Senior Content Marketing Lead Job at BrandChamp

Senior Digital Content & Product Marketing Lead

Promet Source is seeking an experienced Sr. Digital Content Marketer to join our...

Location

Philippines , Cebu City

Salary:

Not provided

Promet Source

Expiration Date

Until further notice

Requirements

5+ years of work experience in digital marketing, email marketing, demand generation, lead acquisition, digital marketing, or related fields
Exceptionally strong SEO content creation abilities across different platforms (GA4 Certified is a plus)
Experience and proven results with email marketing and automation platforms (HubSpot experience strongly preferred)
Ability to understand marketing analytics, iterate and improve campaign performance
Creative thinking and the ability to generate innovative ideas for content creation
Excellent project management and organizational abilities
Collaborative team player with creative problem-solving skills
Comfort learning and mastering new technologies and strategies

Job Responsibility

Own the full content engine—from big ideas to polished execution to smart distribution—making sure everything we publish is on-brand, audience-obsessed, and built to drive traffic, engagement, and demos
Lead product marketing through content, creating and optimizing assets (blogs, articles, videos, guides, third-party listings, and comparison pages) that clearly communicate value and move buyers closer to booking a demo
Activate content across third-party platforms (think review sites, partner marketplaces, directories, and sponsored placements) to expand reach, build credibility, and drive qualified demo traffic
Run email like a pro in HubSpot—owning newsletters, promotions, and automated nurture campaigns that turn curious leads into sales-ready opportunities
Write, design, test, and optimize high-performing email campaigns, constantly experimenting to improve open rates, clicks, conversions, and pipeline impact
Publish weekly, SEO-optimized blog content that attracts the right audience and supports product positioning, demand generation, and organic growth
Experiment relentlessly with A/B testing and messaging variations to sharpen positioning, improve user experience, and increase conversion rates across channels
Create sales enablement content—presentations, one-pagers, case studies, and battle cards—that help sales teams tell a clear, compelling product story
Develop scripts and content for demos, webinars, trainings, awards submissions, and thought leadership moments that showcase product value in plain English
Support website content by writing and optimizing product pages, solution overviews, and guides that turn visitors into demo requests

What we offer

Good work/life balance
Competitive base salary, benefits, and bonus structure
Generous time off policy
Team Impact Prize recognition program

Fulltime

Content Marketing Lead

Aptitude Software is at a defining moment. We are growing our flagship platform ...

Location

United Kingdom , London

Salary:

Not provided

Aptitude Software

Expiration Date

Until further notice

Requirements

Experience as a startup or scale-up content operator – ideally having been the sole or lead content owner across multiple workstreams
Strong executive content capability, including ghostwriting, editing, and shaping senior leadership voice
A producer mindset – comfortable running interviews, podcasts, and turning conversations into high-quality multi-format content
Strong editorial judgement – able to be creative and boundary-pushing while maintaining credibility in a finance/regulatory environment
Ability to create structure from ambiguity – building calendars, workflows, and repeatable distribution habits
Think differently – go beyond the tried and tested e-books and whitepapers to help us tell our story

Job Responsibility

Build an always-on content engine that consistently generates pipeline, with clear ownership of strategy, production, and distribution
Define and evolve the Fynapse narrative, setting the standard for how we position the category and communicate with the market
Produce high-quality, multi-format content across written, video, and audio, with a strong point of view and a clear commercial outcome
Own the voice of our CEO, shaping and scaling an opinionated, credible presence across LinkedIn, podcasts, events, and beyond
Turn customer and market insight into sharp, differentiated stories that cut through
Lead customer storytelling end-to-end, from interview to multi-channel content system
Build and execute modern distribution strategies that go beyond SEO, including communities, partnerships, social, and owned channels
Work directly with sales, partners, and regional teams to ensure content is driving real commercial impact
Set and maintain a high quality bar across all content, whether produced internally or through agencies
Move fast, prioritise effectively, and operate with a strong sense of ownership and accountability

What we offer

ShareSave scheme – ability to purchase company shares on preferential terms
Private healthcare
Income protection and group life insurance
Pension Scheme
Company Funded Health Cashplan
Employee Assistance Programme
Access to Private Dental Benefits
Flexible / hybrid working options
Enhanced Family Friendly Leave for adoption, maternity and paternity
Bike 2 Work Scheme

Senior Marketing Design Lead

Our client is looking to hire a Senior Marketing Design Lead who will play a key...

