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Our digital marketing team is looking for a creative mastermind, who generates promotions ideas, oversees their execution, monitors & adjusts them after launching.
Job Responsibility:
Come up with all promotional materials ideas, including & not limited to, social media content & advertising campaigns
Research & determine consumers’ behaviors & trends which can be utilized in generating more successful campaigns
Create data driven campaigns concepts for brands
Present copy concepts and final deliverables to the internal team — and to client representatives when requested — and participate occasionally in client pitches
Oversee ideas execution with the creative team, & direct them to generate the best results
Monitoring campaigns’ performance after launching, & adjusting them to reach the best results
Writing , & help the rest of the content team generating, design messages, video scripts, posts’ captions & any other type of written content
Maintaining a high level of creativity for all the agency’s customers, against their competition & the international benchmarks
Professionally & clearly guide the media buying team, in targeting the right audience according to the created campaign strategy
Requirements:
Proven experience in launching successful campaigns
Three or more years of professional copywriting experience, with solid portfolio of work
Exceptional research & analysis skills
Proven experience with content planning
Solid understanding of SMM & SEO
Fully understanding of the known marketing techniques & tools, such as marketing mix, SWOT analysis, etc.
Experience in extracting meaningful & usable information from insights & analysis tools, such as Google analytics & Semrush