Hamburg or Berlin)

Job Description

Join our Shop Analytics Team within the Customer & Shop Intelligence cluster and directly impact millions of fashion shoppers’ experiences. You’ll analyze complex e-commerce data to drive product decisions, optimize conversion funnels, and power personalization features that keep users engaged. Working closely with Product Owners and cross-functional teams, you’ll provide full-cycle A/B test analytical support, create tracking concepts, and translate user behavior and shop performance insights into actionable business recommendations.

Job Responsibility

Conduct in-depth analyses on shop user behavior to uncover actionable insights
Drive shop optimization and growth by providing analytical insights to Business and Product Owners and influencing product enhancements
Shape the success metrics for our shop, developing and monitoring KPIs that directly impact millions of users’ shopping experiences
Provide full-cycle A/B test analytical support to optimize shop performance
Define tracking requirements and support QA of tracking implementations to ensure data accuracy and reliability
Design and implement advanced dashboards, enabling self-service analytics across the organization
Collaborate with multiple stakeholders across the organization to answer shop-related questions with analytical insights, supporting business decision-making

Requirements

Advanced proficiency in SQL for complex data analysis and querying large datasets
Expertise in e-commerce KPIs and funnel analysis
Solid understanding of web analytics and experience working with frontend tracking data (GA4 experience is a plus)
Experience with data visualization tools (e.g., Looker Studio, Tableau, or similar) to create compelling dashboards and reports
Advanced knowledge of A/B testing methodology and statistical analysis for experiment design and interpretation
Strong understanding of customer segmentation and cohort analysis in the e-commerce context
Proactive and self-driven, with the ability to work independently and drive projects from conception to completion
Collaborative mindset, adept at working with cross-functional teams and building strong relationships with stakeholders
Pragmatic approach to problem-solving, consistently delivering efficient, data-driven solutions
Attention to detail and commitment to data quality and accuracy
Excellent communication skills, enabling the translation of complex data analysis into clear, actionable insights for diverse stakeholders

Nice to have

Working knowledge of a programming language for data analysis (Python preferred)
Experience with big data technologies (e.g., Google BigQuery)
Familiarity with version control systems (e.g., Git)

What we offer

Hybrid working
Fresh fruit every day
Sports courses
Free access to code.talks
Exclusive employee discounts
Free drinks
Language courses
Laracast account for free
Company parties
Help in the relocation process
Mobility subsidy
State-of-the-art technology
Central Location
Flexible Working Hours
Company pension
Professional training
Dog-friendly office
AY Academy
Feedback Culture
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Senior Data Analyst

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