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We're looking for a Senior Content Manager – Brazil to lead the planning, production, and optimization of high-quality content for our Brazilian market. You will help drive traffic, engagement, and conversions. The Content Manager – Brazil owns the editorial roadmap for the region, ensuring that content aligns with SEO best practices, cultural nuances, brand guidelines, and NSN's business objectives. You will collaborate closely with SEO, Product, and Business teams to produce localised and competitive content that resonates with the Brazilian audience. In some cases, you may oversee Content Managers, ensuring smooth workflows, quality control, and continuous improvements. This role is ideal for someone who combines editorial expertise, a strong understanding of SEO, regional cultural awareness, and excellent organisational skills.
Job Responsibility:
Develop and maintain a detailed editorial roadmap aligned with SEO and business goals
Identify opportunities based on keyword research, competitor analysis, and performance data
Prioritize topics and formats that maximize traffic, engagement, and conversions
Collaborate with the Head of Content and SEO teams to ensure content strategy supports market and brand positioning
Propose new content types and optimizations to enhance user experience and authority
Coordinate the creation, review, and publication of content with Writers and Editors
Provide clear, detailed briefs including SEO requirements, structure, and intent
Ensure that all deliverables meet deadlines and quality standards
Review drafts and ensure adherence to tone, structure, and factual accuracy
Manage the publishing pipeline, ensuring content is properly formatted, tagged, and linked
Monitor the performance of published content using analytics tools
Identify and prioritize updates for top-performing and strategic pages
Collaborate with SEO to implement optimizations (internal linking, metadata, keyword refresh)
Track rankings and engagement KPIs to measure the impact of content actions
Report regularly on results, insights, and proposed improvements
Support Content Managers or Writers by providing guidance, feedback, and training
Work closely with cross-functional teams (SEO, Product, Business) to align initiatives
Share best practices and ensure consistent editorial processes within the team
Act as a point of contact for quality control and process questions
Requirements:
Proven experience in content creation, editorial management, or SEO-driven content for the Brazilian market
Native or fluent Brazilian Portuguese
Solid understanding of SEO fundamentals, keyword research, and SERP dynamics in Brazil
Experience with CMS tools and analytics platforms (GSC, GA4, Ahrefs/Semrush, Looker Studio)
Strong organisational and project management skills
Excellent writing and briefing skills with attention to detail
Ability to collaborate effectively in a remote, multicultural environment
Nice to have:
Knowledge of iGaming, sports, or entertainment content is a plus
What we offer:
Direct impact on the growth of NSN brands in fast-growing markets
Ownership of the regional editorial strategy with real autonomy
A fully remote work environment with teams across the Americas and Europe
Access to a supportive network of SEO, content, and product experts
Competitive compensation aligned with experience and regional market standards
Clear growth opportunities within NSN’s global content organisation