Location

United States , Arlington

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

8+ years of experience in marketing design, brand design, or digital creative roles
Proven experience leading or mentoring designers within a collaborative environment
Strong portfolio showcasing modern, high-quality work across multiple digital channels
Expertise in Figma and Adobe Creative Suite
Deep understanding of typography, layout, visual systems, and storytelling
Experience building scalable design systems and repeatable frameworks
Strong communicator with the ability to influence across teams and stakeholders
Ability to balance strategic thinking with hands-on execution in a fast-paced environment

Job Responsibility

Lead, mentor, and develop a team of marketing designers, providing guidance, feedback, and support for growth
Partner closely with senior creative leadership to shape and execute the overall creative vision
Design and oversee work across web, landing pages, social, email, CRM, and other digital experiences
Establish and uphold high design standards across brand expression, consistency, and execution
Contribute hands-on to key campaigns and initiatives, setting the bar through your own work
Build and scale design systems, templates, and reusable components across marketing channels
Collaborate cross-functionally with marketing, product, and content teams to deliver cohesive customer experiences
Leverage data, insights, and user behavior to continuously optimize creative performance
Help define workflows, processes, and operating models to improve team efficiency and collaboration

What we offer

medical
vision
dental
life and disability insurance
401(k) plan

Senior Performance Marketing Lead, YouTube

Shopify's YouTube investment has quadrupled in six months. We're now operating a...

Location

Salary:

Not provided

Shopify

Expiration Date

Until further notice

Requirements

Proven track record managing large-budget digital acquisition campaigns to direct-response performance targets
Experience working in the Google advertising ecosystem (Search, Display, YouTube, or Demand Gen campaigns)
Comfort with ambiguity and a track record of building or rebuilding programs, not just optimizing established ones
Strong analytical mind with deep experience in performance marketing measurement — incrementality, lift studies, attribution, and ROI modeling
Basic understanding of statistics and experimental design concepts including statistical significance, standard deviations, power analysis, and sampling bias
Demonstrated ability to translate large data sets into actionable insights & creative solutions to complex analytical problems
Strong executive communication skills — can present measurement findings and channel strategy to senior leadership with clarity and confidence
Experience leading or managing a team

Job Responsibility

Own the measurement framework for Demand Gen — incrementality testing, geo-lift studies, attribution modeling, and cross-device / cross-platform signal resolution
Identify and close measurement gaps, particularly around CTV, iOS privacy constraints, and emerging inventory types
Build and maintain measurement confidence with Data Science and executive stakeholders — translate complex analytical findings into clear business narratives
Lead Shopify's Demand Gen acquisition program end-to-end: YouTube in-stream, in-feed, CTV, Audio, Gmail and more
Develop and execute strategies to scale investment efficiently while maintaining efficiency targets
Prioritize and test new inventory sources to drive net new growth for the channel
Design high-velocity testing roadmaps across creative, audiences, bidding strategies, and landing pages
Partner with Creative Strategy to produce durable learnings around video source, length, fatigue, and content themes
Optimize creative performance across distinct inventory types and audiences — what works on in-stream doesn't necessarily work on CTV or Gmail
Manage and develop a team of 2–3 marketers, with scope to grow as the channel scales

Fulltime

Senior / Lead Product Marketing Manager, New Products

We are looking for a Product Marketing Manager (experience dependent, we are ope...

