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Senior Customer Analytics & Insights Specialist

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Smartbox Group

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Location:
Ireland , Dublin

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Category:
IT - Administration

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Contract Type:
Not provided

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Salary:

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Job Description:

The Senior Customer Analytics & Insights Specialist is a high-impact, hands-on analytics role focused on understanding Smartbox Beneficiaries (gift recipients) and turning insights into business growth. You will lead advanced analytics initiatives, shape strategic decisions across Product, Marketing, and Operations, and influence senior leadership with clear, data-driven recommendations. This is a strategic individual contributor role for someone who thrives on solving complex customer problems, improving conversion and retention, and delivering measurable business impact.

Job Responsibility:

  • Develop models to understand customer behaviour, pricing sensitivity, churn, lifetime value, and product economics
  • Provide actionable insights to improve conversion, retention, and overall customer experience
  • Collaborate with Product to test new features and refine the beneficiary journey
  • Segment the customer base to inform targeted marketing, CRM strategies, and lifecycle campaigns
  • Design and analyze A/B tests to optimize promotions, pricing, and engagement strategies
  • Translate complex analytics into clear, actionable insights for stakeholders
  • Partner with Marketing, Product, Operations, and Technology to align on pricing, product, and customer strategies
  • Influence business decisions with evidence-based recommendations
  • Monitor trends, competitor behaviour, and market shifts to inform strategy and models

Requirements:

  • 6+ years in customer analytics, insights, pricing, or related roles, ideally in e-commerce or consumer products
  • Proven experience influencing cross-functional teams and senior leadership with analytics insights
  • Advanced SQL (mandatory) for extracting, combining, and analyzing complex datasets
  • Experience with data visualization tools (Power BI, Tableau, or equivalent)
  • Python or R for advanced modelling is a strong advantage
  • Expertise in modeling: LTV, churn, RFM, propensity, and attribution
  • Strong commercial acumen and ability to link analytics to business outcomes
  • Excellent storytelling and communication skills — able to present complex insights simply
  • Proactive, curious, and solutions-oriented mindset
  • Comfortable operating in a fast-paced, dynamic environment
What we offer:
  • Transparency: clear, fair salary bands and career levels
  • Hybrid work: 2–3 remote days + 20 days abroad per year
  • Growth Mindset: 4 Growth Days, Growth Leave + training budget
  • Flexible benefits: personalize with health, wellbeing & learning options
  • D&I commitment: parental leave, D&I Day, gender equity in rewards
  • Unbox Your World: Smartbox experience days + paid sabbatical after 5 years
  • Essentials: health cover, pension, extra leave

Additional Information:

Job Posted:
February 17, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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