Senior CRM & Loyalty Manager

As Senior CRM & Loyalty Manager, you will be responsible for the delivery of all CRM and loyalty activity globally, including the line management of the Retention team. Harnessing the capabilities of Braze and other key platforms, you will take charge of crafting and executing multi-channel communications that ensure every customer interaction is personalized and impactful, with a special focus on enhancing our loyalty program. This role reports into the Growth Director to drive the business forwards and opens doors to working across a range of marketing channels, delving deep into our customer database, and focusing on driving increased customer participation, value, and retention.