Location

United States , San Francisco

Salary:

170000.00 - 200000.00 USD / Year

Zip

Expiration Date

Until further notice

Requirements

5+ years of product marketing experience in a fast-paced, B2B SaaS company
Mastery of foundational product marketing skills (messaging & positioning, go-to-market strategy, audience segmentation, sales enablement, content creation, market research, etc.)
Proven track record of building and maintaining strong relationships with product management and other cross-functional teams
Excellent communication, storytelling, and presentation skills (written, verbal, and visual)
Experience extracting insights from data, articulating findings, and influencing stakeholders on strategic proposals
Strong project management skills in order to plan and execute multiple projects simultaneously
An ability to work both independently and collaboratively
Bachelor's degree or higher in a related field of study

Job Responsibility

Collaborate with product management and key executives to define the vision, strategy, and roadmap for Zip’s portfolio of products
Develop narratives and value propositions to effectively target buyers, analysts, press, internal teams, and partners
Partner with internal teams to create compelling content (one-pagers, sales pitches, webinar presentations, blogs, webpages, whitepapers, customer stories, etc.) that generate pipeline and accelerate sales
Deeply understand the competitive landscape and analyze competitors to identify strengths, weaknesses, opportunities, and threats
Collaborate with sales teams to build enablement programs, sales plays, and other critical materials that differentiate our solution
Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of product marketing initiatives and identify areas for improvement
Identify new market opportunities and inform go-to-market strategies by gathering customer feedback, researching market trends, and understanding the regulatory landscape

What we offer

Start-up equity
Full health, vision & dental coverage
Catered lunches & dinners for SF employees
Commuter benefit
Team building events & happy hours
Flexible PTO
Apple equipment plus home office budget
401k plan

Fulltime

Senior Product Marketing Lead

We're hiring a Senior Product Marketing Lead for Retail Hardware to drive the st...

Location

Salary:

Not provided

Shopify

Expiration Date

Until further notice

Requirements

8+ years of product marketing experience
At least 3+ years focused on hardware products, ideally in retail technology, point-of-sale systems, or commerce platforms
Proficiency in synthesizing complex product strategies into compelling, well-written narratives and actionable messaging for multiple audiences
Proven success leading complex product launches from strategy through execution, with measurable business impact
Experience working with in-house creative teams
Track record of developing positioning and programs that drive merchant retention, feature adoption, and long-term merchant value
Ability to influence and collaborate with Product, Engineering, Sales, Support, Supply Chain, and Operations teams without direct authority
Exceptional written and verbal communication skills, with ability to present to and influence senior stakeholders
Ability to thrive on change and make great decisions quickly with incomplete information

Job Responsibility

Develop deep merchant, product and competitive context: Continuously analyze merchant feedback from support tickets, sales conversations, community forums, and direct merchant research to identify pain points
Maintain a deep understanding of the retail hardware competitive landscape and track competitor product announcements
Use this information to identify strategy and positioning opportunities for hardware products
Develop differentiated narratives: Develop product narratives and positioning that differentiate Shopify's retail hardware portfolio from competitors
Lead hardware GTM strategy: Own end-to-end go-to-market planning for hardware launches, including SKU strategy, pricing positioning, channel coordination, and cross-functional execution with Product, Supply Chain, Operations, Creative, Sales, and Support teams
Create merchant-centric content: Develop compelling storytelling for retail merchant audiences, including case studies, product guides, sales enablement materials, and merchant success content that drives adoption and retention
Enable commercial teams: Partner with Sales, Partner Success, and Support teams to create enablement materials, objection handling frameworks, and competitive battle cards specific to hardware and retail solutions
Measure and optimize: Define and track key metrics for hardware adoption, merchant retention, and competitive win rates, using data to continuously refine positioning and GTM strategy

Senior Solutions Marketing Lead, Finance

Appian is seeking a Senior Solutions Marketing Lead, to own the messaging and ma...

Location

United States , McLean

Salary:

Not provided

Appian Corporation

Expiration Date

Until further notice

Requirements

Bachelor's degree in Marketing, Business, or a related field. MBA is a plus
7+ years of product, industry, or solution marketing experience in B2B SaaS environments. Prior Finance experience is strongly preferred
Excellent writing skills, including the ability to express technical concepts in the form of crisp, value-based messages
An analytical mindset and the ability to use data to inform program planning, execution, and optimization
A proven track record of developing strategies and tactics to drive brand awareness and demand generation within specific target segments or verticals
An ability to operate as a strong cross-departmental leader to set vision and direction, drive toward action, measure results, and hold key stakeholders accountable
Demonstrated ability to work across functions, be a team player, and thrive in a highly collaborative and matrixed environment
A portfolio of programs you’ve built and executed, including messaging frameworks, sales playbooks, and launch plans

