Senior Copywriter Job at Sokin (London)

Senior Copywriter

Sokin

Location:
United Kingdom , London

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

Sokin is looking for a Senior Copywriter – Product Marketing to own and develop all product-led content across the business. This role will be responsible for writing and managing both short-form and long-form content that explains our platform, supports go-to-market campaigns, and helps customers understand how Sokin works and why it matters. You will work closely with product marketing, regional marketing, social media and design teams to create clear, accurate and consistent content across the website, sales materials, campaigns and customer communications.

Job Responsibility:

Product & Technical Storytelling: Translate complex FinTech concepts into clear, compelling, and accurate messaging
Develop product narratives that articulate value, differentiation, and outcomes
Own the storytelling arc from problem → insight → solution → impact
Short-Form Copy: Write sharp, high-impact copy for product launches, website hero sections & landing pages, LinkedIn and other B2B social channels, ads, banners, and in-app messaging
Adapt tone and depth based on audience
Long-Form Content: Create in-depth content including product pages & feature deep dives, whitepapers, reports, and explainers, case studies and customer success stories, sales enablement assets and pitch narratives
Balance technical accuracy with readability and persuasion
Product Marketing Collaboration: Partner closely with Product & Engineering, Sales & Partnerships, Growth & Brand teams
Support GTM motions with messaging frameworks, positioning docs, and campaign narratives
Messaging & Consistency: Maintain a consistent brand voice across all formats and channels
Build modular messaging that can scale across regions, products, and use cases
Continuously refine messaging based on market feedback and performance

Requirements:

Bachelor’s degree in Marketing, Communications, Journalism, Finance, or a related field
4–6+ years of experience writing product and marketing content in a B2B FinTech or SaaS environment
Proven experience creating both short-form and long-form content for websites, product launches, campaigns, and sales enablement
Strong understanding of financial products, payments, APIs, compliance, and digital platforms
Experience working with CMS platforms and content tools (WordPress, Webflow, Figma)
Familiarity with SEO and content performance tools (Google Analytics, Search Console, Ahrefs, SEMrush)
Excellent writing, editing, and proofreading skills with high attention to detail
Strong project management and stakeholder communication skills
Comfortable working in fast-moving product and go-to-market environments

Additional Information:

Job Posted:
January 20, 2026

Work Type:

Hybrid work

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