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As a Senior Commercial GTM Manager (d/f/m) at mobile.de, you’ll lead our most strategic launches and initiatives — shaping how we bring products to market and deliver value to customers. You’ll combine strategic thinking with hands-on execution, connecting cross-functional teams and driving alignment at every stage. If you're proactive, agile, and thrive in dynamic environments, this is your chance to make a real impact.
Job Responsibility:
Lead End-to-End GTM Execution: Own go-to-market plans for high-impact product releases and value initiatives. Build deep commercial & product understanding and drive timely, aligned delivery across all functions, ensuring that our releases generate desired customer impact
Act as Strategic Sparring Partner: Raise critical questions, challenge assumptions, and close process gaps. Take initiative, address blockers early, and guide teams toward effective, aligned decisions
Ensure Strategic Fit and Iteration: Keep the bigger picture in focus — align GTM efforts with company goals, support MVP delivery, and use data and feedback to continuously optimize impact
Unite Cross-Functional Teams: Connect Sales, Marketing, Product, and Customer Service to ensure seamless client experiences. Promote agile ways of working, rapid feedback, and strong team collaboration
Stakeholder Alignment: Build trust across key stakeholders (Product, Tech, Design, Sales, and Commercial). Clarify roles, map responsibilities, and ensure transparency throughout execution
Mentor and Contribute to Culture: Support junior colleagues in delivery functions. Share knowledge, encourage learning, and contribute to a culture of inclusion and growth across mobile.de
Requirements:
GTM Leadership: 5-8+ years’ end-to-end ownership of go-to-market strategy and execution for digital marketplaces, B2B SaaS, or classifieds—successfully launching and scaling new products or services
Cross-Functional Leadership: Proven ability to align MarCom, Sales and Product creating clarity and driving collaborative, high-impact delivery
Hands-On & ‘making complex things work’: Comfortable defining market entry strategies and diving into details—taking initiative, closing gaps, and ensuring all stakeholders are involved and accountable
Deep operational competence: process design, launch readiness, tools, scaling, ensuring readiness across support/ops/systems
Data-Driven & Experimental: Use metrics and experimentation to optimize product-market fit, messaging, and pricing. Ability to define, monitor, and act on KPIs
experimentation, A/B testing
making trade‑offs based on data
Challenger & Influencer: Confident raising tough questions and challenging assumptions to drive better decisions at all levels
Clear Communicator: Skilled at simplifying complexity, aligning teams, and keeping stakeholders engaged
Agile & Tech-Savvy: Thrive in fast-paced, high-growth environments
proficient in Slack, Coda, Google Workspace, and AI-powered tools
Language skills: Fluent English obligatory
German is a strong plus (for market nuance, liaising with dealers, local customers, regulatory or partner engagement)
Travel: We’re looking for someone open to occasional travel, about 10–15%, to help strengthen key relationships and support our mission
Nice to have:
Optional & a Big plus: Experience / Deep understanding of the German automotive & dealer ecosystem (car dealership workflows, relevant tools, and digitization challenges)
What we offer:
Recharge with 28 days of paid time off
Stay mobile with a €50 monthly transportation/mobility allowance
Keep growing with a development budget and access to coaching
Family first - enjoy up to 12 (non-birth parent) or 20 (birth parent) weeks of fully paid parental leave
Learn anytime, anywhere with our online and offline library
Get rewarded with an attractive base salary and participation in our annual incentive plans
Work from anywhere - up to 20 days per year from wherever you feel most productive
Prioritize your well-being with a 24/7 Employee Assistance Programme for you and your immediate family
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