Job Responsibility

Define and execute a holistic marketing plan to differentiate Appian in Finance and capture mindshare of our target buyers
Own and maintain the personas and foundational messaging frameworks that serve as the 'source code' for all internal and external content
Maintain a deep understanding of Appian’s product capabilities and differentiators
our competitive landscape
and the pain points, trends, and buying triggers for Finance
Apply rigor, discipline, and an analytical mindset to measure program effectiveness against pipeline and revenue goals
Deliver unified solution narratives that align with horizontal messaging themes while demonstrating the domain fluency needed to win in Finance
Act as the subject matter expert and storyteller, delivering thought leadership, proof points, customer stories, speaking engagements, and playbooks that establish Appian as a winning solution for Finance
Equip Appian GTM functions and global teams to ensure everyone is telling a consistent and impactful story across all activities and channels

What we offer

Training and Development: During onboarding, we focus on equipping new hires with the skills and knowledge for success through department-specific training. Continuous learning is a central focus at Appian, with dedicated mentorship and the First-Friend program being widely utilized resources for new hires
Growth Opportunities: Appian provides a diverse array of growth and development opportunities, including our leadership program tailored for new and aspiring managers, a comprehensive library of specialized department training through Appian University, skills based training, and tuition reimbursement for those aiming to advance their education
Community: We’ll immerse you into our community rooted in respect starting on day one. Appian fosters inclusivity through our 8 employee-led affinity groups
Appian offers a comprehensive benefits package designed to support your health, wellbeing, and financial future. Benefits may include health coverage, Employee Assistance Program (EAP) with free mental health support, life and disability insurance, an Employee Stock Purchase Program (ESPP), a retirement/pension plan, wellness dollars, tuition reimbursement, family-forming benefits and more

Fulltime

Senior Integrated Marketing Lead, Consumer Campaigns

Cash App is seeking a strategic, creative, and action-oriented Senior Integrated...

Location

United States , Bay Area

Salary:

198000.00 - 297000.00 USD / Year

Cash App

Expiration Date

Until further notice

Requirements

12+ years of progressive experience in integrated marketing, brand marketing, or campaign leadership, ideally within consumer technology, financial services, or culturally driven brands
5+ years of direct ownership of large-scale, full-funnel campaigns, including budget management and cross-channel investment planning
Proven track record of leading high-impact consumer campaigns that drive measurable brand and product lift
Deep expertise in campaign strategy, creative development, and media activation — with strong instincts for what breaks through culturally
Experience managing and optimizing multi-million-dollar budgets with financial discipline and ROI focus
Strong analytical mindset with the ability to translate data and insights into clear strategic and creative direction

Job Responsibility

Define and lead the integrated consumer campaign strategy across Cash App and Afterpay, ensuring alignment with brand vision, product priorities, and long-term growth goals
Own the development of full-funnel campaign frameworks — from audience insight and strategic positioning through creative expression, channel activation, and measurement
Partner closely with Creative Strategy and Brand Design to shape distinctive, culturally resonant creative platforms that connect product benefits to real consumer moments and communities
Lead cross-functional go-to-market planning across Product, Creative, Brand Media, Data Science, and Comms to deliver cohesive, high-impact campaigns
Act as a senior marketing leader who can influence across disciplines and levels, bringing clarity, conviction, and momentum to complex initiatives
Own end-to-end campaign investment planning and budget allocation across paid, owned, and earned channels — ensuring media strategies ladder up to campaign objectives
Partner with Channel, Brand Media, and Finance teams to allocate spend intelligently across upper- and lower-funnel efforts, balancing brand building with performance impact
Activate campaigns across a diverse media mix (e.g., video, digital, social, OOH, partnerships, experiential), optimizing for reach, relevance, and results
Manage and steward large-scale budgets ranging from $10M to $50M+, with strong financial discipline and accountability
Translate complex financial and product capabilities (e.g., banking, payments, BNPL) into clear, compelling consumer narratives that drive understanding and trust

What we offer

Remote work
medical insurance
flexible time off
retirement savings plans
modern family planning

Fulltime

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Senior Content Marketing Lead

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