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Senior Communications Manager

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MaintainX

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Location:
United States; Canada

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Salary:

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Job Description:

MaintainX is seeking an AI-native communications professional to drive our PR and top-of-funnel content strategies. You'll work alongside a best-in-class PR agency, bringing velocity, AI expertise, and hands-on execution to elevate MaintainX's brand as we define today’s modern asset and maintenance management for frontline teams. This is an opportunity for an ambitious up-and-comer to make a massive impact at a category-defining company. Reporting to the Head of Corporate Communications and Brand, you'll be a key part of our Corporate Communications team, helping build and refine the strategic communications engine that drives MaintainX's reputation, authority, and market leadership. This role focuses on earned media, thought leadership, and modern PR channels; while you'll partner closely with our PR agency on media relations and network access, you'll own the velocity, AI-powered execution, and emerging platform strategies that amplify our voice.

Job Responsibility:

  • AI-Powered Content Creation: Leverage AI tools to scale thought leadership, bylines, press releases, and social content
  • Generative Engine Optimization (GEO): Optimize all content for LLM visibility and referral traffic
  • track and report on GEO impact
  • Podcast Strategy: Develop and execute podcast presence—securing placements for executives, potentially launching owned podcast
  • Top-of-Funnel Media: Drive high-volume earned media and owned content that fuels pipeline
  • Agency Partnership: Work hand-in-hand with PR agency to execute campaigns, leveraging their network while bringing internal velocity
  • Modern Media: Target Substacks, LinkedIn influencers, podcasts, and emerging platforms—not just traditional press
  • Data-Driven Storytelling: Use MaintainX's State of Industrial Maintenance report and customer data to create compelling narratives
  • Award Submissions: Identify, coordinate, and submit applications for industry awards, company recognitions, and executive honors to strengthen brand equity and market positioning
  • Speaking Opportunities: Source, secure, and prepare subject matter experts for speaking engagements at conferences, panels, and industry events to elevate thought leadership presence

Requirements:

  • 4-7 years in PR/communications, ideally at high-growth startups or modern agencies
  • Heavy AI user: You live in ChatGPT, Claude, custom GPTs—AI is core to your workflow
  • GEO expertise: You understand how to optimize for LLM visibility and track impact
  • Exceptional writing: You can create thought leadership pieces that actually get read
  • Startup energy: Fast, scrappy, comfortable with ambiguity and velocity
  • Aspirational mindset not incremental thinking

Nice to have:

B2B or industrial experience, but we'll take modern expertise over industry tenure

What we offer:
  • Competitive salary and meaningful equity opportunities
  • Healthcare, dental, and vision coverage
  • 401(k) / RRSP enrollment program
  • Take what you need PTO
  • A Work Culture where: You’ll work alongside folks across the globe that reflect the MaintainX values, Smart Humble Optimist
  • We believe in meritocracy, where ideas and effort are publicly celebrated

Additional Information:

Job Posted:
February 18, 2026

Employment Type:
Fulltime
Work Type:
Remote work
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