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The Wikimedia Foundation is looking for a Senior Conceptual Designer (contract) who will research and develop original content ideas, design graphics and motion graphics, and write light copy to captivate Wikipedia and the Wikimedia Foundation's audiences on social media. This position sits on the Social Team within the Foundation's External Communications department. They will work closely with the Brand Studio, including the Creative and Brand teams, to ensure work reflects the best of brand guidelines while innovating in certain scenarios. The role is the creative engine behind all social media graphics— equal parts curious researcher, visual storyteller, and design innovator. The Senior Conceptual Designer is responsible for proactively researching topics, developing content ideas, writing copy, and creating graphics designed to drive engagement with global audiences.
Job Responsibility
Research and ideation: Building and maintaining a consistent pipeline of content ideas that connect cultural moments, trending topics, and knowledge content to Wikipedia and Wikimedia's broader mission
Evaluating content ideas against platform best practices, audience interests, and brand alignment to ensure a high-quality, diverse content mix
Copywriting and visual design: Writing on-brand copy for social graphics, carousels, and captions, adapting tone and style to match the tone of the content
Designing graphics and carousels that are platform-native and visually engaging, and developing the social media design style guide that establishes the visual language, templates, typography, and layout principles for all still image social content
Content production: Developing and maintaining organized systems for tracking content, deliverables, and approvals at scale
On occasion, partnering with other members of the Social team and Brand Studio colleagues to develop content around tentpole moments
Requirements
5+ years of experience in social media content creation, graphic design, motion design, or a closely related creative role
A strong portfolio demonstrating both design and copywriting skills, with innovative social-first work front and center
Proficiency in design tools such as Figma or Adobe Creative Suite, with a strong eye for typography, layout, and visual hierarchy
Proven ability to independently research, develop, and produce original social media content ideas with minimal oversight
Able to manage multiple projects simultaneously and deliver high-quality work on deadline
Comfortable working cross-functionally with distributed, remote teams across time zones and geographies
Curiosity and enthusiasm for the Wikimedia mission and free knowledge
Flexibility and resilience
Openness to experimentation and learning from results
A collaborative spirit with a demonstrated ability to work across diverse teams, cultures and geographies
A sense of humor and a genuine love of creators and the internet
Ability to thrive in a fast-paced, dynamic environment, and comfortable with ambiguity